Copyblogger Latest search engine news blog articles from Copyblogger. http://www.seocentro.com/seo-archives/publisher/Copyblogger.html Copyblogger News Archive http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10648 Believe it or not, it only takes me 20 minutes to write a 400-500 word article. This article (which I wrote in 20 minutes) explains some of the tricks I use to accomplish this. Blogging gives me a daily deadline, and I don't really want to spend more than 20 minutes each day on blogging. Many of my blog entries are actually less than 500 words so take me less time. Taking up blogging got me to start thinking seriously about writing quickly, Search Engines News SEO News Copyblogger Copyblogger Fri, 05 Sep 2008 15:14:57 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10593 Most of us know that diamonds are just well-organized carbon. There are 4 Cs that differentiate a fabulously expensive, brilliant diamond from an industrial-grade one: clarity cut color carats The same 4 Cs that define the value of diamonds can be used to shape great persuasive content. Master them and create content that attracts the eye, has real worth, and stands the test of time. Fail to get them right, Search Engines News SEO News Copyblogger Copyblogger Thu, 04 Sep 2008 14:10:48 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10537 As mentioned yesterday, Mark McGuinness, Tony Clark and I are launching a new blog today called Lateral Action. It's all about the intersection of creativity and productivity, and we've decided to introduce the blog using animated characters in three short videos. Here's an intro to the first video : Lou has an MBA, and Lou gets things done . But Lou's five-year vision is not going to work out like he thinks. In fact, Search Engines News SEO News Copyblogger Copyblogger Wed, 03 Sep 2008 14:07:26 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10507 Some of you might have noticed I've had a link to a site called Lateral Action in my signature line all summer. It's taken us a bit longer than we expected to get launched, but I think it'll be worth the wait. So what is it? Lateral Action is a new blog that explores the intersection of creativity and productivity. It's a joint effort between me, creativity guru Mark McGuinness , and Tony Clark, who is still not my brother. Search Engines News SEO News Copyblogger Copyblogger Tue, 02 Sep 2008 18:24:23 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10374 Just a quick note to let you know that Chris Pearson and I (ok' Chris) has added significant new power and flexibility to the Thesis Theme for WordPress. There's also a special offer that runs through the weekend (at least you can thank me for that). Here's what's new with this latest update to Thesis (which should be live and available by the end of the day): New "Design Options" panel allows you to customize fonts and font sizes all across the theme. Search Engines News SEO News Copyblogger Copyblogger Thu, 28 Aug 2008 18:41:52 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10334 Who needs to learn how to read? After all, we all learned how to read fairly early in life, usually in elementary school, right? But do you know how to really read? More importantly, are you really reading? Reading can make you a better writer , as long as you're paying attention and leaving time to actually write . But what we're talking about here is what you say, rather than how you say it. If you haven't noticed, competition in the world of online content is fierce. Search Engines News SEO News Copyblogger Copyblogger Wed, 27 Aug 2008 19:34:34 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10270 Drama. Drama jolts a reader into paying attention. Novels use it. Movies use it. TV uses it. There's no reason why your content shouldn't use it. And one of the best ways to create drama is to disagree with your headline. (Yes, I said disagree). So let's look at an example: Headline : The Logical Case For Increasing Your Prices First Paragraph : Let's do something really stupid: Let's avoid increasing your prices. Let's decrease them instead. Search Engines News SEO News Copyblogger Copyblogger Tue, 26 Aug 2008 14:30:39 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10218 Business and personal bloggers might seem to be on two ends of a spectrum. On the one side: logic , strategy and profits . On the other: empathy , passion and heart. Never the twain shall meet, right? There's one point where they do come together, though. Whatever moves you to build an audience for your content, you need to inspire one key response. More than admiration, money or attention, you need to earn your audience's trust . Prove you're a human It's a weird, Search Engines News SEO News Copyblogger Copyblogger Mon, 25 Aug 2008 13:38:50 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10158 So far in this series, we've discussed why testimonials are so powerful , how to collect testimonials with my "SPURF" system , and 10 ways to make your testimonials work harder . But what if you don't have testimonials? What if you need other ways to give your credibility a boost? No problem. Yes, testimonials are a great way to support and prove the claims in your copy. They also engage the "bandwagon" effect-the more people doing it, the more acceptable it is. Search Engines News SEO News Copyblogger Copyblogger Fri, 22 Aug 2008 15:36:24 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10119 Is content king? To me, that seems like a silly question. "Content is king" is a metaphor, but apparently it's not a very good one. A good metaphor creates instant understanding. Given the amount of confusion and debate the phrase "content is king" kicks up, it's not doing all that great a job in the instant-understanding department. I think it's smarter to say that content is indispensable . It's what people go online to find, and it's what Google loves. Search Engines News SEO News Copyblogger Copyblogger Thu, 21 Aug 2008 15:27:47 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10083 It's almost time for the 2008 BlogWorld & New Media Expo . And yes, I will actually make it this year. Really. BlogWorld is happening September 20-21 (Executive and Entrepreneur option on the 19th) in wholesome Las Vegas, Nevada, at the Las Vegas Convention Center. You can check out the entire conference schedule here . Search Engines News SEO News Copyblogger Copyblogger Wed, 20 Aug 2008 20:34:00 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10001 I think there should be a notice that appears when installing WordPress or setting up your shiny new account with Blogger. It would show up somewhere before you completed the final steps of setup, but before the long drawn out terms of use that nobody ever reads. "WARNING." "Blogging is not easy. You may experience unexpected droughts of inspiration, difficultly maintaining a schedule, or succumb to the pressures of always needing fresh content." Understandably, Search Engines News SEO News Copyblogger Copyblogger Tue, 19 Aug 2008 15:37:45 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9924 Now that's an odd question, right? We all know that websites don't smell (at least not literally). But if you'll bear with me, I'd like to demonstrate the importance of emotion in your copy, and what types of emotional imagery your copy needs to conjure up. To understand why emotion matters so much when selling online, all you have to do is observe almost any shopper in a physical store. Watch what the person does and the behavior the individual has. Search Engines News SEO News Copyblogger Copyblogger Mon, 18 Aug 2008 12:40:14 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9878 Does this sound familiar? You've picked a topic that your ideal readers are dying to know more about. You can write about the topic with authority . You've even chosen an interesting angle . In short, you've got a killer post that should bring your blog thousands of new readers. You're also smart enough to realize that you need to tell other people about it. So, you send an email to all of the top bloggers in your niche, pointing them to the post. Search Engines News SEO News Copyblogger Copyblogger Fri, 15 Aug 2008 15:17:37 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9842 If you're trying to sell products and services online, you're probably looking for that one magic key to make your business work. You buy CDs and DVDs that will tell you the secret. You subscribe to sites like Copyblogger to study the secret. You look at mega-successful sites in your market and try to reverse engineer the secret. After all of this searching, you may be tempted to believe there is no secret. But the secret is real. Actually, Search Engines News SEO News Copyblogger Copyblogger Thu, 14 Aug 2008 17:50:56 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9789 I'm getting older. You are too. It's a fact of life that no matter how young we are now, one day we're going to start feeling the creaks and groans of age settling in. I can't stay up as late at night. I'm a little slower to get going in the morning. When I've been writing for a long time, I feel stiff as I rise from my chair. Oh, yeah, and my eyesight is going, too. Somewhere about the time we realize that we've flipped into middle age, Search Engines News SEO News Copyblogger Copyblogger Wed, 13 Aug 2008 14:51:51 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9724 I went to a restaurant that serves "breakfast at any time". So I ordered French Toast during the Renaissance. ~Steven Wright Comedian Steven Wright is often credited with launching an entirely new genre of stand-up comedy. His dead pan, monotone delivery of clever and kooky one-liners is always with a straight face, and no one had seen anything like that before he burst on the comedy scene in the 80s. You might assume that Wright's style is a concocted stage persona, Search Engines News SEO News Copyblogger Copyblogger Mon, 11 Aug 2008 17:28:06 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9649 Have you ever stood in a store with something in your hand and then looked up to see if there was a clerk nearby you could ask for help? Sure you have. We all have. Good help is hard to find. Companies have been cutting costs by moving towards self-serve more than ever. Depending on where you live, you may have to bag your own groceries, pump your own gas, or bottle your own water. Put yourself in the mind of the consumer. Search Engines News SEO News Copyblogger Copyblogger Fri, 08 Aug 2008 15:33:22 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9615 "How to Be an SEO Ninja" is the tagline for Naomi Dunford's ebook, SEO School . Since I've promised to do more book reviews around here, I figured giving you the scoop on a new ebook about search engine optimization would be of interest. Ever since Aaron Wall joined Teaching Sells and four months later transformed his profitable SEO Book into an interactive training program , there's been a void in the "SEO ebooks you can trust" market. Search Engines News SEO News Copyblogger Copyblogger Thu, 07 Aug 2008 19:33:09 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9568 Content marketing and copywriting is all about crafty persuasion, right? We're changing people's minds so they see things our way and buy our stuff. Not really. Changing people's minds can be extremely difficult. And when core beliefs and values are involved, it's downright impossible. Let's face it' it can be tough enough to persuade people to act when they already agree with you. Why make things tougher than they already are? Search Engines News SEO News Copyblogger Copyblogger Wed, 06 Aug 2008 18:48:29 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9506 It is curious how often you humans manage to obtain that which you do not want. ~Spock The Star Trek franchise has created dozens of memorable characters and inspired an incredible degree of connection and passion in its fans. One of its most enduring characters is Mr. Spock, the eminently logical half-Vulcan first officer in the original series. Spock's controlled, cool demeanor won him legions of fans, including millions of women who wanted to Pon Farr his pointy ears off. Search Engines News SEO News Copyblogger Copyblogger Tue, 05 Aug 2008 15:24:45 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9450 It's scorching these days, at least down here in Texas. Let's chill out with these five cool links before we launch into any more sizzling-hot Copyblogger content. Wow' that was cheesy, huh? Queso! This may be the most important article you read this monthâ€" The Secrets of Storytelling: Why We Love a Good Yarn from Scientific American . I know I'll be riffing off of it for the rest of the year. Search Engines News SEO News Copyblogger Copyblogger Mon, 04 Aug 2008 15:24:26 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9371 Hello' I'm your reader. Thanks for the free content, but I just don't care. Your free content is worthless, because content about you is worthless to me . Hello' is this thing on? Egotistical Marketing We're an egotistical bunch, aren't we? We love to talk about ourselves. We want to tell people how wonderful we are and blather on about how much they need us. We ramble uselessly about our innovative products and excellent services. We're all about us. Want a tip? Search Engines News SEO News Copyblogger Copyblogger Fri, 01 Aug 2008 13:16:00 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9320 Imagine this, if you will. An old woman, near the end of her life. Shivering in a fleabag apartment without heat in the winter. Walking four miles each way to the food bank, to carry home unmarked cans of mystery meat. Not even a cat to keep her company, because cat food is expensive. Then one day she dies, and the neighbors find $2.7 million wadded up in her mattress. It's a natural human impulse to hold on to what we have. Search Engines News SEO News Copyblogger Copyblogger Thu, 31 Jul 2008 14:21:46 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9275 We give a lot of advice here on Copyblogger. Usually we try to stick to the fundamentals of solid writing and effective persuasionâ€"the things that have been proven to work for decades and even centuries. Beyond those fundamentals, there's only one rule' the rule of change. Every technique du jour will inevitably lose effectiveness (at least for a while), and something else will come along that works better (at least for a while). Search Engines News SEO News Copyblogger Copyblogger Wed, 30 Jul 2008 17:59:36 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9219 Let's say you have to pee. So this is a normal bodily function, eh? It means if you feel that sensation and you don't go soon enough, you'll be in trouble. But how many of us go use the facilities when we first feel the sensation? And how many of your customers are buying your products or services in a bad economy? Should you discount? Should you put in bigger signs? Should you send out a zillion emails? Or would it be more prudent (yup, prudent), Search Engines News SEO News Copyblogger Copyblogger Tue, 29 Jul 2008 15:55:41 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9213 Just a quick note to let you know that Yaro Starak's Blog Mastermind Coaching program just went live. I've recommended Yaro's course since he first developed it last year, and I was one of his earliest beta members. If you're looking to make more money from your blogging efforts, Yaro will show you step-by-step how he does it, and how you can to. Check out Blog Mastermind here . Search Engines News SEO News Copyblogger Copyblogger Tue, 29 Jul 2008 14:32:46 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9171 We've all been there. You're talking to someone you'd like to impress, and you're making a fool of yourself. You keep trying to find the words that'll make them like you, but all that comes out is a dishonest sounding drivel that shocks you with its stupidity. The awkwardness looms over the conversation like a mushroom cloud, until the other person finally finds a way to extract themselves and run for cover. Then you just stand there, Search Engines News SEO News Copyblogger Copyblogger Mon, 28 Jul 2008 14:57:43 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9132 1. As you may have heard by now, Teaching Sells is shutting its doors to new members at the end of July (that's this coming Thursday night, July 31). After 9 months of intense content creation and marketing the program, we're going to simply focus on completing the courses for the members we've got. Then we'll reorganize all of the content into a different training delivery format for next year. You can still get in before we close, Search Engines News SEO News Copyblogger Copyblogger Sat, 26 Jul 2008 18:20:34 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9095 When we were kids, my friends and I made up a game we called "Made You Look." Three or four of us would get fairly close together â€" in a shopping plaza, on the street, or anywhere there were lots of people â€" and look up as if we saw something incredible. It would never fail. Passers-by would glance up to see what we were looking at. Some would stop and stand there for half a minute trying to discern the object of our attention. And the more of us doing it, Search Engines News SEO News Copyblogger Copyblogger Fri, 25 Jul 2008 15:42:07 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9075 Just a quick reminder that Dave Kaminski and I are hosting Web Video Marketing: Trends, Techniques, and Copywriting Tips tonight at 7:30 Central ( time zone converter here ). Here's the event page with call-in and web cast interface. We've got room for 200 people on the call, but any number of folks can listen via the Flash web cast. Search Engines News SEO News Copyblogger Copyblogger Thu, 24 Jul 2008 22:58:57 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9027 In April of 2000, Saturday Night Live aired one of the few truly classic sketches outside of the 1970s and 80s. The sketch is a spoof of a VH1 "Behind the Music" episode featuring Blue Öyster Cult and the recording of (Don't Fear) The Reaper ( watch it here ). The sketch stars host Christopher Walken as famed producer "THE Bruce Dickinson," with Will Farrell on cowbell along with a faux Blue Öyster Cult. Search Engines News SEO News Copyblogger Copyblogger Thu, 24 Jul 2008 02:36:07 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9001 Last week's post about the new Thesis WordPress theme from Chris Pearson resulted in a ton of happy new Thesis community members. This week, we want to invite you to join us as promotional partners as well, with the brand new DIY Themes affiliate program . When you join the program, you'll receive 33% of all sales you generate. This includes the personal and developer memberships to Thesis (currently priced at $87 and $164, respectively), plus all the new designs, add-ons, Search Engines News SEO News Copyblogger Copyblogger Wed, 23 Jul 2008 17:16:06 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8984 A few weeks ago, I wrote about some ways you can keep your reader's attention . But I didn't mention one of the most important techniques-one that requires no particular writing ability, no creativity to think of a great hook, and no hours of research to find the most compelling facts to tell your story. This easy technique is infinitely versatile. I use it in nearly every piece I write. But it's so deceptively simple, you might not be taking full advantage of it. Search Engines News SEO News Copyblogger Copyblogger Wed, 23 Jul 2008 12:12:29 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8950 I've got two teleclasses for you to check out, and neither one will cost you a dime. The first involves online video marketing and how it relates to copywriting, and the second is all about copy. First up, as promised Dave Kaminski and I will be doing a live call this Thursday evening at 7:30 Central (8:30 Eastern, 5:30 Pacific). Dave is the founder of Web Video University, and the topic is Web Video Marketing: Trends, Techniques, and Copywriting Tips . Search Engines News SEO News Copyblogger Copyblogger Tue, 22 Jul 2008 14:15:51 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8906 The best book I've ever read about marketing isn't about marketing. It's about baseball. The book's called Moneyball: The Art of Winning an Unfair Game , by Michael Lewis. If you're a marketer or advertiser you need to read this book. The premise of the book is that baseball insiders are guilty of a herd mentality that is focused on the wrong things and reaches the wrong conclusions. Search Engines News SEO News Copyblogger Copyblogger Mon, 21 Jul 2008 15:38:38 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8836 "Be interesting." It's good advice, but it's nothing new. You've probably known from the beginning that being able to interest readers is a crucial part of growing a popular blog. It's pretty obvious that no one is going to stick around unless they find your blog interesting. But how are you supposed to do it exactly? How can you "be interesting?" Far too much of what we write about attention and interest is abstract. We talk about differentiation, value, Search Engines News SEO News Copyblogger Copyblogger Fri, 18 Jul 2008 14:25:32 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8785 I recently gave you 10 quick tips for building a business online . One tip in particular resonated with readers: #4 - Work on one idea at a time. Never splatter out with many ideas. It's overwhelming. Easier said than done. We have too many great ideas, too many things to do, and only two hands and one brain. Which idea is best to follow? This one? That one? All of them? What about time? There's not enough. It all needs to be done now! But where to start? Here? There? Search Engines News SEO News Copyblogger Copyblogger Thu, 17 Jul 2008 17:01:44 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8725 Don't mean a thing if it ain't got that swing . . . Whenever you study a creative form like copywriting, you spend a lot of time on technique. You think hard about headlines and metaphors and what specific details you'll use. You worry about positioning and persuasive structure . You're trying to keep all the rules and guidelines in your head. But if you want your content to keep bringing them back, it's gotta swing. Search Engines News SEO News Copyblogger Copyblogger Wed, 16 Jul 2008 13:24:28 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8685 Once upon a time, there was a young man who wanted to become a web designer. Trained as an engineer, he nonetheless had a great eye, an advanced understanding of SEO-friendly code, and a unique style that set him apart from the crowd. But he was just starting out and needed a break. Thanks to a strange combination of coincidence and connections, the young man got to know a crusty old marketing guy. The marketing guy had no design skills, Search Engines News SEO News Copyblogger Copyblogger Tue, 15 Jul 2008 16:52:53 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8628 Bullet points make you a stronger blogger? Absolutely, if you're good a writing them. In fact, being a master at writing killer bullet points is one of the most important copywriting skills around, second only to headline-writing. The goal of strategic bullet points is primarily to keep people reading. You're highlighting easily-digestible bits of important information, which keeps attention focused and breaks up dense pools of text. The downside is that if you write weak, Search Engines News SEO News Copyblogger Copyblogger Mon, 14 Jul 2008 16:52:37 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8584 Here are seven cool things to check out this weekend that won't cost you a dime: You can watch the third traffic video from John Reese without opting in (and the second video too, for that matter). John discusses traffic generation with widgets and applications that can be built for a song by rent-a-coders. He then spills the beans about Traffic Secrets 2.0, with the biggest shock being the unexpectedly low price. Search Engines News SEO News Copyblogger Copyblogger Sat, 12 Jul 2008 21:17:49 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8558 Have you ever felt like your blog is invisible? You slave away on your posts, pouring every ounce of emotion, creativity, and insight you have into them. You submit your best work to Digg, Del.icio.us, and StumbleUpon, certain that people will vote for your posts and send you a torrent of traffic. You link out to other popular bloggers, desperately hoping that you'll grab their attention and earn a link in return. But it's like no one even sees you. Search Engines News SEO News Copyblogger Copyblogger Fri, 11 Jul 2008 16:55:52 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8554 It looks like video is getting more powerful, more professional, and more essential to effective online marketing campaigns. The good news is that it's cheaper and easier than ever to produce these videos yourself. Take a look at this video from John Reese. The two videos he's released this week are pure content and contain valuable traffic tips' in advance of the launch of Traffic Secrets 2.0, of course. Search Engines News SEO News Copyblogger Copyblogger Fri, 11 Jul 2008 16:05:45 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8504 The opportunities to build a business with online marketing are huge and growing every day. In fact, there's so much opportunity out there some people become overwhelmed by all the possibilities. When you can do anything, often you end up doing nothing. People get so dazzled by dollar signs and freedom from bosses and geography that it's easy to forget that what you do for money is often more important than how much money you make. Search Engines News SEO News Copyblogger Copyblogger Thu, 10 Jul 2008 14:14:39 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8462 Are you displaying the message that your site visitors are looking for the instant they land on your blog? The one that let's them know they're in the right place? That's your tagline. It's what instantly communicates to people whether you're the resource that addresses their problem from a general standpoint. No matter what the specific urgent need, people will look for a general signpost that says "Welcome, Search Engines News SEO News Copyblogger Copyblogger Wed, 09 Jul 2008 16:25:02 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8406 Your copy might focus on benefits instead of features, have the right balance of emotion to logic , and maybe you've even snagged the reader's attention with an arresting headline . But after your reader clicks through, does your copy hold her interest? If you can't keep the reader's attention, nothing else matters. And the online world demands your best techniques to hold reader interest, because tempting distractions are always just a click away. Search Engines News SEO News Copyblogger Copyblogger Tue, 08 Jul 2008 16:20:04 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8349 One of the things you've heard from me over and over is to focus on subscriber acquisition as the main focus of blogging. Getting people to voluntarily pay attention to you over time is your goal, because it's the cornerstone of permission marketing. Whether you're dealing with RSS or email subscriptions, not all subscribers are equal. People abandon RSS readers, ignore your content without unsubscribing, or simply don't check in all that often. Again, Search Engines News SEO News Copyblogger Copyblogger Mon, 07 Jul 2008 16:34:34 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8296 It's July 4th in the Unites States, and you know what that meansâ€"hot dogs, fireworks, sunburns' and one or two people might drink a bit. But let's not forget what else this day signifies. That's right' The Fourth of July is the day President Bill Pullman declared the world's independence day from those pesky alien invaders from outer space, thereby rallying the troops and horrifying international film critics . Apparently, Search Engines News SEO News Copyblogger Copyblogger Fri, 04 Jul 2008 16:51:34 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8209 There's been a debate every since blogging became mainstream about how long blog posts should be. Many bloggers may read one or two discussions on it, and try to conform to that â€" never revisiting the issue again for as long as they blog. This can be a mistake. For a definitive answer, following are three things to consider when you're trying to decide how long your blog posts should be. 1. Search Engines News SEO News Copyblogger Copyblogger Wed, 02 Jul 2008 15:08:18 GMT