Colombia, Indonesia, Vietnam, Egypt, Turkey and South Africa are regarded as the next wave of emerging economies. Marketing opportunities are there for the taking. Here are some reasons you might want to move now and gain an early advantage.

The term CIVETS might sound like small furry mammals found in Africa. But if you're speaking to an international marketer or entrepreneur, they're probably talking about a group of countries tipped to be major emerging markets. The acronym, coined by Robert Ward of the Economist Intelligence Unit in 2009, stands for Colombia, Indonesia, Vietnam, Egypt, .

With social networks playing an increasingly important part in many people's lives, more global businesses are taking advantage of the social media benefits - for advertising, promotions, PR, customer services, market research, recruitment and more.

Most businesses and organizations recognize SEO as a vital part of any online marketing strategy. The closer you are to the coveted Number 1 ranking, the more likely it is users will visit your website. According to a study by Optify, the top ranked site on Google enjoys a click-through rate of 36.4 per cent. .

With another language in the mix, making the most of your keywords can feel like climbing Everest. With these simple tips, you can maximize your website's potential and soon see your rankings improve and the number of visitors increase.

Establishing a reputation for a business or brand online takes time and effort. Losing that good reputation, on the other hand, can happen in the blink of an eye. A switched-on business is aware of what is being said about their product or service and who is saying it, poised to step in and manage .

international websites are a serious game and require serious thought and attention. Here are some top tips on how to tackle the localization of your product's website and online presence, and land gracefully on a cushion of dollar bills.

When it comes to targeting search engines to reach international markets, we're going to have to do things a little differently. As we expand our horizons we begin to form connections with those who not only speak different language but bring a whole set of different cultural expectations to their business dealings online. There are .

The Internet has provided unprecedented opportunities and opened new markets for businesses, but misinformation and rumors can spread quickly, making reputation management extremely tricky - especially when you throw in a multilingual aspect.

One Twitter out of two is written in a language other than English. In the digitally globalized third millennium, whatever your content is, tweeting it in just one language is not enough any more. This is especially true if you are a brand. As a matter of fact, international branding finds in Twitter a key .

Getting your voice heard on the internet is never easy. It can be like setting up your soapbox on a crowded street, and waving frantically to get passers-by to pay attention. You might be an expert in your chosen topic, with pearls of wisdom to dispense on X particles or Z-list celebrities, but how do .

Competition for domain names and search engine dominance in the English language web is stiff - for SEOs, climbing the search rankings with a new website can be like trying to get a job in an economy where there are 100 equally qualified applicants going for every position )which I'm sure many of you can relate to!(. The good news is, competition isn't so tough in the foreign language internet )and if you're asking right now ' what is the foreign language internet?

Last month, Chinese search engine giant, Baidu , announced a 95% surge in profit. It attributed this spike to its ever-increasing popularity. And not only is it making good money, it's one of the few search engines to topple the almighty Google in terms of popularity, with a mammoth 84% market share in China. With over 444 million Chinese-speaking Internet users and fast-moving technology, growth in Chinese use online has also surged, by almost 1,500% . In fact,

In the context of the current social media boom, e-marketers may be surprised - if not shocked - to learn that the majority of companies are not taking social media communication channels very seriously'or at least not yet. As Econsultancy's '2010 Social Media and Online PR' report found, 40% of the companies have "experimented with social media but not done much",

With the launch of Google's latest much-hyped social network, companies lucky to get an invite were quick to jump on the bandwagon, only to find their profiles closed down a week later. The reason? Google engineers are asking businesses for patience, saying they want to test the waters with individual users before diving into the murky ocean of brand advertising and digital marketing. Fair enough, as long as this means an optimized brand experience in the long run.

Whether you are an SEO expert or a business owner, you must have by now seen astounding examples of the potential of foreign language internet marketing to augment sales and increase business presence in overseas markets. While the need to address consumers in other countries in their mother tongue has become a well-established maxim for many an e-marketer today, there are consumer groups in domestic markets whose cultural and linguistic idiosyncrasies tend to be ignored.

Mobile search marketing is perhaps the biggest growth area in digital marketing right now, and there's a good reason for that. The foreign language internet is the future of ecommerce - online businesses are coming to discover that it's no longer enough to just target one country or language, if they want to continue to grow, they need to expand beyond a limited target market to reach everyone in the world.

With native English speakers comprising only 22% of all internet users, and evidence showing that 85% of online consumers require information in their native tongue to make an important purchase, there's a strong case for expanding your online reach across multiple languages. The return on investment for every dollar spent on localization is estimated at $25 USD, according to a 2007 study by the Localization Industry Standards Association,

Many businesses are taking advantage of the reach of the internet by creating foreign language websites to access potential clients from every corner of the world. And as with your main website, search engine optimization )SEO( is a must for each of your foreign language websites to generate regular and steady traffic - this includes link-building. Link-building, to recap quickly for those who don't know,

Logo.com was sold in November for $500,000. Whilst we could talk all day about whether any domain name is worth that much money )for the record, a domain name is worth as much as someone's willing to pay!(, from a search perspective, it's perhaps more pertinent to discuss the value of having keywords within domain names'and the implications this has on a company's international efforts. To use Logo.com as an example,