Another cool tool ) Omgili ( to aid reputation management specialists in finding a plethora of sites that are potentially influencing their clients brands online. I took the site for a test drive today and found a good number of sites that represented one of my clients. You can now monitor a large number of discussion/review sites in one fail swoop and look like a champ to your clients. Omgili describes itself as "a way to find "subjective information".

I have seen a tremendous amount of hoopla online over the last couple of months related to social media marketing strategies being implemented by AD and PR agencies. Unfortunately, many of these types of agencies seem to be trying to make a square peg fit into a round hole. Rather than spending time researching for portals to have their clients generate buzz related to their products and/or services, they are taking a shotgun approach to social media marketing.

Newspond is a clean news site that is now being described as a tireless electronic brain that is an ultimate hub for the latest news stories related to technology, science, and gaming. It has a clean look and is matched by the sites ability to parse stories across news sites and blog hubs online.

A study by comScore and Media Contacts was conducted to understand the consumption habits and mindsets of Internet video users as they relate to online video, TV, and advertising plus content across both media. The findings were very interesting in that the top 20% of viewers averaged 841 minutes of online viewing per month, moderate viewers )next 30%( spent 77 minutes, and the bottom 50% spent just 6 minutes a month conducting the same activities online.

FaceBook is now targeting users outside the US by unveiling a Spanish-language version of its popular online social network, in an attempt to catch up with its rival MySpace. This new platform has been created because FaceBook currently has about 60% of its users reside outside of the US. Facebook plans to add French and German versions before April, according to Matt Cohler, the Palo Alto-based company's vice president of strategy and operations.

If you are a PR professional and looking for a way to track your newly syndicated press releases across a local platform then you've got to check out "Google's News" new local search feature. Now you have the ability to look up your news via zip code, city, or state and see what's showing up in your local market. You can use this information to see how well your local PR campaigns are doing online and get a better feel for other places to possibly syndicate your news.

Tracking corporate buzz can be easy if you know the right Web sites to monitor online. Companies wishing to track their corporate buzz online should utilize blog and social media Web sites that have active users who are engaged on a daily basis with a variety of brands from companies across the Web. In an attempt to make this easier for you marketing professionals out there I have compiled a list of the sites you should monitor along with brief descriptions about each site.