The Ultimate Fighting Championship said today that people will be able to watch for free two live preliminary fights from its Fight For The Troops 2 event on Saturday, January 22 at 8 p.m. ET by clicking the Like button on its UFC Facebook page. By liking Facebook.com/UFC , fans will have access to a live stream of the lightweight fight between Cody McKenzie )12-0( of The Ultimate Fighter and veteran Yves Edwards )39-16-1(,

U.S. paid search made solid gains in 2010 with 18.5 percent growth year-over-year, according to a new report from SearchIgnite. The fourth quarter )Q4( showed strong growth, increasing 35.5 percent YoY with December leading the quarter at 44.8 percent YoY growth. The Q4 holiday season indicated improved consumer sentiment, with the average order value )AOV( up 31.3 percent YoY compared to a 13 percent decrease in 2009.

The majority )80%( of American Internet users participate in groups, compared with 56 percent of non-Internet users, according to a new report from the Pew Internet & American Life Project. Social media users are even more likely to be active: 82% of social network users and 85% of Twitter users are group participants. Some of the most intense users of technology for group activity are social media users, such as Facebook and Twitter users,

Ecommerce company ShopVisible has launched a new platform called ShopVisible Social Commerce which allows people to research and browse retailers products on Facebook and then purchase items without having to leave the social network. This is not just about accepting a payment or posting a product, it is complete contextual sharing and collaborating that results in transactions and sales in Facebook.

Williams-Sonoma was named as the best online retailer during the 2010 holiday season, with an availability of 99.98 percent and an average response time of 11.58 seconds, according to a new report from web performance monitoring company AlertSite. Sam's Club and QVC tied for second place, with 99.95 percent availability and a 13.46 second average response time. While no online retailers had a perfect performance )100% availability(,

The National Federation of the Blind, an advocate for Internet access for blind Americans, announced an agreement with Travelocity to make its website more accessible to the blind. Under the agreement, Travelocity Under today's agreement, Travelocity will make accessible by July 1, 2011, its home page and each initial Web page used for searching flights, hotels, and vacation packages . "The Internet is a critical means of access to business, education, information,

Princess Cruises has launched a Facebook contest inviting people to share their favorite travel experience for a chance to check another place off their travel bucket list. The contest winner will be selected by popular vote, and will be able to choose from one of eight cruise destinations including Europe, Asia, Tahiti, Australia/New Zealand, the Holy Land, Panama Canal, Alaska or South America.

Google said today that many of its employees will be marking the 25th anniversary of the Martin Luther King Jr. holiday on Monday, January 25th by participating in service projects. The Google Blog offers more details. Were also joining the Corporation for National & Community Service, a Google Grants recipient, to spread the word about volunteering opportunities around the country. On their MLKDay.

To mark the 10th anniversary of Wikipedia that takes place Saturday, the Pew Internet & American Life Project has released data about who uses the site and how its audience has grown over the years. The percentage of all American adults who use Wikipedia to look for information has increased from 25% in February 2007 to 42% in May 2010. This translates to 53% of adult internet users. Education level is a strong predictor of Wikipedia use.

TurboTax has introduced SnapTax, a mobile app that lets people file their taxes from their iPhone or Android devices. SnapTax allows users with simple returns to take a photo of their W-2 with their mobile phones and then automatically enters the information into their tax return. Users answer a few basic questions, review their their return for accuracy and tap File Now to electronically file their federal and state tax returns.

AOL has reached new content partnerships with Sporting News, Everyday Health and Move Inc as part of its strategy to create unique original content. AOL will be doubling down on our strategy in 2011, said Tim Armstrong, Chairman and Chief Executive Officer, AOL Inc. As part of that effort, we will be partnering with companies in areas that add strength to the consumer experience and drive profitability for AOL.

The John F. Kennedy Library Foundation has introduced the nation's largest online digitized presidential archive, offering access to papers, records, photographs and recordings of President Kennedy's thousand days in office. The collection includes the Presidents Office Files; the Personal Papers of John F. Kennedy; the Outgoing Letters of President John F.

U.S. adults with a primary care physician spend more time researching the latest electronic gadget or a gift for a friend than they do choosing a doctor, according to a new study released by Insider Pages and conducted by Harris Interactive. At the same time, the majority of U.S. adults with a primary care physician wish they could find more comprehensive information about their doctors online.

Real estate website Zillow has introduced a new feature that allows home buyers and sellers to search for local real estate agents based on ratings and reviews. When people use the Zillow Directory to search for a real estate agent in their area, results are sorted by local agents with the highest overall ratings and the largest number of reviews. Overall ratings are based on recommendations on a scale of 1 to 5, with 5 being very likely and 1 very unlikely.

Yahoo Sports has launched ThePostGame, an online magazine it says covers the world of sports from a lifestyle and entertainment perspective. ThePostGame features one-on-one interviews with athletes and coaches, The High Five, a daily line up of the five most popular sports links and original content from sports related blogs. The Yahoo Yodel Anecdotal Blog offers more details.

More than a third )35%( of teens who have parents on Facebook indicate they are not actually friends with them online, according to a new survey from Kaplan Test Prep. Among that group, 38 percent said the reason they are not friends is because they have ignored their parent's friend request. Even as some teens ignore their parents' friend requests, 82 percent say they mom and dad are either very involved )44%( or somewhat involved )38%( in their academic lives.

AMBER Alerts for missing children are now available to Facebook users. Facebook users can sign up to receive AMBER Alert bulletins for their state which will be sent to them through their news feed. A total of 53 new AMBER Alert pages have been created, one for each state, Puerto Rico, U.S. Virgin Islands and the District of Columbia. Facebook users will also be able to share the AMBER Alerts with their friends.

The Museum of Broadcast Communications )MBC( has introduced an extensive online exhibit at museum.tv called Well be Right Back: 60 years of Television Commercials. The online exhibit features MBC's archives of more than 10,000 commercials and nearly 100,000 hours of content. Well be Right Back: 60 years of Television Commercials spans more than six decades, and showcases more than 100 of the best television commercials from the 1940s through today.

TripAdvisor said today it has introduced airline ratings to its flight search engine. The new feature allows users to view feedback on airline experiences from other fliers and offer their own airline ratings. When users do a flight search on TripAdvisor Flights , they can view and compare ratings for different airlines by clicking on the carrier name and seeing what percentage of fliers would recommend the airline to others.

EA Sports has launched a free PGA Tour Golf Challenge on Facebook. PGA Tour Golf Challenge features real time 3D game play and allows users to play with their Facebook friends. Users can play rounds of golf to earn experience on well know courses such as Pebble Beach Golf Links, St. Andrews, and TPC Sawgrass. Daily challenges allow players to compete against their Facebook friends, with weekly champions crowned. Aimed at a casual gaming audience,