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<title>Tad Chef News Archive</title>
<dc:creator>Tad Chef</dc:creator>
<description>Latest search engine news blog articles from Tad Chef.</description>
<link>http://www.seocentro.com/seo-archives/author/Tad+Chef.html</link>
<dc:title>Tad Chef News Archive</dc:title>
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<title>30 SEO Resolutions for 2012</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=56008</link>
<description>* Like most people, SEO practitioners reflect on the past year and attempt to improve their skills in the new year. If you haven't made up your mind what exactly you want to change in the coming year, check out these suggestions for 30 SEO resolutions for 2012 that draw on modern industry best practices and growing trends. Content Creation I will create less shallow content and more quality &quot; one of a kind &quot; pieces of content.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Sat, 14 Jan 2012 10:44:36 GMT</pubDate>
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<title>36 Social Media Sharing Resources for Business People</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=54907</link>
<description>* Sharing is the key activity when it comes to proper social media participation and beyond . When you don't share anything on the web today, you can't compete with those who do. They get all the attention, links and ultimately sales or whatever they are after. So where are we sharing online? How do you actually share? What tools help you with sharing? I compiled a list of 36 Social Media sharing resources that cover a variety of content types, such as how to articles,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 21 Dec 2011 09:45:27 GMT</pubDate>
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<title>Agent Rank: Google's Internal Klout Score</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=54379</link>
<description>Recently I've written about Klout score optimisation . Since then I and others who outed themselves as actively using Klout have been attacked by self proclaimed SEO stars and other people who seemingly &quot;hate Klout&quot;. Can you hate a metric? Obviously people get very emotional when it comes to Klout. Klout measures the social media influence of people . While it fails at determining your real life influence,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Mon, 12 Dec 2011 14:02:05 GMT</pubDate>
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<title>30 Web Trends for 2012: How SEO, Search, Social Media, Blogging, Web Design &amp; Analytics Will Change</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=53688</link>
<description>* It's this time of year again! In the previous years my web trends lists were very successful, both as predictions and by traffic or number of shares. People working in the web industries want to know what's ahead. So for 2012 I want to tell you again what's coming up. Basically I'm not predicting anything here; instead I just list trends you can already see and measure, but which will be obvious next year.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 30 Nov 2011 09:37:15 GMT</pubDate>
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<title>Why is (not provided) My Most Popular Keyword in Google Analytics and How Can I Fix it?</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=53123</link>
<description>While the search industry has been all abuzz with the bad news of Google SSL search , most average people might not even understand what happened. They may wonder &quot; why is (not provided) my most popular keyword in Google Analytics? &quot; (Other analytics solutions might not even show up this data at all). Also: how can you fix it? First off, I want to explain in simple terms what happened. I tried to explain it to my wife recently and she didn't understand at once.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 16 Nov 2011 04:39:57 GMT</pubDate>
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<title>Analytics: How to Get Clients to Track the Correct Metrics</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=53007</link>
<description>In an ideal world everybody uses analytics tools in a way that ensures that conversions leads sales ROI get tracked and both client and SEO can see where the most valuable visitors come from and how SEO efforts contribute to the overall success of a site. Sadly, in reality it's not always as easy to accomplish . While it's now easier to sell analytics services to clients (as everybody agrees that you need them and clients are quick to give you access to Google Analytics),</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Sat, 12 Nov 2011 03:21:30 GMT</pubDate>
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<title>30 SEO Myths That Are True or False Depending on Who You Ask</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=52406</link>
<description>&#226;&#128;&#139;In recent months, a few non-SEO related and one search marketing publication gained significant attention with the good old technique of &quot; SEO myths &quot; posts. A while ago I argued that I prefer to spread the correct SEO best practices than to repeat SEO myths, even when meaning to debunk them. You know the brain does not always remember the &quot;no&quot;. It remembers the myths, so writing about them perpetuates them. Well,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Mon, 31 Oct 2011 14:50:14 GMT</pubDate>
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<title>30 Ways to Act Like Google to Beat the Monopolist at SEO and Beyond</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=51576</link>
<description>* &#226;&#128;&#139; Google is now not the only monopolist on many search markets including the UK, but the mega-corporation is overtaking new markets, crushing the competition with more or less ruthless tactics. Some SEO industry pundits such as Aaron Wall already advise you to prepare for a time after SEO when Google will finally keep most clicks for itself. The tendency is already there,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 11 Oct 2011 08:19:59 GMT</pubDate>
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<title>How to Use the New Delicious for Link Sharing</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=51209</link>
<description>Bookmarks are now links . The artist formerly known as social bookmarking site Delicious.com has been relaunched by the new owners Avos , run by the former founders of YouTube. The new site is clean, simple and image oriented. Obviously Delicious has learned from the many image bookmarking sites out there that have sprung all over the Web in the recent years. On the other hand the new site focuses on social sharing and commenting as well.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Mon, 03 Oct 2011 16:50:23 GMT</pubDate>
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<title>30 Google SERP Changes That Impact Your SEO Strategy</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=50974</link>
<description>* Just a few years ago SEO was really simple . You had to be in the top 10 or rather in the top 3 for relevant keywords. Then the traffic came and with it the leads, sales or whatever you wished. Today there is no real top 10 anymore . Even if you are at #1 in the organic search results, you might be below the &quot;fold&quot; so that users have to scroll to see your site on the Google search results page aka SERP .</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 27 Sep 2011 18:07:40 GMT</pubDate>
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<title>Klout Score Optimisation or Influencer SEO</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=50645</link>
<description>* Recently there has been much talk about Klout . You could call it a swelling hype. Usually a new service goes all out to get noticed but Klout has been around for quite a while . Over time the service which attempts to identify and classify influencers on social media has gained considerable influence itself. There are already lots of lists with Klout score optimisation techniques. Some remind me of old school SEO. Indeed,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 20 Sep 2011 13:38:30 GMT</pubDate>
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<title>44 Google Webmaster Tools Resources</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=50452</link>
<description>* When recently asked &quot;what is your favorite SEO tool?&quot; I could think of none other than Google Webmaster Tools . While many SEO experts will probably disagree and suggest to use some paid SEO tools suite, I'd like to explain my choice and present you with 44 Google Webmaster Tools resources . Over the years Google has greatly improved the free Webmaster Tools.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 15 Sep 2011 08:05:16 GMT</pubDate>
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<title>More Than 30 Google+ Tools, Extensions, Tutorials and Other Resources</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=49756</link>
<description>* The Google+ honeymoon might be over but many people are still active on the site. As Google+ has some shortcomings, lacking features and usability flaws, there are now numerous tools to deal with these issues. I've compiled a list of the most promising ones. I haven't tested all the tools, just a few, so please report issues in the comments. I have chosen only those that seemed to make sense and have been recommended by other publishers or social media friends of mine.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 30 Aug 2011 08:10:09 GMT</pubDate>
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<title>The Google+ Honeymoon is Over: How to Deal With It</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=49137</link>
<description>* Initially Google+ was the darling of most media pundits . It was shiny, new and it grew like no other social network before. It was a typical infatuation with a new hype. Now that most Internet power users have already joined and been trying Google+ for a while the honeymoon seems to be over . Several issues have marred the rise of the new Google social network. Most of the issues are home grown. The dynamics of a top down social media launch,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Mon, 15 Aug 2011 14:08:06 GMT</pubDate>
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<title>Significant Traffic Sources You Probably Miss Unless You Blog</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=48892</link>
<description>Other SEO blogs linking to us   While perusing the SEOptimise Google Analytics reports for last month, I noticed a few traffic spikes where I did not necessarily expect them. Upon taking a closer look, I discovered that many major traffic sources only show up as such on blogs , or rather blogs that are popular on social media. I write for and contribute to several blogs so that I can compare the stats of other top blogs as well.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 09 Aug 2011 14:48:33 GMT</pubDate>
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<title>High Risk SEO: 33 Ways to Get Penalised by Google</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=48567</link>
<description>* On SEO forums one of the most often discussed topics are Google penalties . Webmasters seek help to determine whether and why they have been penalised by Google. They also want to know how to deal with the penalty once it's established that they have been hit by one. What is a Google penalty and what isn't? There seem to be different definitions floating around. While Google employees will tell you that many SEO issues described as penalties aren't actually penalties,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 02 Aug 2011 08:50:08 GMT</pubDate>
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<title>10 Simple Techniques for Google Profile Optimisation for Google+ and Beyond</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=48030</link>
<description>With the start of Google+ your Google Profile is more important than ever. I've seen lots of Google Profiles that were broken in one or more ways recently when trying to find out who the people are who put me in their circles. Also my name is by no means easy to remember, so I had to optimise my profile as well. Let me tell you the most important ways to optimise your Google profile. Make sure you use a bigger image than just the tiny thumb you'll see elsewhere on Google+.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 19 Jul 2011 15:57:22 GMT</pubDate>
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<title>Google+ is the Greatest Discussion Forum in Human History</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=47820</link>
<description>* Over the weekend I struggled to find out what Google+ actually is and how I can use it. I didn't even bother to use advanced features where I have to install additional software to use. I don't want Google Installer to mess with my new computer, and I was unable to delete it from my old one. I couldn't even stop the process that automatically started with each boot. So I don't trust Google software anymore.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 14 Jul 2011 09:34:15 GMT</pubDate>
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<title>25 Must Follow Trunk.ly Users Who Get You the Latest SEO Nuggets</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=47658</link>
<description>* Trunk.ly is the killer app nobody really talks about . It deserves the hype of Friendfeed or Quora, but barely anybody notices the huge impact it may have in future and it's only rarely that someone explains how useful it already is. A few articles urge you to use it, but Trunk.ly is indeed the solution for half a dozen Web-related problems almost everybody faces. First and foremost,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Mon, 11 Jul 2011 16:03:25 GMT</pubDate>
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<title>10 New Google Tools, Products and Services Every Business Person Has to Know About</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=47353</link>
<description>One of the few products Google doesn't offer yet* It seems Google wants to inundate us with new tools, products and services these days. Is this a way to divert attention away from all the bad news about antitrust lawsuits, the FTC and the like? I don't know. In any case, there are lots of new tools to test. Many of these will have a huge impact on search and the Web as a whole in future. Others mights seem less noteworthy at first,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Fri, 01 Jul 2011 09:48:15 GMT</pubDate>
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<title>30 (New) Google Ranking Factors You May Over- or Underestimate</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=47176</link>
<description>* SEO is a fast changing discipline . What worked 5 or 10 years ago might be completely unnecessary these days or even bad for your site's ranking. Thus leading search industry publications publish the most probable Google ranking factors each year. Nonetheless many webmasters prefer to stick to the past or follow wrong advice from bloggers who just repeat SEO myths. In recent years,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 28 Jun 2011 11:30:10 GMT</pubDate>
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<title>Everything Webmasters Need to Know About the Google +1 Button for Websites</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=46284</link>
<description>Google +1 for websites is here for a few days, and while some people are still (or again) skeptical, there are quite a lot of webmasters who have adopted the + 1 button almost immediately. The SEO industry has been especially quick to include the buttons. I am among them, while I still don't use the Facebook like. I'm not going to shout hooray because Google finally released a button,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 08 Jun 2011 16:32:55 GMT</pubDate>
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<title>How to Get Links by Creating Content People Actually Want to Link To</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=45871</link>
<description>* Most of traditional SEO link building is still centered around the idea of actually building the links as if on a construction site. The idea or metaphor that links are like bricks and you can use them for building has been successfully contested recently by Ross Hudgens in his essay &quot; Please exit the link building &quot;. It was an excellent write up, but in the end it failed to offer a solution that is not really about building links.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 31 May 2011 16:26:41 GMT</pubDate>
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<title>How to Use Google Correlate for Keyword Research</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=45813</link>
<description>Google have just rolled out a new tool called Google Correlate . It's similar to Google Trends and Google Insights, but it takes the raw data and analyses it. As the name suggests, it's looking for correlations - that is, whether the demand for a given keyword matches the popularity of any other keywords. Sometimes the results are completely random, to the point of being ridiculous and far from useful for SEO. However, after a bit of testing,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Sat, 28 May 2011 07:30:05 GMT</pubDate>
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<title>30 SEO &amp; Social Media ROI Analytics Resources</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=45699</link>
<description>* ROI or Return On Investment is on everyone's lips these days. It's become so widespread that you could call it a buzz word now. Although its meaning gets a bit diluted, I have to admit that I use it sometimes outside its strict sense myself. Originally ROI meant the extra monetary return, while increasingly it may mean any value that you get back for something you invest in, be it time, effort or money. With SEO, and especially social media, ROI has become very fuzzy.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 26 May 2011 09:10:34 GMT</pubDate>
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<title>30 Link Building/Link Baiting Techniques That Work in 2011</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=45410</link>
<description>* With the recent &quot;Panda&quot; Google quality update one of the key changes was that low quality content and links within it have been discounted by Google. It means that not only so-called content farms got hit by the Panda update, but also sites which heavily relied on content farms for inbound links. Perhaps the most obvious casualty was article marketing. If article marketing was one of your key link building tactics prior to the Panda update,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 19 May 2011 13:17:52 GMT</pubDate>
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<title>Osama Bin Laden, the Royal Wedding and 'News Tsunami' SEO</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=45146</link>
<description>In recent weeks we have witnessed two overwhelming waves of news I'd like to call 'news tsunamis '. Like real tsunamis you have no choice, you can't escape the news when you are in the nearby area. For this kind of news the whole planet is nearby. Maybe some tribes in the Amazon jungle or a few monks in the Himalayas haven't noticed the death of Osama Bin Laden and the royal wedding, but apart from those lucky few, we have all been drowned in these news waves.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 12 May 2011 15:32:28 GMT</pubDate>
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<title>Link Building: Link Context and Anchor Text Optimisation</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=45145</link>
<description>* When it comes to link building one of the most important aspects of it is the optimisation of the actual link. Whether getting the link voluntarily or by contacting webmasters, you have to exert the utmost influence on the link itself. Unfortunately this is also a Catch 22. When you start controlling the appearance of your link it stops being a natural link. Thus Google can use filters on such a link to determine it's &quot;manufactured&quot;.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 12 May 2011 15:32:28 GMT</pubDate>
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<title>30 Very Useful Twitter Tools You Must Be Aware Of</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=44831</link>
<description>* There are numerous ways of using Twitter for everything from business to fun. The key to using Twitter effectively is the use of tools. Without tools, Twitter can be overwhelming and difficult to fathom. There are numerous tools that allow you to sift through this massive resource of latest news, links and gossip. So what are the Twitter tools that really make a difference for advanced Twitter users?</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 05 May 2011 11:20:32 GMT</pubDate>
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<title>Why Not All Shopping Search Engines Have Lost in the UK Google Panda/Quality Update</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=44490</link>
<description>Everybody is talking about content farms as if they were the only type of sites hit by the latest large Google update. That's a very limited viewpoint. One of the most striking effects of the UK version of Google's quality update dubbed Panda has been the huge losses by shopping search engines and review sites that focus on price comparison. Not all such services have lost though. Among the losers were international heavyweights like: Ciao.co.uk Shopping.com Bizrate.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 27 Apr 2011 15:37:58 GMT</pubDate>
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<title>40 Paid Links Resources</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=44426</link>
<description>In late 2007 Google officially announced that so-called paid links are outside its webmaster guidelines, and asked webmasters to report paid links they find on the Web via a special form. Fast forward to 2011 and you'd expect that paid links are long gone, like stuffing meta keyword tags or inflating keyword density on page. They aren't.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 26 Apr 2011 13:22:33 GMT</pubDate>
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<title>Google Test: Multiple Meta Descriptions Work as Expected, Social Search Does Not</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=44213</link>
<description>A few weeks ago Shark SEO posted an intriguing experiment about multiple meta descriptions . To be more exact, he experimented with adding more than one meta description into a single meta description tag. One or more actual meta descriptions would exceed the meta description display character limit of approx. 165 characters. Why would you want to do it? Well, usually search users are seeking more than one aspect of your site or service.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 20 Apr 2011 08:21:52 GMT</pubDate>
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<title>30+ Google Quality/Panda Update Resources for Content Farmers and SEO Practitioners</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=43908</link>
<description>* After watching the SEO industry debating the Google Panda or Content Farmer update as it was initially dubbed for weeks and now that the update has hit the UK as well I decided to compile a list of the most important resources on it. This update seems to have hit far more SEO practicioners than average webmasters, that might be one of the reasons for the popularity of the topic.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 13 Apr 2011 17:19:38 GMT</pubDate>
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<title>40 Google +1 SEO Resources</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=43547</link>
<description>By now I'm quite weary of the manifold failed attempts by Google to enter the social media arena. We had: Google Answers Google Bookmarks Google SearchWiki Google SideWiki Jaiku Google Wave Google Buzz to name just the most known failed or abandoned Google social media services. As with most of the previous offerings, last week's Google +1 started in a clumsy beta or rather alpha version. I didn't even want to test it at first,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 06 Apr 2011 16:47:37 GMT</pubDate>
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<title>Is Your Content Great, Big or Just Long? Quality vs Size</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=43420</link>
<description>* These days the &quot;content is king&quot; and &quot;you need great content&quot; mantras are everywhere. While some people in the SEO industry challenge it by stating that great content is not enough , you need to push, promote or market it as well. I rarely see an article that actually explains what great content is or actually could be. Also, many sites that allegedly offer great content provide mostly big or just long content.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Mon, 04 Apr 2011 16:15:05 GMT</pubDate>
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<title>How to Link Out for SEO Benefit</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=43149</link>
<description>Outgoing links are one of the most underestimated weapons in the arsenal of every SEO and webmaster. After all, you want to get backlinks not give away links by linking out , don't you? So it seems to be a contradiction. Popular wisdom also suggests that you would lose by linking out rather than gain some SEO value.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 29 Mar 2011 18:56:13 GMT</pubDate>
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<title>What Checking Broken Links Can Teach You About the Web &amp; Linking Out</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=42952</link>
<description>Probably you haven't noticed yet as I haven't told you yet: starting from 2011 I'm stepping up my efforts on SEOptimise. I write more regularly for the blog and I'll help the SEOptimise team with their blog SEO among others. So I start with the basics: broken links . Blogs amass a record number of broken links over the years as they often deal with short-lived developments or news. The Web deteriorates fast and with it your site quality when you link out.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 24 Mar 2011 17:06:26 GMT</pubDate>
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<title>The Hidden Motives for Denouncing SEO</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=42921</link>
<description>* Denouncing SEO is a popular sport these days on the Web. It always draws crowds. Over the years the simple &quot;SEO is spam&quot;, &quot;SEO is dead&quot; or &quot;SEO has no future&quot; rants have worn out though as they have no basis and have been repeated far too often without any proof. The sport of denouncing SEO has evolved. Bloggers, journalists and entrepreneurs of the aspiring kind denounce SEO while understanding the importance of it.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 24 Mar 2011 09:32:20 GMT</pubDate>
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<title>Linking Out Instead of Link Building to Rank in Google</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=42606</link>
<description>Recently I noticed that the SEOptimise blog ranks at #1 for the query [seo blog] in Google.co.uk Then it dawned on me why we rank at #1: the single most important factor to getting there was linking out . Yes, it wasn't link building or even getting links; it was simply linking out. You could argue that it's lots of great content etc, but many SEO blogs from the UK have great content. Nobody is linking out like we do though. Just consider my most popular posts,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 17 Mar 2011 09:18:03 GMT</pubDate>
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<title>What Does SEO Consist of?</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=42294</link>
<description>* Back in the day, SEO was quite a simple process consisting of three parts: Market and keyword research On-page optimisation Link building (off-page optimisation) In 2011, it's not that simple anymore. Depending on what niche or industry you are working in or rather what kind of site and business model you have, SEO can be a lot of things. SEO can or even has to consist of more disciplines. Most importantly,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 10 Mar 2011 16:52:40 GMT</pubDate>
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<title>30 Social Search Tools &amp; SEO Resources for Power Users</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=42162</link>
<description>While everybody is talking about content farms right now, most people seem to overlook the far more important change that took place recently: Google has incorporated social search results right into the regular ones . Until now they displayed searches by your Twitter, FriendFeed or Google Buzz friends below the regular organic results. These changes are even more profound; I can't explain them in a few short sentences.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 08 Mar 2011 16:13:09 GMT</pubDate>
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<title>Twitter Netiquette: 10 Reasons to Unfollow Someone</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=41903</link>
<description>* It's 2011 and by now I expect most people to know what Twitter is and how it works. Still, many people who should know better commit unpleasant mistakes - or rather they ignore the Twitter netiquette . They do things that make me unfollow them. I'm on Twitter for business and I expect to get valuable information from it, as well as some serious social networking with my industry peers.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 02 Mar 2011 17:12:19 GMT</pubDate>
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<title>30 Ways to Optimise Your Site for Speed</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=41631</link>
<description>* Site speed has been the foremost discipline of website optimisation since even before SEO appeared. In the early days of the Internet, connections were so slow that people jokingly referred to the WWW as the world wide wait . I remember those days. I used to type in a URL and then take a book to read while it was loading. I've been using a high speed connection (DSL) for a decade now and most people now do too. Nonetheless, some people are still using modems,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 24 Feb 2011 15:09:01 GMT</pubDate>
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<title>Blaming SEO for Bad Search Results is like Blaming Mechanics for Bad Roads</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=41482</link>
<description>* For most people, SEO still is either a complete unknown, magic&#226;&#128;&#139; or the scapegoat for almost everything that doesn't work on the Web.&#226;&#128;&#139; In particular, bloggers seeking attention, publicity and links love to leverage all the ignorance and prejudice&#226;&#128;&#139; and launch attacks on SEO as a whole again and again. Recently, another popular blogger, who leads one of the most important technology blogs (which uses all kinds of SEO techniques&#226;&#128;&#139;) did it again .</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 22 Feb 2011 09:34:23 GMT</pubDate>
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<title>33 Quora Q&amp;A Resources: get actual ROI out of using it</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=41346</link>
<description>* The hype of 2011 is Quora , the new Q&amp;A site that attempts to become much better than Yahoo Answers by aiming at high quality replies.&#226;&#128;&#139; Everybody and his mum is on Quora it seems, especially SEO industry leaders like Rand Fishkin or Danny Sullivan. &#226;&#128;&#139; I'm not very active at Quora yet but I watch it closely. While at it, I collected so many resources and opinions that I wanted to share them with you.&#226;&#128;&#139; As usual in such cases,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 17 Feb 2011 18:33:39 GMT</pubDate>
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<title>30 Efficient Web Tools that Save Time and Make Money for Power Users</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=41218</link>
<description>* Web tools are useful when they don't require a significant time investment to master them or use them. The best tools out there save time and make money at the same time. They don't even have to deal with time and money like time management or micropayment tools do. They just have to make sure you reach your goals as fast as possible and that you finish the tasks you work on as quickly as possible.</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Tue, 15 Feb 2011 14:37:00 GMT</pubDate>
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<title>36 Must-Read Local SEO/Google Places Resources from 2010/2011</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=40970</link>
<description>At the end of 2010, Google propelled local SEO to new heights by not only showing local results for search queries&#226;&#128;&#139; with a local &#226;&#128;&#139;modifier (e.g. [seo london]) but letting local results dominate such queries. Additionally, Google shows local results from Google Places by default, without users even adding a geographic signifier. So when you search for for [hotel] from London, you will be directed to hotels in London. This means that there is a lot of opportunity,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Wed, 09 Feb 2011 14:48:22 GMT</pubDate>
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<item>
<title>How to Avoid Being Labelled as a Content Farm</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=40887</link>
<description>* Google's latest algorithm update has been specifically targeting so-called 'content farms'. Most people probably still don't know what a content farm, is while some sites may already be affected negatively by this update. So today I want to suggest ways to avoid being labelled as a content farm in order to stay afloat on Google. A content farm is, generally speaking, a site geared towards search engine users&#226;&#128;&#139;. In most cases,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Mon, 07 Feb 2011 21:41:53 GMT</pubDate>
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<item>
<title>A Natural Link Profile and Nofollow as a Ranking Factor or Signal</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=40699</link>
<description>SEOptimise link profile on Blekko. Every site owner engaged in SEO has to strive for a natural link profile . Just as you want to have natural-sounding copy on your page without keyword stuffing and other antique spam techniques, so you want to have a link profile that does not look like one powered solely by artificial SEO. A site having only comment directory footer links most probably from link exchanges does not have a healthy link profile,</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Thu, 03 Feb 2011 13:16:00 GMT</pubDate>
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<title>30 (New) SEO Terms You Have to Know in 2011</title>
<link>http://www.seocentro.com/cgi-bin/rss/go.pl?uid=40543</link>
<description>Recently I bookmarked a good entry level SEO glossary of current SEO terms. A few weeks ago I complained &#226;&#128;&#139;about some people still using obsolete and inaccurate SEO terms such as &quot;keyword density&quot; . Additionally, I missed many new or important terms on this list which I read about and often use, but many people, on the Web at least, don't. Thus I won't assume that everybody knows them already. Instead I want to define here 30 (new) SEO terms you have to know in 2011 .</description>
<category>Search Engines News</category>
<category>SEO News</category>
<category>Tad Chef</category>
<dc:creator>Tad Chef</dc:creator>
<pubDate>Mon, 31 Jan 2011 21:18:04 GMT</pubDate>
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