Did you know that if you include Google Adsense on your website, you are likely to rank higher? Weve heard this rumor before from prominent SEOs. It makes sense. Google stands to make more revenue by promoting websites that display its ads. Exciting? Yes. But completely not true. Well meaning folks spread a lot of Google myths that can harm your SEO efforts. Sometimes they come from your boss or even an Internet hack trying to make a quick buck.

This post comes from our SEO Channel Sponsor SEOmoz. The concept of brand awareness has changed a lot in the past 10 years. Who knows your brand, what do they think, are they loyal and who are they? For many marketers, this is valuable stuff. But, before the days of the direct attribution provided by online marketing, companies had to rely on brand awareness studies to help understand the efficacy of their brand marketing efforts.