Source: Statistics and Bar Graph | BigStock Knowing your social media marketing goals and finding the right tools to attain it is not enough. You also need to know whether your campaign is working or not. Thus, social media monitoring is also integral for your SMM efforts. Know Your Objective Every action must have a goal"and not just any ordinary or broad objective, but something that is clear, specific, reasonable and actionable.

Source: Facebook User Profile | Official Website You've probably not felt the pressure of completing your Facebook Profile before"until today. Recently, some users started seeing a percentage meter on their Facebook Profile. The purported feature, which can be found at the top right corner of the About Page, is said to encourage users to complete the account details on their Timeline. It also appears that filling out the current city, hometown,

Source: Facebook Mobile | Official Website Earlier this year, Facebook tested a new mobile unit that was designed to enable developers promote themselves. This time, the social networking giant makes it available to all developers. In fact, they've set up an automated page to those who wants to create and ad for their apps, as well as the analytics dashboard.

Source: Internet by Darren Hester | MorgueFile Although social media can be used to leverage a brand, it is still originally designed for Internet users to connect with one another. And what's the best way to build and establish a network with your social media friends? Of course, great content! However, you should know where and how to find a great content to share with your network.

Source: Facebook Emoticons | Official Website Last week, a number of users started noticing that Facebook Comments now supports chat emoticons . It doesn't work on status update, although users and page owners can use and see it on the comment section. The news started to surface when a Reddit user posted an image that shows a number of emoticons appearing on the social network's comment area.

Source: Social Media | BigStock It's a no-brainer that social media is popular in the industry world nowadays because of the exposure that it can bring to a business. However, not every social networking platform can complement your brand's online marketing campaign. While choosing a social media that's right for your business can be overwhelming, you can easily pick the network that's right for you if you know your goals, audience, and capabilities.

Source: Setting Up Your Goals by Wax115 | MorgueFile Many businesses launch a social media marketing program because they feel like it. They will just then be prompted to understand how it works and how it can be managed once there. Worse, some of them do social media marketing without a goal in mind. Create a Business Overview In order to know what you want your business to achieve through social media, you have to spell out your business' overview first. That way,

Source: Map by Jane M. Sawyer | MorgueFile Now that you have the reasons as to why your business needs a social media marketing strategy , it's time create a roadmap that will help you through your campaign. It's important that you have an outline of what you want your marketing efforts to bring to your business. That way, you would know whether you're taking the right path or leading your business down the drain.

Source: Google+ v3.2 for iOS and Android | App Store and Google Play Google has rolled out a new version of their Google+ mobile app yesterday. The Google+ app version 3.2 is available for both Apple and Google. The new app versions brings support for Google+ pages, which allows page owners to post, comment and interact with their follower using their smartphone. Google+ Version 2.3 on iOS and Android Other than support for Google+ Pages, Anish Acharya ,

Source: Social Media Marketing | BigStock Images Nowadays, businesses tend to go online in order to leverage their products and services. Social media are one of the platforms that they use in order to create a presence and establish a relationship with more people on the Internet. That's because it offers various tools that companies can use to boost online visibility through sharing and interacting with their consumers on a personal level.

Source: StumbleUpon Content | Official YouTube Channel Although not as famous as Facebook and Twitter, StumbleUpon is also a great source of traffic for your blog or website. Several visitors can come in from your content that was stumbled by other users, while a small number came from your profile. This means that you can tweak your StumbleUpon profile so that more users will follow you and click through your submitted links.

Source: Reditr Column Screenshot | Official Website For the long-time Reddit users, they have an idea how daunting it could be when viewing or saving content. It requires that users must open a lot of tabs, and move back and forth between the social aggregator site's homepage and other websites. Redditors, Meet the Reditr Because of that, two students"Dimitry Vinogradov and David Zorychta"decided to create Reditr . It's like TweetDeck,

Source: LinkedIn Groups | Learning Center As mentioned on previous posts, you can take advantage of LinkedIn to promote your business . In fact, this business-related social media provides great tools and features that you can use to leverage your company. One of these is the LinkedIn Groups. Good thing, there are various ways that you can do in order to promote your brand on LinkedIn Groups.

Source: Zindigo Logo | Official Website For the past years, a number of startups and existing businesses took advantage of monetizing a user's online presence. They do this by letting people link their products on blogs, social media accounts, and dedicated online shops. In exchange, they give modest sales commissions to their "product ambassadors." The Fancy, for example, offers 2 percent sales commission to those who will link to their website's product pages.

Source: Mars Curiosity on Foursquare | Official Foursqure Account After posting tweets regularly, NASA's most digital savvy rover, Curiosity, is now the first Foursquare user to check in on Mars . The rover made its first check-in yesterday at the Gale Crater. This is where Curiosity first landed on the night of August 5. It is on the equator of Mars and is home to the 3-mile high Mount Sharp. It is also the rover's primary target,

Source: Facebook Sign In and Homepage | Official Website Facebook CEO and co-founder Mark Zuckerberg announced in an official blog post yesterday that the social network was able to hit one billion active users. This morning, there are more than one billion people using Facebook actively each month. If you're reading this: thank you for giving me and my little team the honor of serving you. Helping a billion people connect is amazing,

Source: Setting Up Facebook Advertising | Facebook for Business Because it has almost one billion users, Facebook has a great way of gathering demographic information about its users. In fact, the social networking giant has the best-targeted advertising programs online. This allows a brand to target users based on almost anything that's listed on their profile, as well as to track its success with each segment. Facebook Ads can run a per-impression or per-click basis.

Source: Redesigned YouTube Leanback or YouTube TV | Official Website It appears that YouTube quietly released their major update for the YouTube Leanback . With the redesigned program, users can easily watch and control videos on a TV or big screen. The interface can be controlled with a keyboard. For example, the arrow keys allow users to navigate across the website. Certain letter keys, on the other hand, allow users to access various functions. For example,

Source: Pinterest Sign Up and Homepage | Official Website If you're already familiar with social media marketing, you may already notice the business value of Pinterest. However, other online marketers need some convincing why they should share the same enthusiasm as yours. Source of Inspiration Considered as an online pinboard, Pinterest is great for finding inspiration. This could even lead to a new way on how people purchase items. For example,

Source: StumbleUpon Favorites | Official Blog If you've been using StumbleUpon for a while, you might feel the need to revisit all the websites and content that you up-voted. Good thing, you can now walk down memory lane with the "Stumble Your Favorites" feature. Stumbling Your Favorites > To Stumble the sites that you up-voted in the past, just head on to the Favorites section on your profile. From there, click the "Stumble!