Yahoo! Publisher Network Latest search engine news blog articles from Yahoo! Publisher Network. http://www.seocentro.com/seo-archives/publisher/Yahoo%21+Publisher+Network.html Yahoo! Publisher Network News Archive http://www.seocentro.com/cgi-bin/rss/go.pl?uid=13513 Pre-Thanksgiving news from the blogosphere It's Thanksgiving time for Americans, but even if you don't live in the States, you can still be grateful for a lot of things. Here at the YPN Blog, we're grateful to have your readership, so we thought we'd share our bounty from the blogosphere. Holding it together The Yahoo! Search Blog recently announced the launch of the Yahoo! Glueâ„¢ beta in the U.S. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Wed, 26 Nov 2008 18:06:42 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=13332 Publisher related news bits With the Holiday season approaching, you'll soon be swamped with a massive to-do list. We thought we'd give you a selection of publisher-related news and bits for you, so you can have more time for those seemingly never ending holiday tasks. Does the Internet care about you making money? Publishing 2.0 has an interesting analysis of how the market and your business model may not actually be actually seeing eye-to-eye. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Thu, 20 Nov 2008 18:44:58 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=12940 News from the blogosphere for publishers The election's over, so it's time to refocus on some winning tools and services that can help you "change" your site. We also found a tomato that's far from rotten. Read on' Building a better blog Calling all bloggers"the folks at the MyBlogLog Blog recently announced that they are teaming up with Zemanta to make your blogging toolbox more powerful. Zemanta helps you find photos, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 07 Nov 2008 19:28:23 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=12562 Publisher-related news and bits from around the blogosphere As Halloween approaches, we thought we'd compile some news for our publishers, so you can spend more time working on your Halloween costume. What Do You Want from Me? A while ago, Yahoo! bought a company called Inquisitor, which makes a cool Safari browser plug-in of the same name. The Inquisitor application, which helps generate auto-completes on search queries and previews results, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Tue, 28 Oct 2008 21:07:02 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=12262 Recent enhancements to our Content Match product may help publishers increase revenue Game show host: "Peter Publisher is so rich!" Audience: "How rich is he?" Host: "He's so rich, he lines his bird cage with [blanks]!" You know that Richard Dawson would have nailed this one, with the answer "hundred-dollar bills." We like to make matches that involve money, too. While they may not enable you to become as audacious as Peter Publisher, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Mon, 20 Oct 2008 21:34:39 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=12082 New ads reminds users to give Yahoo! Search a try   We've worked really hard to make Yahoo! Search a better experience, with interesting new features (and interesting names, to boot) in the past year like  SearchMonkey  and Search BOSS . So, naturally, we want people to know about it. Tens of millions of users choose Yahoo! Search every day. But, says Raj Gossain, VP of Marketing for Yahoo! Search in a blog post today, "We don't think that's enough. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Tue, 14 Oct 2008 21:26:53 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=11926 Selected blogosphere tidbits Time of the Season As we shift into cooler weather and shorter days, Yodel Anecdotal recently announced that Yahoo! is launching a new calendar. The new web-based application features open standards so you can share your schedule with others, and it's also built for the mobile platform. News Bits In the online media landscape, the Associated Press plays an important role in the publishing and news coverage. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Thu, 09 Oct 2008 21:22:01 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=11729 New site gives you information on the Yahoo!-Google deal It's a pretty good guess you've heard opinions on the Yahoo!-Google marketing agreement from just about everybody: your coworkers, your competitors, your daily blog, and â€" who knows? â€" maybe even your taxi driver. Which is why we thought we could help you sift through the clutter to the facts. This week we launched the Yahoo! Search Agreement site , Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 03 Oct 2008 22:19:25 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=11357 Calling all publishers! Today we're excited to announce the launch of APT from Yahoo! , our new advertising platform. What's in it for you?  APT from Yahoo! is designed to help publishers access more demand and improve yield from their inventory, while simplifying ad management. We'll keep you posted on the opportunities for Yahoo! Publisher Network publishers to participate in the platform. In the meantime, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Wed, 24 Sep 2008 18:13:31 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10744 An end of the summer roundup Ah, the end of the summer' though it's 90 degrees in Los Angeles and 80 degrees in New York today. But soon the kids will be back to school, the leaves will change colour and folks will break out these strange garments called ' sweaters. So, as summer dies down, we thought we'd share this roundup of what's still hot in the publisher world. Who's the boss? You are. It's been two months since Yahoo! Launched Yahoo! Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Tue, 09 Sep 2008 00:00:31 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=10298 How treating a web page like a research paper can help you in search listings You should always keep your audience in mind when you're writing landing page text. But what do you when you're optimizing pages for search engines and your audience isn't even human? According to search engine optimization expert Jessica Bowman of SEM Inhouse , it may help to think of search engines as your college professor . Jessica recently gave a workshop at Yahoo! Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Tue, 26 Aug 2008 21:53:48 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9736 Five reasons your revenue could be fluctuating The famous Roman philosopher Seneca once said, "It is a rough road that leads to the heights of greatness." While he couldn't fathom the realities of today's Internet society, he still had the right idea â€" "hard work will pay off" â€" and with Yahoo! Publisher Network, the same holds true. Our publishers often ask why their revenue is fluctuating. Many times, upon investigating, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Mon, 11 Aug 2008 23:54:28 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=9394 Publisher news bits from the blogosphere Earlier this week, Yahoo! announced a partnership with HP and Intel to create a "global, multi-datacenter research testbed for the advancement of cloud computing research and education." What's cloud computing ? Well, we had to look it up, too, but the simple way to describe it is as a way for customers to tap into computing resources that can be anywhere, and only pay for what they use. "Here at Yahoo!, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 01 Aug 2008 17:57:57 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8805 Selected publisher-related tidbits from the blogosphere Are you a publisher who is constantly looking for the right image to post on your site? Well, we may not know what the best image is, but we can steer you to some free ones. The folks on the Flickr blog recently announced that Flickr is teaming up with Getty Images to create a collection of royalty-free, rights-ready and rights-managed photographs. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Thu, 17 Jul 2008 21:58:50 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8705 Create your own version of Yahoo! Search Yahoo! has been saying for a while that search should be open , and it's tough to imagine it getting much more open than our new Web services platform â€" Yahoo! Search BOSS . BOSS, or Build your Own Search Service, is just that â€" a programming interface that lets you create your own version of the Yahoo! algorithmic search experience. This is something that might could help you strengthen your content as a publisher. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Tue, 15 Jul 2008 22:41:30 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8484 A Mid-Summer's News Catch-Up Our colleagues at the Right Media Blog recently posted an article about the Interactive Advertising Bureau (IAB) and their efforts to broaden the coalition of publishers on the web. According to the IAB's post " Small Publishers Unite! You Have Nothing To Save But Your Business ," the IAB is trying to "mobilize to stop politicians from unfairly and inappropriately regulating digital advertising." Check it out for yourself. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Wed, 09 Jul 2008 22:08:09 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=8190 The latest round-up of articles from the blogosphere Are you the sharing type? Well, one of the best ways to share your ideas and content is with widgets. And you wouldn't be alone â€" marketers and publishers are expected to spend about $40 million on web widgets this year, according to the Marketing Vox news site. Marketing Vox recently published a beginner's guide to widgets , which are anything that can be embedded in an HTML web page. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Wed, 02 Jul 2008 00:02:47 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=7904 Five guidelines to help keep you in YPN compliance When reviewing YPN publisher sites for guideline compliance, I see the same "problem areas" over and over that prevent sites from passing the guidelines. Here are a few things to avoid in order to keep your site in compliance with YPN. 1. Competing Ads Be sure that Yahoo! ads do not appear on the same page as contextual ads from other companies. It's okay to rotate these ads along with Yahoo! Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Wed, 25 Jun 2008 00:09:50 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=7423 Publisher-related news items from the blogosphere The next time you're stuck for an idea to run an image on your site, you may want to check out new Flickr groups feature for some creative inspiration. Recently, the Flickr blog announced a new groups tool that lets you add up to six photos or videos at a time from your Flickr account to share with friends. Speaking of Flickr, the next* blog posted a story about a new technology by Yahoo! called BrowserPlus, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 13 Jun 2008 00:32:08 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=7155 Open Search's Graham Mudd discusses the benefits of Yahoo!'s new open search platform   Earlier in the year, we ran an article about Open Search, a.k.a "SearchMonkey," on our Search Marketing Blog . As a follow-up, we recently chatted with Product Marketing Manager Graham Mudd on how Open Search can impact publishers. YPN Blog: What exactly is SearchMonkey, and what's the goal of it? Mudd: SearchMonkey is Yahoo! Search's open platform. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Sun, 08 Jun 2008 11:06:38 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=6892 A trio of publisher-related news items from the blogosphere Earlier this week, the Yahoo! Search Team announced changes to our crawling, indexing and ranking algorithms. According to the Yahoo! Search blog, you may see some ranking changes and page shuffling in the index throughout the transition process, which should be completed soon. Worried about robots taking over the world? Don't be. They are our friends"especially the mini-robots mentioned in the MyBlogLog Blog . Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 30 May 2008 21:07:23 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=6623 How to get approved on Right Media's Direct Media Exchange Yahoo! has a lot of different ways to work with our publishers. One of these, Right Media's Direct Media Exchange (DMX), is a free web application that allows publishers to auction their ad inventory. In a new Right Media blog post, new Right Media blogger Kelly Kitchel posts an interview with, um, Kelly Kitchel about getting approved for DMX. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 23 May 2008 17:04:27 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=6324 Steps to help you avoid hiccups in the payment process One of the most universal questions"after "Are these dishes clean or dirty?""has to be, "When am I going to get paid?" Well, no need to fret here at the Yahoo! Publisher Network. Here are a few administrative items to keep in mind to help avoid any hiccups in the payment process. Payment methods As we noted in a previous blog article , the Yahoo! Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 16 May 2008 23:34:51 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=6006 Enter the Ads for Adobe PDF Powered by Yahoo! Publishing Contest As if monetizing your PDFs weren't enough, Yahoo! and Adobe are giving you another great reason to participate in the Ads for Adobe PDF powered by Yahoo! beta: great prizes. The prizes are for a contest"our attempt to find the best publishers of ad-enabled PDFs out there. To enter, just sign up for the beta and start publishing your ad-enabled PDFs. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 09 May 2008 21:06:30 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=5708 A Publisher Corral of Blogosphere Tips You might already know that you can create some cool desktop applications with Yahoo! Widgets SDK. Well, the Yahoo! Flash Blog recently announced that these applications can now be built in Flash. How many times have you published a blog article and then remembered you forgot something important to put into the entry? On her blog, Jennifer Slegg just published a helpful blogger's pre- publishing checklist . Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 02 May 2008 20:41:44 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=5379 It's been a busy month here at the YPN Blog, and we're sure you have also had many things going on. That's why we thought it would be helpful to give you a short sampling of posts from around the blogosphere. First off, the folks at MyBlogLog announced that they recently added a script for folks who want to use twitter with their MyBlogLog. Now folks can stay updated with you while you're on the go! Do you have a company blog that you have been ignoring? Well, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 25 Apr 2008 17:23:49 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=5080 How to get approved for payment As a publisher within our network, you probably want to make sure you get paid for participating. Which is definitely a good thing! Well, we want to tell you about some ways to make the payment process easier for you. Currently you can choose to receive your payments via PayPal, direct deposit or check. Please note that you must select your payment method by the 19th of the month to be paid via that method in the current month. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 18 Apr 2008 21:26:44 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=4501 Yahoo! plans to change the way you monetize your site Every so often, entire industries are transformed by innovation"and we at Yahoo! think we're on the verge of transforming the advertising industry. It's an industry ripe for transformation. Especially with display ads, everything from finding the right audience to booking inventory to testing ads is decidedly old school, and not in the good way. With AMP! from Yahoo!, our forthcoming advertising management platform, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Mon, 07 Apr 2008 23:02:57 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=4117 'and other stories from Yahoo! and the blogosphere We like lists " five reasons to use display, seven linkbait tips , and lots more " so Jen Slegg's 52 easy ways optimize your blog while on your coffee break makes us positively giddy. So many tips! Now we just have to go check the ways we're not optimized. On our coffee breaks, of course. MyBlogLog has some nifty new widgets that make it easier to let your readers know what's happening with you. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Sat, 29 Mar 2008 00:08:55 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=3731 Seven ways to create link-friendly content Linkbait has nothing to do with hot dog "links" or fish "bait," but it has everything to do with catching folks' attention, which can make you shout with glee: "Hot dog!" (Probably not "Fish!") Linkbait refers to content or a feature on a website that entices users to place links to it on other websites. Previously, Rand Fishkin, CEO of SEOmoz.org , wrote about linkbaiting on our YPN blog . Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Thu, 20 Mar 2008 22:28:32 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=3426 Five reasons to use display advertising Lots of new publishers turn to contextual advertising when they first start advertising on their web sites, because it seems like the easiest way to start. But if you ignore display, you're ignoring a way to make money with your sites. Contextual advertising is an easy way to start, but using display advertising can be just as easy. Here are five reasons why display could be right for you. 1. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 14 Mar 2008 23:57:11 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=3099 Try the new Ads for Adobe PDF Powered by Yahoo! service The Ads for Adobe PDF Powered by Yahoo! service that we first mentioned in November is up and running. This beta program offers publishers a great opportunity to monetize PDFs with contextual, text-based ads next to your content. So just how do you get an ad in a PDF? Ads will be displayed in a panel adjacent to your content, so that they don't disrupt the viewing experience. Every time the PDF is viewed, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 07 Mar 2008 21:36:19 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=2682 The race to the White House is on " and also online! Presidential candidates are turning to social media because that's where many potential voters are. For publishers, these social media users are your potential site visitors, so it's good to know how the candidates are reaching them. Augmenting their traditional media efforts, candidates for the 2008 Presidential election are also using various forms of social media, from blogs, message boards, podcasts, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 29 Feb 2008 23:56:29 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=2109 How to drive revenue from the ads on your site As a publisher, it's important to know how to optimize your web site to help drive better traffic. This can help drive up your program earnings which is enough motivation for most publishers. Last year, Yahoo!'s Cody Simms and Amit Paunikar wrote in a great four-part series on this blog about various optimization practices. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 22 Feb 2008 21:51:58 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=1686 'and how to pick one Editor's note: A while back, we told you about our purchase of Right Media , creators of the Right Media Exchange, but you still may not be sure why we bought them or even what they do. At Right Media, they get asked these questions every day. Now that they are part of the Yahoo! family, we thought we'd have them tell you in their own words. You're probably aware of what a stock exchange is"or at least aware that it somehow controls your destiny. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Sat, 16 Feb 2008 01:45:21 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=1687 Beginning today, Yahoo! Web Hosting has gone "unlimited" Editor's Note: If you have a web site or want to build one"and since you're reading a blog about online publishing, we're guessing that's probably the case"Yahoo! has good news for you. Starting today, our colleagues in Yahoo! Small Business are offering unlimited disk space, unlimited bandwidth and unlimited email storage to their web hosting customers. Yahoo! Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Wed, 06 Feb 2008 19:18:58 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=1688 It's the start of 2008 and it looks like online social media is still going strong. If you haven't heard of social media and social networking sites by now, don't be embarrassed - you might already be a user. Sites such as Digg, MySpace, Flickr , Facebook, del.cio.us , Wikipedia and Reddit are just a few examples. Blogs can also be included within the social media mix. "Overall visits to a group of 53 leading social network sites were up 4 percent year over year, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Tue, 29 Jan 2008 19:03:13 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=1689 More Than an Ad Network The Yahoo! Publisher Network is more than an ad network. It's your gateway to all kinds of Yahoo! publisher and business services. From the Publisher Services tab in your secure account interface, you can access all kinds of useful tools, marketing services, widgets, and tips of to help you build and enhance your site and drive traffic. WFor example, with Yahoo! you can: • Register a new domain , host your site , build a new one using Yahoo! Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 11 Jan 2008 19:01:05 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=1690 And End-of-Year Tribute This month marks the 60th anniversary of the transistor . Invented at New Jersey's Bell Labs in 1947 by John Bardeen, Walter Brattain and William Shockley, the transistor is essentially an electric on/off switch without any moving parts. It is the fundamental building block of the microprocessors now making this conversation possible. Without the transistor, we would likely never have put men on the moon, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Wed, 26 Dec 2007 19:35:35 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=1123 Our U.S. Customer Solutions team will have Christmas Day and New Years Day off. They will also enjoy reduced hours December 24 (open 5:00 a.m. to 5:00 p.m.) and December 31 (also open 5:00 a.m. to 5:00 p.m.). Happy Holidays. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 21 Dec 2007 18:53:56 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=934 Supporting Material for Your Blog A nifty new WordPress plug-in lets WordPress bloggers use Yahoo! content to support their bloggery. When you're composing a blog post in the WordPress admin interface, the Yahoo! Shortcuts beta plug-in automagically begins matching terms in your post to Yahoo! aggregated content, such as company names, stock tickers, map locations, news, product names and Flickr photos. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Tue, 18 Dec 2007 17:59:43 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=26 Your Opinion Counts We're hosting a survey to find out more about your needs in order to help us build a better blog. All information we gather is secure and strictly confidential. TAKE THE SURVEY NOW ; it's easy and free. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Mon, 10 Dec 2007 18:11:51 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=27 Editor's Note : I met Stephanie Agresta last month at the BlogWorld Expo in Vegas"the girl's got a wicked craps toss, I can tell you"where she spoke on the panel, "Bloggers and Online Merchants: Affiliate Marketing Synergies." With more than 12 years of experience in online marketing, Stephanie has survived plenty of Cyber Mondays . As we noted in a previous post, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Wed, 05 Dec 2007 17:46:20 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=28 The Affordable Leading-Edge Conference for Search Marketers and Webmasters is Not Just a Simulacra Whether you're new to online advertising or you're a seasoned search marketing pro, WebmasterWorld's Search & Internet Marketing Conference ("PubCon"), to be held next week at the Las Vegas Convention Center, is almost a guaranteed win. For four days, in the hyper-real, postmodernist splendor of Vegas, Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Fri, 30 Nov 2007 17:37:08 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=29 Yahoo! Publisher Network and Adobe Team Up Adobe Systems and Yahoo! just launched a new service, called Ads for Adobe PDF Powered by Yahoo! This limited beta program enables online publishers to earn advertising revenue through their Adobe PDF-based content. For example, let's say that your website hosts downloadable PDF files, such as instructions, diagrams, forms or other documents that your users can access. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Thu, 29 Nov 2007 23:58:33 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=30 Understanding Your Information Needs We're hosting a survey to find out a little bit more about our readers. It asks you a bit about who you are, about your information needs, what you would like to get out of the blog, and so forth. The purpose of the survey is to help us create content that better serves your needs. And, of course, all information we gather is secure and confidential. To access the survey, click here . And thanks for reading and being a part of Yahoo! Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Tue, 27 Nov 2007 21:44:12 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=31 New Yahoo! Blog Focuses on Tech and the Folks Behind It When asked by a customs official if he had anything to declare, Oscar Wilde once famously exclaimed, "Nothing but my genius!" I've noticed a lot of that "genius" thing going around Yahoo! Our geniuses are get-your-hands-dirty technophiles and hard-core geeks who love pulling out the digital lug wrenches, banging out solutions and inventing cool new tools. Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Tue, 20 Nov 2007 19:46:08 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=32 Monetize and Analyze Earlier this week, I promised to offer up five useful things that I learned at the BlogWorld Expo in Las Vegas, but I only gave you three. I'm such a tease. Really, it's all part of my cunning plan to keep you coming back to the blog. Looks like it worked. Anyway, here are numbers four and five of the five things. 4. There are 7 1/2 ways to monetize your blog i. Run contextual ads "You know, like from Yahoo! Publisher Network and RightMedia's DMX . Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Sat, 17 Nov 2007 00:21:40 GMT http://www.seocentro.com/cgi-bin/rss/go.pl?uid=33 Blogging Comes of Age There were five basic lessons I learned at the Blogword 2007 conference in Las Vegas last week, the fabulous and seminal Las Vegas trade show hosted by the redoubtable Dave Taylor . Here are lessons one through three: 1. Blogging has gone beyond pastime and into prime time. How else to explain the hundreds of participants, speakers and exhibitors willing to pay top dollar to hob-nob with their fellow bloggerati? Search Engines News SEO News Yahoo! Publisher Network Yahoo! Publisher Network Wed, 14 Nov 2007 19:45:48 GMT