SES New York provides attendees the ability to learn from and meet the industry's experts. Here are some of recommended sessions and a preview of what you can learn during the conference - from SEO, to PPC, to display, to analytics, and more.

A two-year study has found that for every $1 of ecommerce revenue generated from paid search, retailers could expect another $6 of in-store revenue. Does it make sense to use coupons for your store? If so, here are some coupon marketing strategies.