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RSS Feed Readers Through the google lens: search trends april 10-16 - 14 hours ago
Friday, April 17, 2015, 21:58:43 GMT by Google Blogs
To kiss Madonna or not...that was the big question on search this week. Read on to find out more. Best I ever had? In the land of music festivals, Coachella is the biggest of them all. With thousands of fans and celebrities swarming to the California desert to party, there's bound to be a couple of surprises throughout the weekend's shenanigans. This year, rapper Drake got a little more than he expected when he brought Madonna on stage as a guest performer. The pop singer,
author: Google Blogs
publisher: Official Google Blog

The future, maximizing content, & omni-channel marketing: #sejsummit chicago recap by @dantosz - 16 hours ago
Friday, April 17, 2015, 20:23:06 GMT by Danielle Antosz
Did you miss SEJSummit in Chicago? Never fear, there are still free tickets available for our other events in London, Silicon Valley, New York, and Miami available courtesy of our partner, Searchmetrics. SEJ Summit Chicago was held on April 15th at the Hard Rock Hotel. It was a fantastic event filled with tons of actionable advice from nine of the top experts in SEO, search, and social.
author: Danielle Antosz
publisher: Search Engine Journal

Google to make mobile urls more user-friendly - 19 hours ago
Friday, April 17, 2015, 17:16:56 GMT by Emily Alford
Google has updated its mobile URL display algorithms to better display the names of websites and support Schema.org structured data on mobile devices.
author: Emily Alford
publisher: Search Engine Watch Blog

Rimc 2015 key takeaways - 20 hours ago
Friday, April 17, 2015, 16:21:36 GMT by Daniel Bianchini
Today Daniel Bianchini will be live blogging and tweeting from the RIMC conference over in Iceland. To make things easier we have organised the sessions by topic so that you can click on the internal anchor below. Content & Social Search Google & Mobile Search & Dispaly We will be updating throughout the day, although we are one hour behind the UK.
author: Daniel Bianchini
publisher: SEOptimise

Microsoft and yahoo renew search partnership by @mattsouthern - 20 hours ago
Friday, April 17, 2015, 16:01:26 GMT by Matt Southern
Two weeks ago it was revealed that Microsoft and Yahoo were renegotiating the terms of their 10-year search deal. Speculation arose as to whether the two companies would come to terms and continue the partnership, or terminate the deal and go their separate ways. Now we have our answer. Microsoft and Yahoo have come to terms on an amended search partnership, which they say will "improve the search experience,
author: Matt Southern
publisher: Search Engine Journal

Supercharge #seo with these 6 wordpress plugins by @searchhighway - 20 hours ago
Friday, April 17, 2015, 16:01:26 GMT by Hin Lai
Wordpress is by far the most popular CMS today. Here are some of Hin Lai's favorite WordPress plugins that can help supercharge your SEO. The post Supercharge #SEO With These 6 WordPress Plugins by @SearchHighway appeared first on Search Engine Journal .
author: Hin Lai
publisher: Search Engine Journal

Chinese b2b ecommerce to reach 10 trillion yuan - 20 hours ago
Friday, April 17, 2015, 15:51:24 GMT by Gemma Birch
17 April 2015 - Global Marketing News Chinese B2B ecommerce to reach 10 trillion yuan Business-to-business (B2B) ecommerce sales reached a staggering 10 trillion yuan, equivalent to 1.6 trillion US dollars, in China last year, an increase of 22% on 2013. The figures, from a report by the China Ecommerce Research Centre, revealed that B2B accounted for three quarters of all ecommerce in the country, which rose to almost 95% when looking at cross-border ecommerce.
author: Gemma Birch
publisher: Multilingual Search

Google to drop domain names in favor of site names in mobile serps by @mattsouthern - 21 hours ago
Friday, April 17, 2015, 15:21:10 GMT by Matt Southern
Google announced it is making some changes to how URLs are displayed in mobile search results. In fact, it won't be displaying URLs at all anymore. Instead, Google will display the "real world" name of the site in lieu of the domain name, while the URL structure will be displayed in a breadcrumbs-like format. Here is a side-by-side example of the changes, with the old search results on the left,
author: Matt Southern
publisher: Pronet Advertising

The skills agenda: preparing students for the future - 21 hours ago
Friday, April 17, 2015, 15:11:07 GMT by Jane Smith
Posted by Zoe Tabary, Editor-Thought Leadership, Economist Intelligence Unit (Cross-posted on the Google for Education Blog .) Editor's note: During Education on Air , Google's free online conference May 8-9, we'll be discussing how we can help prepare our students for their future. To investigate this issue in more depth, we commissioned The Economist Intelligence Unit to conduct global surveys of senior business executives, teachers, and students, ages 11-17 and 18-25.
author: Jane Smith
publisher: Google Enterprise

Ads take a step towards "https everywhere" - 21 hours ago
Friday, April 17, 2015, 15:06:06 GMT by Google Ads Developer Advisor
Since 2008 we've been working to make sure all of our services use strong HTTPS encryption by default. That means people using products like Search, Gmail, YouTube, and Drive will automatically have an encrypted connection to Google. In addition to providing a secure connection on our own products, we've been big proponents of the idea of " HTTPS Everywhere ," encouraging webmasters to prevent and fix security breaches on their sites,
author: Google Ads Developer Advisor
publisher: AdWords API

See your site as googlebot mobile does - 21 hours ago
Friday, April 17, 2015, 15:01:02 GMT by Ben Goodsell
With the Google's Mobile Update coming in hot, are you sure you're auditing the mobile content Googlebot is seeing?
author: Ben Goodsell
publisher: Search Engine Watch Blog

3 smart ways to out-test the competition - 22 hours ago
Friday, April 17, 2015, 13:55:39 GMT by Pamela Wilson
You've been there, and I have too. It's that moment of sheer exhaustion when you finally put the finishing touches on that new ebook you're going to give away, that audio recording you'll sell, or that video series you're using to launch your new membership site . You're done. Finally! Except " and I hate to be the one to break the bad news " you're not.
author: Pamela Wilson
publisher: Copyblogger

Meetings kill your productivity. here's how to fix it. by @syedbalkhi - 23 hours ago
Friday, April 17, 2015, 12:55:14 GMT by Syed Balkhi
Meetings can be a huge productivity killer. But removing it isn't always the best way to take back your time. Here are some quick tips! The post Meetings Kill Your Productivity. Here's How to Fix It. by @syedbalkhi appeared first on Search Engine Journal .
author: Syed Balkhi
publisher: Search Engine Journal

Video bamboo - 4 ways video content can hurt user engagement, content quality, and seo - 23 hours ago
Friday, April 17, 2015, 12:40:08 GMT by Glenn Gabe
Video content can be an important part of a rounded content strategy, but it can also cause serious SEO problems. Here are four ways your video content can cause engagement problems, along with how to keep that from happening.
author: Glenn Gabe
publisher: Search Engine Watch Blog

Ads take a step towards "https everywhere" - 24 hours ago
Friday, April 17, 2015, 11:44:47 GMT by Rob Newton
Since 2008 we've been working to make sure all of our services use strong HTTPS encryption by default. That means people using products like Search, Gmail, YouTube, and Drive will automatically have an encrypted connection to Google. In addition to providing a secure connection on our own products, we've been big proponents of the idea of " HTTPS Everywhere ," encouraging webmasters to prevent and fix security breaches on their sites,
author: Rob Newton
publisher: Inside AdWords

New on #marketingnerds: how to get the most from your social media campaigns by @thebigdebowski - 24 hours ago
Friday, April 17, 2015, 11:39:45 GMT by Debbie Miller
For our #MarketingNerds podcast, we chatted with Jim Belosic, CEO of ShortStack, about how to get the most out of your social media marketing campaigns. The post New on #MarketingNerds: How to Get the Most from Your Social Media Campaigns by @thebigdebowski appeared first on Search Engine Journal .
author: Debbie Miller
publisher: Search Engine Journal

5 bits of wisdom from #sejsummit speaker david naylor on the marriage of #seo and pr by @wonderwall7 - 1 day and 1 hour ago
Friday, April 17, 2015, 10:54:27 GMT by Kelsey Jones
Dave Naylor is well-known in the UK as experienced search marketer. Below, we discuss the marriage of SEO and PR and how it can work for your brand. Dave is speaking at our upcoming conference, SEJ Summit London, which is well be held on May 12. If you can make it, we still have FREE tickets available for this London marketing event, courtesy of our partner, Searchmetrics. Request an invite today!
author: Kelsey Jones
publisher: Search Engine Journal

Online marketing news: linkedin gets elevated, foursquare gets pinpointed, the firehose gets cut off - 1 day and 2 hours ago
Friday, April 17, 2015, 10:29:19 GMT by Ben Brausen
Content Creation vs. Content Sharing [INFOGRAPHIC] - If there were a magic wand to conquer the online content strategy, most, if not all, would give it a wave-or two. Unfortunately, there is no one magical solution to mastering your brand's online presence, but there are a few ways you can revitalize it. See what content creation and content sharing can do for you. Social Media Today Facebook,
author: Ben Brausen
publisher: Online Marketing Blog

How google's evolution is forcing marketers to invest in loyal audiences - whiteboard friday - 1 day and 4 hours ago
Friday, April 17, 2015, 07:48:17 GMT by randfish
Posted by randfish Given Google's recent changes to SERPs and their April 21 mobile deadline, does SEO still come first? In today's Whiteboard Friday, Rand walks you through tactics you can use to build a loyal audience before you need to do SEO. How Google's Evolution is Forcing Marketers to Invest in Loyal Audiences - Whiteboard Friday For reference, here's a still of this week's whiteboard. Click on it to open a high resolution image in a new tab!
author: randfish
publisher: SEOmoz

Bing hits 20 percent u.s. search share in march comscore rankings - 1 day and 13 hours ago
Thursday, April 16, 2015, 22:39:47 GMT by Emily Alford
Google remains the runaway leader in comScore's monthly search rankings, but Microsoft continues to gain momentum.
author: Emily Alford
publisher: Search Engine Watch Blog

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Rimc 2015 key takeaways
Through the google lens: search trends april 10-16
Chinese b2b ecommerce to reach 10 trillion yuan
Google to drop domain names in favor of site names in mobile serps by @mattsouthern
Google to make mobile urls more user-friendly

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