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Author: Dave Davies


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International SEO Core Considerations
Thursday, April 11, 2013, 11:48:24 GMT by Dave Davies
When expanding into a new market, it's critical to pick the right strategies to maximize your odds of success in the shortest period of time. Here are some core factors that have a significant impact on a site's ability to rank internationally.
author: Dave Davies
publisher: Search Engine Watch Blog

Why Blog: The Benefits of Business Blogging for Visitors & Links
Thursday, March 14, 2013, 09:26:05 GMT by Dave Davies
One of the best ways to approach your blog posts is to put yourself in the shoes of your followers and identify a question they might have. Your assignment is to answer that question with a post.
author: Dave Davies
publisher: Search Engine Watch Blog

A Guide to Getting Started With Analytics
Thursday, February 14, 2013, 16:31:30 GMT by Dave Davies
Just getting started with analytics and not sure where to start or specifically what the data means? This guide explains analytics for the beginner - with explanations of five core areas, how to get to them, and what to look at while you're there.
author: Dave Davies
publisher: Search Engine Watch Blog

Crafting Your Ad For Google Organic
Thursday, January 17, 2013, 15:11:50 GMT by Dave Davies
Compelling ad copy can be more important than getting each and every keyword in the title and description. Writing compelling ad copy will bring more traffic which results in a higher relevancy score, higher rankings, and better clickthrough rates.
author: Dave Davies
publisher: Search Engine Watch Blog

An Open Letter to Google
Thursday, December 27, 2012, 15:41:31 GMT by Dave Davies
Hi, Google. As we head into a new year, please try to remember that we're people, too and sometimes we need real help understanding what you expect of us - not just a cryptic message of "be better" and a spanking if we don't do it your way.
author: Dave Davies
publisher: Search Engine Watch Blog

Major Search Engines and Directories
Friday, December 7, 2012, 06:54:03 GMT by Dave Davies
When you think search, no doubt you think Google. But there are other popular major search engines )e.g., Bing, Yahoo, Yandex, and Baidu( that you can turn when searching for information, images, maps, videos, products, or something local.
author: Dave Davies
publisher: Search Engine Watch Blog

Why PageRank Doesn't Matter
Thursday, October 11, 2012, 13:31:04 GMT by Dave Davies
The signals Google uses are numerous and fluid. With over 200 signals used to rank a website, it's about balance. Chase one signal )like that little green bar( and you'll never have a balanced SEO strategy that will withstand the test of time.
author: Dave Davies
publisher: Search Engine Watch Blog

Bing vs. Google: A Search Engine Taste Test )Of Things To Come?(
Thursday, September 13, 2012, 13:37:47 GMT by Dave Davies
While the Bing It On challenge allows users to vote for their preferred set of results based purely on merit, this challenge doesn't fully paint the picture of Bing's growing strengths in the search realm, or the potential danger it poses to Google.
author: Dave Davies
publisher: Search Engine Watch Blog

New York Times to Sell About.com: Google to Blame?
Thursday, August 16, 2012, 21:42:20 GMT by Dave Davies
The New York Times is reportedly in talks to sell its Internet property About.com to one of its main competitors: Answer.com. So why has the New York Times chosen now to sell? The answer to that has to be the changes to Google's search algorithms.
author: Dave Davies
publisher: Search Engine Watch Blog

Writing for Search Engines
Thursday, July 19, 2012, 13:45:16 GMT by Dave Davies
There is a wide array of uses for content to improve your search engine rankings or just add new traffic to your site. Here's a look at three popular and effective uses of content, as well as why and how they're effective with search engines.
author: Dave Davies
publisher: Search Engine Watch Blog

Anatomy of an Internal Link
Thursday, June 21, 2012, 09:49:29 GMT by Dave Davies
Many factors influence the weight and relative importance of an internal link - including location and relevancy. Learn how to tell search engines which links are the most important to steer the page weight to your most important internal pages.
author: Dave Davies
publisher: Search Engine Watch Blog

Internal Linking to Promote Keyword Clusters
Thursday, May 24, 2012, 13:22:45 GMT by Dave Davies
A logical and well-coded site architecture that serves your visitors is critical. Here's how internal linking works, why clustering promotes the strength of sections of a website providing global ranking benefits faster, and how to build the links.
author: Dave Davies
publisher: Search Engine Watch Blog

Keyword Clustering for Maximum Search Profitability
Friday, April 27, 2012, 13:13:03 GMT by Dave Davies
An in-depth look at how to group your list of keywords -keeping in mind your short-, medium- and long-term goals -ensure the highest ROI potential per sale by looking at your competition and search volume, and the tools you need to get it done.
author: Dave Davies
publisher: Search Engine Watch Blog

How to Find Profitable Keywords For Your Website
Thursday, March 29, 2012, 13:21:30 GMT by Dave Davies
Keyword research is the most important step in the SEO process. Targeting the wrong keywords or keywords in the wrong order can provide lackluster results. Here's how to target keywords that stand the best chance of providing you a solid ROI.
author: Dave Davies
publisher: Search Engine Watch Blog

78 Resources For Every Internet Marketer's Toolkit
Thursday, March 1, 2012, 14:36:12 GMT by Dave Davies
These free or affordable SEO tools, link building tools, coding tools, conversion tools, convenience tools, social media tools, forums, news and blogs, and social profiles will help keep your marketing up to date and help you do your job better.
author: Dave Davies
publisher: Search Engine Watch Blog

How to Understand Your Google "Not Provided" Traffic
Thursday, February 2, 2012, 14:40:44 GMT by Dave Davies
By using the process outlined in this article, you can get a very good understanding of what the Google "not provided" data is in regards to what types of queries people are entering. Not exact, but good enough to make some solid extrapolations.
author: Dave Davies
publisher: Search Engine Watch Blog


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