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Author: Administrator


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Yahoo! Showcases Powered-Up Movie Searches in New Ad
Thursday, December 16, 2010, 22:42:16 GMT by Administrator
One of the most anticipated movies of the year will premier tomorrow across the country: Disney's TRON: Legacy . The high tech adventure film is also serving as the perfect example to showcase the new, rich search experiences that only Yahoo! can deliver for movie searches. We've partnered with Disney to create a dynamic, "Tron-ized" advertisement to demonstrate how searches on Yahoo! comes to life for specific movie queries like TRON: Legacy.
author: Administrator
publisher: Yahoo! Search Blog

Dine Out with Restaurant Comparison Quick App
Thursday, December 9, 2010, 17:18:55 GMT by Administrator
Last month, we gave you a sneak peek of the new Yahoo! Search Restaurant Comparison Quick App in beta testing. Today we are officially rolling it out for all our users. The Restaurant Comparison Quick App consolidates key comparison points like price, distance, cuisine type, atmosphere, and ratings in a single side-by-side view. When you search for a restaurant, the App also displays similar restaurants nearby. This way, you can find the restaurant you want in a single,
author: Administrator
publisher: Yahoo! Search Blog

Amuse or Awe? Academic Multimedia Grand Challenge for Classifying Images
Thursday, December 2, 2010, 22:20:55 GMT by Administrator
People love to check out multimedia search on Yahoo!, and we love helping them find what they're looking for, whether through web, image, or video search. One of the most interesting challenges in multimedia search is how to go beyond plain text and match queries to images so that users can more easily find the image they want. This was exactly the challenge we posed to the Association for Computing Machinery's Multimedia Conference held this year in Italy.
author: Administrator
publisher: Yahoo! Search Blog

Count Down 2010 with Yahoo! Year In Review
Wednesday, December 1, 2010, 06:08:43 GMT by Administrator
What do BP oil spill, the World Cup, and Miley Cyrus have in common? They are among the most-searched topics on Yahoo! this year. Today, the Yahoo! Year in Review returns for a look at what set society in motion this year through the lens of what people are searching for on Yahoo!. On the 2010 Year in Review site, you'll find top 10 lists that record this year's pop culture trends and guilty pleasures. You'll also find top-asked questions )"How to tie a tie?"(,
author: Administrator
publisher: Yahoo! Search Blog

Winners and Losers of November
Wednesday, December 1, 2010, 00:11:47 GMT by Administrator
This month at Yahoo! Search you kept us busy with queries about who was leading the pack in sports, politics, music, and matrimony. Here's a look back at a busy November and what people searched for on Yahoo! Search. The first big winners of the month arrived on the very first day when the San Francisco Giants triumphed in the World Series , scoring their first championship since 1954. Searches for the Giants rose by more than 160% from the day before their win,
author: Administrator
publisher: Yahoo! Search Blog

Introducing Yahoo! KPost in Korea and Hong Kong
Tuesday, November 30, 2010, 21:59:32 GMT by Administrator
We've explored many new product ideas in Asian markets that folks in other parts of the world don't often hear about. This week we're excited to share another new experimental product called Yahoo! KPost, which is now available in Hong Kong and Korea. Here's an overview of what KPost is all about. At Yahoo!, we want to help you stay informed and share your knowledge about things that matter to you. Yahoo!
author: Administrator
publisher: Yahoo! Search Blog

Search Alliance Transitions have been Completed
Tuesday, November 30, 2010, 01:20:35 GMT by Administrator
Your adCenter account is the only one that you will now need to manage your search advertising on Yahoo! Search and Bing Today is a momentous day for us, as Yahoo! has completed the process of moving search ad serving for Yahoo! to the Microsoft Advertising adCenter platform in the U.S. and Canada. Additionally, this marks the completion of the transition of advertisers' Yahoo! Search Marketing accounts to adCenter.
author: Administrator
publisher: Yahoo! Search Marketing

YSM/adCenter Feature Comparison #5: Budgeting, Bidding and Billing
Sunday, November 28, 2010, 18:39:39 GMT by Administrator
Everything you need to know about how your ad dollars are allocated and spent on adCenter This is the latest in a series of articles that explains how Microsoft Advertising adCenter differs from Yahoo! Search Marketing. They're intended to help Yahoo! advertisers prepare for the upcoming transition and become familiar with adCenter. By the end of this month, you will be able to advertise on Yahoo! Search,
author: Administrator
publisher: Yahoo! Search Marketing

Get Ready For Your Holiday Shopping
Wednesday, November 24, 2010, 21:21:29 GMT by Administrator
We have improved our Shopping Shortcuts to include even more of the hottest items for this holiday season. Our Shopping Shortcuts show you some of the most popular products and let you see what others think about an item you are interested in. You can also learn about possible alternatives and choose the best place to buy when you are ready to make the purchase. Search for " gps " and the Shopping Shortcut will show you the top GPS products, along with price, rating,
author: Administrator
publisher: Yahoo! Search Blog

Chow Down with Yahoo! Search: Quick Apps with Added Flavor
Thursday, November 18, 2010, 22:10:56 GMT by Administrator
After receiving lots of positive feedback on our Netflix Quick App launched last month , we are excited to roll out additional Quick Apps today that help you find restaurants, make reservations, and compare local eateries. These locally relevant Quick Apps empower you to take action on things you discover with Yahoo! Search. Sketch-a-Search Quick App Finding a new restaurant in your neighborhood has never been so easy. With our Sketch-a-search Quick App for your desktop,
author: Administrator
publisher: Yahoo! Search Blog

Testing a Richer Yahoo! Search Assist
Wednesday, November 17, 2010, 20:15:12 GMT by Administrator
Here at Yahoo!, we know that sometimes search is just about getting things done - fast. Whether you're looking for the latest game score, nutritional facts about that latte you ordered this morning, or your favorite TV show - you should be able to find answers with little to no effort. Today, Yahoo! Search is testing a beta version of a more intelligent and content-rich Search Assist )a technology that Yahoo! pioneered( with a fraction of searchers.
author: Administrator
publisher: Yahoo! Search Blog

Introducing Yahoo! Clues
Tuesday, November 16, 2010, 17:11:17 GMT by Administrator
Yahoo! Clues is a new beta service that gives you a unique "behind the scenes" look into popular trends across the millions of people who use Yahoo! to search each day. With Yahoo! Clues, you can discover and compare trending information for search terms of interest to you, or explore popular trending search terms on Yahoo! You can see search volume charts, demographic graphs, maps, or even related searches specific to a demographic group.
author: Administrator
publisher: Yahoo! Search Blog

Sneak Peek: New Local Search Features Coming Soon
Tuesday, November 16, 2010, 16:50:38 GMT by Administrator
At today's Web 2.0 Summit in San Francisco, Yahoo! will unveil a range of new local and social products focused on personalizing your Web experience. Building on the search features we launched last month, this new generation of search experiences lets you do more by taking action right from the results page. Restaurant searches are most popular kind of local searches"more than 35 million restaurant searches were conducted on Yahoo!
author: Administrator
publisher: Yahoo! Search Blog

Yahoo! Search Blog's New Look
Tuesday, November 16, 2010, 02:05:03 GMT by Administrator
You may have noticed that the Yahoo! Search Blog has a new look " we've updated the blog's look and feel. We'll be making some small tweaks to the blog design in the coming weeks. If you notice any issues with the blog's new design, please let us know. Yahoo!
author: Administrator
publisher: Yahoo! Search Blog

Halloween Costume Showdown on Yahoo! Search
Friday, October 29, 2010, 20:02:42 GMT by Administrator
As the days got shorter and the temperatures dropped, Yahoo! Search users turned their thoughts to jack 'o lanterns , candy corn ' and how to make an evening gown out of beef. What do all of these have in common? Halloween , of course. If you don't have your costume idea yet, take a look at the most popular costume queries on Yahoo! Search: Disney characters,
author: Administrator
publisher: Yahoo! Search Blog

Yahoo! Search has a new home on Facebook
Friday, October 29, 2010, 16:31:07 GMT by Administrator
Why are searches for the "LeBron commercial" spiking off the charts? Why are people suddenly looking for "Playstation phones"? Which Halloween costume is getting more searches: "Chilean miner" or "Lady Gaga"? Find the answers to all these questions " and more " on the new Yahoo! Search Facebook page. At Yahoo! Search's new home on Facebook , you can stay up to speed with everything going on in the Search world,
author: Administrator
publisher: Yahoo! Search Blog

Faster Email Search with Yahoo! Mail Beta
Wednesday, October 27, 2010, 04:22:43 GMT by Administrator
The Yahoo! Mail Team is launching Yahoo! Mail Beta today, which delivers a faster, safer, and more social email experience. With this release, you'll find a faster email search using Yahoo!'s wealth of search science and technology. A new left-hand column helps you navigate, sort, and narrow your search results by sender, attachment file, date, or folder location. Today's Yahoo! Mail Beta is more than two-times faster than the previous version of Yahoo! Mail,
author: Administrator
publisher: Yahoo! Search Blog

Insights into Multimedia Search User Behavior, Intent, and Consumption
Monday, October 25, 2010, 23:58:02 GMT by Administrator
At Yahoo! Search, we're always trying to learn more about what people are looking for and what they might want that they're not even thinking to look for yet. We take this idea a step further - we're always working on how we can do better at delighting and entertaining searchers with products built around their needs. One of the ways we do this is through user experience research. In August and September 2010,
author: Administrator
publisher: Yahoo! Search Blog

YSM/adCenter Feature Comparison #6: Match Types and Negative Keywords
Monday, October 25, 2010, 18:33:37 GMT by Administrator
The match types and negative keywords you choose can help improve performance of your campaigns in adCenter This is the latest in a series of articles that explains how Microsoft Advertising adCenter differs from Yahoo! Search Marketing. They're intended to help Yahoo! advertisers prepare for the transition and become familiar with adCenter. A "match type" refers to how your keyword is matched to a user's search query.
author: Administrator
publisher: Yahoo! Search Marketing

Important Steps to Take before Ad Serving Transitions to adCenter
Wednesday, October 20, 2010, 18:41:19 GMT by Administrator
Transition your account, continue managing your Yahoo! account, review budgets and more Next week, we'll begin the final phase of transitioning Yahoo! Search Marketing accounts to the Microsoft Advertising adCenter platform, when we shift ad serving for Yahoo! over to adCenter. Important points to remember The process of moving Yahoo! Search ad serving will begin as early as October 11, and is expected to conclude during the last week of October.
author: Administrator
publisher: Yahoo! Search Marketing

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