The car brands and ad agencies that made the most viewed YouTube ads of yesterday's big game have put seven new plays into the next edition of the Creator Playbook that other marketers and advertisers are likely to use again in the future.

Unruly Media has just unveiled a new viral video chart of the greatest Super Bowl commercials of all time. The social video advertising experts at Unruly have also created a second viral video chart of top Super Bowl ads of 2012.

Typically, TRX aims to spend $40 on online advertising for each sale it generates from its ads. When TRX tested YouTube for the launch of a new product, the company generated an advertising cost per sale of $14, about 65% lower than their average.

Next month, the SES Conference & Expo will hold a one-day event in San Diego, the SES Search and Social Accelerator. This event is being held in collaboration with the Online Marketing Summit )OMS( and will take place from 8:30 a.m. to 6:30 p.

According to the latest data from comScore Video Metrix, 182 million U.S. Internet users watched online video content in December 2011 for an average of 23.2 hours per viewer. That's a lot of time. A year ago, 172 million U.S. Internet u.

Metacafe, a website that specializes in short-form video entertainment in the categories of movies, video games, sports, music, and TV, has morphed into the Metacafe Entertainment Network, or M.E.N. To meet growing demand for premium short-form .

I've been asked to make a few predictions about the future of video. As Yogi Berra might have said, "It's tough to make predictions, especially about the future." Nevertheless, I've learned a thing or two from the author .

In the past year, presidential parodies and clever online-only ads became viral sensations; "annoying" but lovable fruits and unassuming Alabamans transformed uncomfortable situations into triumphant social memes; and talented partners have drawn .

Heather Dougherty, the Director of Research at Experian Hitwise, has written about a "Pinteresting Trend in Social Media." She says, "Pinterest, a site launched in March 2010 that describes itself as an online pinboard to organiz.

With 20/20 hindsight, it's relatively easy to identify the top online video trends in 2011. In reverse chronological order, they are: Major YouTube Redesign Zooms in on Channels, Video Discovery, Social Sharing On Dec. 1, YouTube intr.

Last week, the Official Google Webmaster Central Blog introduced "Author Stats" in Webmaster Tools. And yesterday, Newsknife posted its list of top news sites and journalists for 2011. Whether you are focused on SEO or analytics, you.

Can you create a YouTube video to influence public opinion without a video camera? Well, four new animated videos use Xtranormal Movie Maker, which lets you to turn anything you type into a fully-animated CG movie, to promote a point of view. Fo.

Late last week, comScore Video Metrix released its November 2011 U.S. Online Video Rankings. The data showed that 183 million U.S. Internet users watched online video content that month for an average of 20.5 hours per viewer. The total U.S. Inter.

Those wild and crazy folks at Unruly are at it again. A week ago, they announced the top 20 Global Social Video Ads Chart of 2011 in partnership with Mashable. And now Unruly has unveiled Viral Spiral, an infographic that shows the most shared vid.

According to comScore Media Metrix, nearly 1.2 billion people age 15 and older watched 201.4 billion videos online globally during October 2011. And Google Sites, driven by YouTube.com, ranked as the world's top video destination with over 7.

YouTube has just added 3,000 new movie titles for rent in the U.S. At the same time, YouTube is also bolstering its investment in the content that's already being viewed by hundred of millions of people on YouTube. The 20,000+ YouTube partners - folks like Machinima, Annoying Orange and Ryan Higa - are producing original content for the web and commanding TV-size audiences for their own brand of programming. Click to read the rest of this post.

The General Election in Canada on Monday, May 2, 2001, could turn out to be a real nail biter, but Canadians who tweet or post local results from the national election online before polling stations close in all six time zones face fines. So, while waiting patiently to discover the outcome, there will be plenty of time to watch the "Top YouTube videos of Canada Election 2011." Click to read the rest of this post.

I've started to gather examples of contagious viral videos being shared on Facebook, Twitter, and blogs in preparation for the Next Gen YouTube Marketing session at SES Toronto 2011 . And here are three candidates that could be included in my presentation. Click to read the rest of this post.

One of the sessions at SES Toronto 2011, Next Gen YouTube Marketing , will address questions like: "Do you really have to blend an iPhone or sit on a horse backwards pitching shower gel to have a successful video marketing campaign?" Well, June 14 is still a long ways off, but I've started to gather new examples of contagious viral videos that are being shared on Facebook, Twitter, and blogs. Click to read the rest of this post.

ComScore Video Metrix has just released the March 2011 U.S. Online Video Rankings and the big news is that AOL Inc. now ranks #2 in total unique visitors behind Google Sites, which continue to rank #1. As Vice President Joe Biden would say, "This is a big ... deal." Click to read the rest of this post.