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Author: Loren Baker, Editor


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Google Helps with Myanmar Disaster Relief Effort, Donating Up to $1 Million
Monday, May 12, 2008, 04:01:29 GMT by Loren Baker, Editor
In an effort to help the victims of the cyclones in Myanmar )Burma( which resulted in tens of thousands of deaths and after effects of widespread diseases and famine, Google has set up a special Myanmar Cyclone donation page . According to the Associated Press, United Nations death toll estimates from last weekend's Cyclone Nargis ranges from 63,000 to 100,000, which is above the Myanmar government's estimate of about 22,000.
author: Loren Baker, Editor
publisher: Search Engine Journal

Facebook CTO Adam D'Angelo Leaving Company
Monday, May 12, 2008, 03:44:39 GMT by Loren Baker, Editor
Facebook's 23 year old CTO, Adam D'Angelo, is leaving the company to take some time off according to Facebook and BoomTown . The 23-year-old D'Angelo, the top tech exec for the social networking site, will be leaving the company to take some time off. He has known Facebook Founder and CEO Mark Zuckerberg since high school. But, according to sources close to the company, D'Angelo felt his responsibilities no longer fit well with his skills and interests.
author: Loren Baker, Editor
publisher: Search Engine Journal

Google Maps Adds Photos, Video and Popular Searches
Friday, May 9, 2008, 13:21:52 GMT by Loren Baker, Editor
Google Maps has added a very Flickrish feature which serves photos and popular searches along wth specific Google Maps local search results. The photos are served by Panaramio )and some by Picasa(,
author: Loren Baker, Editor
publisher: Search Engine Journal

Yahoo Answers Serving Google Adwords
Friday, May 9, 2008, 13:06:24 GMT by Loren Baker, Editor
Dave Naylor posts this screenshot of Yahoo Answers serving Ads by Google above answers search results. According to the screenshot, which was sent in by a DaveN reader, it looks like the Google Ads are being served along with the Yahoo Search Marketing ads. I don't know, something smells fishy here. A photoshop mock-up perhaps? I'd assume that the Google and Yahoo results would be blended in together, like Ask.com does with Google or Microsoft did with Yahoo Ads.
author: Loren Baker, Editor
publisher: Search Engine Journal

How Much Would You Pay For a Link?
Thursday, May 8, 2008, 14:40:05 GMT by Loren Baker, Editor
If on-page optimization is the meat of SEO, relevant and quality linking is the bread, butter and dish it is served on. Together, the mix of quality site optimization, targeted inbound linking, press relations, provocative content and social participation can transform a mid-level site into an authority destination within 3 to 6 months, changing the overall direction of your business, saving you money on paid search and jacking up your search driven sales.
author: Loren Baker, Editor
publisher: Search Engine Journal

After Yahoo Failure, Microsoft Looks Into Facebook Acquisition
Thursday, May 8, 2008, 14:23:08 GMT by Loren Baker, Editor
Microsoft just can't stay put, can they? Instead of being content pumping billions into improving their own proprietary search engine and Internet presence, they poked their beaks down in Yahoo, tearing apart one of their largest online competitors and sending Yahoo into a frenzy which may make it dependent upon Google for its future finances )or may make it stronger than ever(. After their failed attempt of a Yahoo takeover / makeover,
author: Loren Baker, Editor
publisher: Search Engine Journal

SEJ Guest Blogging Competition : Review These Guest Blog Posts
Wednesday, May 7, 2008, 15:01:14 GMT by Loren Baker, Editor
A good amount of new names and faces have been popping up on Search Engine Journal over the past few weeks. This is because we are currently running a guest blogging competition where we are offering the most popular guest blogger )based on liks, traffic, sphinns ..etc.( different prizes from Search Engine Journal Sponsors adding up to over $10,000 in search marketing services.
author: Loren Baker, Editor
publisher: Search Engine Journal

Subdomains or Subfolders : Which are Better for SEO?
Tuesday, May 6, 2008, 14:59:16 GMT by Loren Baker, Editor
An SEJ Reader send in the following question : Subdomains or Subfolders? What's better for a blog/forum/etc: a subdomain )eg. http://jobs.searchenginejournal.com/( or subfolder )eg. http://www.seomoz.org/blog/(? Subdomains and subfolders both have their advantages, especially when setting up blogs. For blogs, I prefer a subfolder )http://www.seomoz.org/blog/( because the link juice which is sent to that blog is going to be naturally distributed to that main domain,
author: Loren Baker, Editor
publisher: Search Engine Journal

Yahoo & Google Close to Striking AdWords Deal
Friday, May 2, 2008, 12:30:37 GMT by Loren Baker, Editor
Yahoo may be running Google AdWords quite soon as the two companies are growing closer in an effort to work together which will boost Yahoo's goal of not being taken over by Microsoft. Yahoo ran a test serving Google AdWords in their search results last month and the outcome was quite positive.
author: Loren Baker, Editor
publisher: Search Engine Journal

Connect on Twitter : And Drop Your Twitter ID in the Comments!
Friday, May 2, 2008, 12:13:39 GMT by Loren Baker, Editor
Do you Twitter? If you do, there's a whole lot of SEO and search marketing people using Twitter to share ideas, share news and even write about small happenings like what they're eating for lunch or when Google oriented news pops up on CNN. I've found Twitter a great way to connect with others in the search marketing industry, and feel that it's a great way to network, have fun and build friends.
author: Loren Baker, Editor
publisher: Search Engine Journal

Facebook Hacked by BBC : Exposed Security Flaws
Thursday, May 1, 2008, 16:27:59 GMT by Loren Baker, Editor
BBC crackers have successfully hacked into Facebook, exposing security flaws in Facebook Apps and other services. Great video from the BBC on Facebook Security Hacks : BBC Exposes Facebook Flaw : The BBC's technology programme Click has exposed a security flaw in the social networking site Facebook which could compromise privacy.
author: Loren Baker, Editor
publisher: Search Engine Journal

Google Responds to Adwords Quality Score Variable Leak
Wednesday, April 30, 2008, 22:55:32 GMT by Loren Baker, Editor
Yesterday on Search Engine Journal, Eric Lander posted some screen shots of Google openly serving confidential advertiser information in their AdWords results, such as the max CPC and quality score variables such as thresh and Pscore . The sharing of max cost per click numbers by Google has sparked concern from some advertisers,
author: Loren Baker, Editor
publisher: Search Engine Journal

SEORipOff.com : Stain of the Search Marketing Industry
Wednesday, April 30, 2008, 14:33:10 GMT by Loren Baker, Editor
If you are in the field of search marketing, search engine optimization, or online marketing in general; you have probably seen the ads in Google AdWords and AdSense for SEORipOff.com )I'm not going to link to them, with or without a Nofollow(, a complaint site where companies who have been 'ripped off' by an SEO firm can blast the company they contracted. Search Engine Journal has learned that SEORipOff.
author: Loren Baker, Editor
publisher: Search Engine Journal

Search Marketing Jobs : IBM, Six Apart & PeopleFinders
Friday, April 25, 2008, 15:06:48 GMT by Loren Baker, Editor
The Search Marketing Jobs Board at Search Engine Journal has heated up this week with some rather high profile jobs at companies like IBM and Six Apart, with the IBM position that of a Social Media Marketing Manager. With a national shortage in trained search marketing professionals , we expect the demand to fill search management positions to increasee dramatically over the next couple of years.
author: Loren Baker, Editor
publisher: Search Engine Journal

4 Ways to Hide Content From Google : And Google's Reaction
Friday, April 25, 2008, 14:14:37 GMT by Loren Baker, Editor
Barry stumbled across a thread over at the Google Webmster Help Group and simplified all of the information from the thread in an easy to follow post at Search Engine Roundtable . JavaScript-Only Navigation : This tactic does not fool or confuse search engines, so it likely won't hurt you in your rankings but from an "accessibility perspective." CSS-Enhanced Navigation : As long as you do not have "intent to deceive search engines," then you should be fine.
author: Loren Baker, Editor
publisher: Search Engine Journal

Yahoo Integrating Facebook Style Social Map & Unified Profile Pages Across Network
Friday, April 25, 2008, 00:39:28 GMT by Loren Baker, Editor
It's about time! Yahoo is finally taking the social route in fully connecting its Yahoo Network users across multiple Yahoo platforms in a Facebook meets Yahoo type setting, where users will be able to view the doings of their friends over a central Yahoo social map. Yahoo is also building one unified user profile page instead of the confusing MySpace style launches of failed attempts at building a social web setting between Yahoo 360 and Yahoo Mash.
author: Loren Baker, Editor
publisher: Search Engine Journal

New Google CIO from Morgan Stanley : Benjamin Fried
Friday, April 25, 2008, 00:08:20 GMT by Loren Baker, Editor
Google has named a new chief information officer after the departure of Douglas Merrill to EMI Records earlier in the month. Benjamin Fried, who led the Morgan Stanlet Application Infrastructure group, will be taking the CIO position in May. Fried, who worked for Morgan Stanley computing operations for nearly 14 years, has experience in the area, though. According to the memo, he worked on Morgan Stanley's first Web site, its workstation software, and its intranet.
author: Loren Baker, Editor
publisher: Search Engine Journal

SEJ Guest Blogging : Review the Guest Marketing Posts
Thursday, April 24, 2008, 14:50:44 GMT by Loren Baker, Editor
I'm sure that readers have noticed a good amount of new names and faces popping up in their Google Reader and RSS aggregators. Search Engine Journal is currently in the midst of running a guest blogging competition where we are offering the winner different prizes from Search Engine Journal Sponsors adding up to over $10,000 in search marketing services. Here is an overview of our contest sponsors : $1,000 in Blog Reviews &; Links from SponsoredReviews.
author: Loren Baker, Editor
publisher: Search Engine Journal

Google Enters Utility Business : Invests in Solar Power Plant Technology
Wednesday, April 23, 2008, 13:59:38 GMT by Loren Baker, Editor
Google made a rather impressive green investment this week, putting $130 million into eSolar, a solar energy company which specializes in developing a solar to steam technology which is to be used to launch the construction of a solar power plant. Google entering the electricity and utility industry via investments like this is an interesting yet logical direction for the company, as efficiency driven profitability is at the company's core.
author: Loren Baker, Editor
publisher: Search Engine Journal

Yahoo Earnings : Q1 Increases Beat Market Expectations
Tuesday, April 22, 2008, 21:19:21 GMT by Loren Baker, Editor
Yahoo announced today that their Q1 2008 Earnings and Revenues have increased over Q4 of last year, beating Wall Street expectations and putting a new spin on the Microsoft acquisition saga. Revenues were $1.818 billion for the first quarter of 2008, a 9% increase compared to $1.672 billion for the same period of 2007. Marketing services revenues were $1.572 billion for the first quarter of 2008, a 7 percent increase compared to $1.469 billion for the same period of 2007,
author: Loren Baker, Editor
publisher: Search Engine Journal

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