Alexa keeps rolling out exciting new features. We recently made new features available on our Top Sites Lists, and those are being well-received by web professionals. While I work for Alexa Internet and am interested in that sort of data, I tend to like shiny things. So, for those of you who, like me, are interested in the new new thing, I would like to point out our newest homepage offering,

If you use Alexa's traffic data to make business decisions, you're going to love this. Now, for the first time, we are making data available in our downloadable Top Sites Lists that does not appear anywhere on Alexa.com. In response to your requests, our Top Sites Lists include Unique Monthly User estimates and Monthly Pageview estimates. How do you compare with your competitors?

When a news story broke a few days ago about Senator John McCain's technical adviser having said, "John McCain is aware of the Internet," I was reminded of McCain's own earlier admission that, "I'm an illiterate who has to rely on my wife for all the assistance I can get.

I'm very excited to tell you about Alexa's new and improved Related Links. For the last few months we have been toiling away developing devious new algorithms to tease better related links out of our Web crawl. While I can't divulge the secret sauce, I can say that the work paid off in a big way. If you have an Alexa Toolbar or Sparky )everybody does, right?

Though we had a brief glitch that prevented us from displaying Traffic Rank numbers for some sites, the error has been corrected. We now return to our regularly scheduled programming.

Looking at the graph of the top three Movers, I'm reminded of how my job in Web metrics has made me )slightly( cooler. There was honestly a time when I had no idea what March Madness was-none at all. I think I occasionally heard it and associated it with springlike things: allergies and short pants. One glance at this graph )or the previous years' versions of it(,

Sometimes, when I look at Alexa's Movers and Shakers, I discover some hip new site everyone's clicking on. And sometimes, I look at the graph and realize, oh, yeah, the Oscars just happened.

[Note: Alexa's traffic data are still delayed by about a week, so this post is a bit stale.] Today's Movers graph pretty much tells a short story about how if you're a scandal-plagued starlet recovering from substance abuse, and you pose as an American icon from the past, the site that posts your photos will get a lot of traffic. You're free to view the photos,

[Note: due to some technical difficulties, the Movers data have not been updated since Friday the 15th. Rather than hold them frozen at those posted Tuesday the 12th of February, I'm updating them to the last available, reliable Movers data.] You look at the graph and you see Mozilla. Your brain says, "Yeah, I just updated Firefox.

When I look at the current graph of the Movers and Shakers, I have three thoughts. 1( Oh right, I did just recently have a Firefox update. 2( Man, that Warcraft III Defense of the Ancients game is really popular. [note: I'm not a gamer and initially confused World of Warcraft with Warcraft III. A kind commenter named Ryan pointed out my mistake and I have corrected this item. Thank you, Ryan.

When you look at the graph of our Movers and Shakers, the most striking increase among the top three is from the Mover in the number-two position, NoScript. This Firefox add-on is already popular; it has a three-month Traffic Rank of 3,799. While the recent release of a new version of NoScript has certainly given the site's traffic a boost,

One of the things I love about Alexa's Movers and Shakers is that you can sometimes find the cool thing everyone's clicking on-even if you're too busy to comb the websites like Slashdot and Digg that track these sorts of things. Such is the case with the adorable screen cleaner flash file on linein.org.