Okay, maybe it's nothing quite as glamorous as a hijacking, but I have pulled off a pretty good trick, I think. Two months ago, I started writing a book tied to a training program called Partnering Profits . This week, we've introduced the training to 45,000+ Copyblogger subscribers. Over the next few months, it'll turn into a full-fledged business that I'm co-owner of. I don't say it to brag. In all honesty, I kind of cheated, at least in the eyes of some people.

They're laughing at us. Did you know that? Right now, someone who refers to himself as an "Internet marketer" is sitting in his bedroom, dressed in nothing but his undies, laughing at how hard bloggers work for how little money we make. We drive ourselves to creative exhaustion by expecting ourselves to pump out a never-ending stream of remarkable content " a stream that, even in the best of cases, only pulls in a couple hundred bucks a month in advertising revenue.

Have you ever sat for what seemed like hours, writing and rewriting, trying to communicate an idea, but you just feel' lost? You write a paragraph, only to decide that's not what you really want to say. So then you rewrite it to something you're reasonably happy with, but then you can't figure out what comes next. You sit there thinking about it for awhile, becoming increasingly frustrated with yourself. Finally, you just walk away, trying to find some perspective,

Does this sound familiar? You've picked a topic that your ideal readers are dying to know more about. You can write about the topic with authority . You've even chosen an interesting angle . In short, you've got a killer post that should bring your blog thousands of new readers. You're also smart enough to realize that you need to tell other people about it. So, you send an email to all of the top bloggers in your niche, pointing them to the post.

We've all been there. You're talking to someone you'd like to impress, and you're making a fool of yourself. You keep trying to find the words that'll make them like you, but all that comes out is a dishonest sounding drivel that shocks you with its stupidity. The awkwardness looms over the conversation like a mushroom cloud, until the other person finally finds a way to extract themselves and run for cover. Then you just stand there,

"Be interesting." It's good advice, but it's nothing new. You've probably known from the beginning that being able to interest readers is a crucial part of growing a popular blog. It's pretty obvious that no one is going to stick around unless they find your blog interesting. But how are you supposed to do it exactly? How can you "be interesting?" Far too much of what we write about attention and interest is abstract. We talk about differentiation, value,

Have you ever felt like your blog is invisible? You slave away on your posts, pouring every ounce of emotion, creativity, and insight you have into them. You submit your best work to Digg, Del.icio.us, and StumbleUpon, certain that people will vote for your posts and send you a torrent of traffic. You link out to other popular bloggers, desperately hoping that you'll grab their attention and earn a link in return. But it's like no one even sees you.

By Jon Morrow Care to play a little game? Okay, think back to your days in high school for a moment. Try to remember some of the class clowns. You know, the people that never seemed to get any work done, preferring to either tick someone off or make everyone laugh. Can you remember what they looked like? If I asked you to tell me a story about them, could you do it? Good. Now, forget about the class clowns. Try to remember your valedictorian,

By Jon Morrow. Good news for Copyblogger readers' The generous folks over at Wordze have agreed to give a free 7 day trial to each and every one of you. If you don't think the Wordze keyword research tool is right for you, simply unsubscribe before the end of the trial, and you'll never be charged a penny. Cool, huh? Well, there's more. If you decide to stay subscribed, we've been able to reduce the monthly rate from $45 to $35,