It is an exciting time for advertisers, as worldwide media consumption continues to grow, so does the opportunity to reach audiences with increasingly relevant content. Today, people are consuming media across a number of devices and mediums. Current Nielsen research reveals that in homes with both TV and internet, even the homes that are traditionally light on TV usage are starting to stream more internet video via their computers.

It is an exciting time for advertisers, as worldwide media consumption continues to grow, so does the opportunity to reach audiences with increasingly relevant content. Today, people are consuming media across a number of devices and mediums. Current Nielsen research reveals that in homes with both TV and internet, even the homes that are traditionally light on TV usage are starting to stream more internet video via their computers.