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Author: Mike Sachoff


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NASA Holding Tweetup For Space Shuttle Launch
Tuesday, October 26, 2010, 18:59:33 GMT by Mike Sachoff
NASA said today it will give 50 of its Twitter followers the chance for a closer look at the next space shuttle mission during a Tweetup Tuesday, November, 9, at the agency's Johnson Space Center. Space shuttle Discovery is scheduled to launch on an 11-day mission to the International Space Station on Nov. 1 at 4:40 p.m. EDT. Those who take part in the Tweetup will tour the center; view mission control and astronauts' training facilities; and speak with managers,
author: Mike Sachoff
publisher: WebProNews

WWF Launches Gift Catalog On Facebook
Tuesday, October 26, 2010, 16:50:44 GMT by Mike Sachoff
The World Wildlife Fund )WWF( has launched what it calls the first, nonprofit gift catalog on Facebook today. WWF's Gift Center on Facebook allows users to make a donation and pick a symbolic animal adoption from a list of more than 100 animals. Animal adoptions and all other items from the gift catalog, are connected to Facebook's Like and Share features, allowing users to create virtual wish lists.
author: Mike Sachoff
publisher: WebProNews

WFF Launches Gift Catalog On Facebook
Tuesday, October 26, 2010, 16:35:13 GMT by Mike Sachoff
The World Wildlife Fund )WWF( has launched what it calls the first, nonprofit gift catalog on Facebook today. WFF's Gift Center on Facebook allows users to make a donation and pick a symbolic animal adoption from a list of more than 100 animals. Animal adoptions and all other items from the gift catalog, are connected to Facebook's Like and Share features, allowing users to create virtual wish lists.
author: Mike Sachoff
publisher: WebProNews

Amazon Launches Windowshop App For iPad
Tuesday, October 26, 2010, 14:44:32 GMT by Mike Sachoff
Amazon.com has introduced a free app for iPad called Amazon Windowshop, which the company describes as a complete rewrite of its website for iPad. Amazon says Windowshop takes advantage of the iPad's responsive, multi-touch user interface and offers a fluid user interaction. Amazon Windowshop is a top-to-bottom rewrite of Amazon.com designed and built without compromise just for iPad," said Jeff Bezos, founder and CEO of Amazon.com. "Try it.
author: Mike Sachoff
publisher: WebProNews

Time Warner Puts ESPN Channels Online
Monday, October 25, 2010, 21:08:15 GMT by Mike Sachoff
Time Warner Cable customers who have ESPN and have Internet service with the cable company will now be able to watch ESPN and ESPN3.com online starting tonight with Monday Night Football. To view the content, Time Warner Cable customers can pre-register by visiting the company's My Services section and verify they have a subscription. Customers can also go to ESPNnetworks.com or ESPN3.com to register or sign in to view content. In the coming weeks, access to ESPN2,
author: Mike Sachoff
publisher: WebProNews

Amazon Says New Kindle Sales Better Than Last Year
Monday, October 25, 2010, 19:04:19 GMT by Mike Sachoff
Amazon.com today said its latest Kindle eReader is the bestselling product on its U.S. and U.K. Websites. Without giving specific numbers, Amazon said sales of its new Kindle have already surpassed total devices sales from October through December 2009. It's still October and we've already sold more Kindle devices since launch than we did during the entire fourth quarter of last year-astonishing because the fourth quarter is the busiest time of year on Amazon,
author: Mike Sachoff
publisher: WebProNews

Half Of Americans Say Social Network Users Share Too Much
Monday, October 25, 2010, 16:44:52 GMT by Mike Sachoff
Half of Americans who use social networking sites have seen people share to much personal information, yet more than a quarter )28%( rarely think about what could happened if they share too much personal information online, according a new survey from Lawyers.com. Nearly half )44%( of Americans are concerned that the personal information they share online is being used against them,
author: Mike Sachoff
publisher: WebProNews

eBay Partners With Groupon On Daily Deals
Monday, October 25, 2010, 15:22:32 GMT by Mike Sachoff
eBay has partnered with social shopping website Groupon, to offer daily deals from Groupon throughout its site. Members of the eBay Bucks Rewards Program who purchase Groupon deals from the eBay site earn 5% of the purchase price back in eBay Bucks. Groupon is available in more than 100 North American markets and offers nearly 200 deals per day; eBay will use geolocation to find the closest deal for each user.
author: Mike Sachoff
publisher: WebProNews

PBS Introduces New Website
Monday, October 25, 2010, 14:04:51 GMT by Mike Sachoff
PBS has introduced a beta version of a new PBS.org with a focus on local content from member stations, full TV episodes and auto-localization features. The new PBS.org features member station and partner content along with national productions as part of the home page, topic pages, special features and series sites. PBS.org is automatically localized so visitors can view video, TV schedule information and content that is specific to their community.
author: Mike Sachoff
publisher: WebProNews

Using Social And Local Search For Your Business
Thursday, October 21, 2010, 19:11:17 GMT by Mike Sachoff
Local search and social media are becoming increasingly important for all businesses. Coverage of SES Chicago will continue. Stay with WebProNews for more notes from the event this week. In the session Social Goes Local, the speakers offered tips on using social media and local search to promote businesses. Gregg Stewart, President, 15Miles, said social and local go hand-in-hand. Growth from search engines are being outpaced by non-search engines.
author: Mike Sachoff
publisher: WebProNews

Optimizing Your Website For Google
Thursday, October 21, 2010, 18:19:47 GMT by Mike Sachoff
Everyone who has a website or is a webmaster wants to do well in Google rankings, but how can you do that? Coverage of SES Chicago will continue. Stay with WebProNews for more notes from the event this week. Maile Ohye, Senior Developer Programs Engineer, Google, offered advice on how to optimize your site in a Q&A session keynote. Ask yourself if your website is helping your customers and users. Do you have relevant content?
author: Mike Sachoff
publisher: WebProNews

YouTube Can Help Promote Your Business
Wednesday, October 20, 2010, 23:58:22 GMT by Mike Sachoff
Does your business have a video strategy? Do you want more people to watch and share your videos? Coverage of SES Chicago will continue. Stay with WebProNews for more notes from the event this week. In the session How to Transform Your Approach to Video, Jonathan Allen, Director, SearchEngineWatch, offered ways to make video more effective. YouTube is brilliant at mediocrity, said Allen. Video on YouTube has to be good but not great.
author: Mike Sachoff
publisher: WebProNews

Using Social Media As A PR Tool For Your Business
Wednesday, October 20, 2010, 20:39:18 GMT by Mike Sachoff
If you want to promote your product, brand or business you need to branch out from just using traditional public realtions tools such as press releases. Coverage of SES Chicago will continue. Stay with WebProNews for more notes from the event this week. In the session Search, PR, and the Social Butterfly the focus was how to use social media along with traditional PR tools. Lisa Buyer, President & CEO of The Buyer Group,
author: Mike Sachoff
publisher: WebProNews

Keeping Your Brand Relevant
Wednesday, October 20, 2010, 16:37:44 GMT by Mike Sachoff
What do you do when your brand is on the verge of losing relevance? Former Kodak CMO Jeffrey Hayzlett had to take on that challenge. Coverage of SES Chicago will continue. Stay with WebProNews for more notes from the event this week. Kodak had to adapt or die. Film had lost its relevance because of digital. Passion alone is not a substitute for planning. A business or a brand has to ask themselves, Why are they in the game?
author: Mike Sachoff
publisher: WebProNews

Consumer Reports Introduces iPhone App
Monday, October 18, 2010, 19:16:14 GMT by Mike Sachoff
Consumer Reports has introduced a new app for iPhone users,which provides access to ratings, recommendations, brand reliability, and buying advice for appliances, electronics, children's products, car care, and home products. The app, called Consumer Reports Mobile Shopper, is available for download for $9.99 The app allows users to research purchases by scanning the UPC barcode; searching for the make and model; or browsing through Consumer Reports expert Ratings.
author: Mike Sachoff
publisher: WebProNews

Netflix Brings Disc-Free Streaming To The Wii
Monday, October 18, 2010, 14:22:02 GMT by Mike Sachoff
Netflix said today that its customers in the United States and Canada can now stream content through their Wii consoles with Netflix installed on their Wii Menu. The Netflix disc that was used for instant streaming on the Wii console will no longer be required. Netflix customers who have a plan starting at $8.99 a month )$7.99 Canada(,
author: Mike Sachoff
publisher: WebProNews

Yahoo Adds New Features To Its Finance And Sports Pages
Friday, October 15, 2010, 20:59:30 GMT by Mike Sachoff
Yahoo has introduced some new features to its finance and sports search homepages. When users enter tickers or company names in the search box on Yahoo Finance they will see a new Related Tickers module to the left of their search results for select queries. The Related Tickers feature displays up to 10 related tickers. In addition, the Yahoo Finance Search homepage now offers access to finance-specific Trending Now Terms. On Yahoo Sports Search,
author: Mike Sachoff
publisher: WebProNews

Yahoo Partners With Ram Truck On Country Music Site
Friday, October 15, 2010, 16:57:09 GMT by Mike Sachoff
Yahoo has partnered with Ram Truck on branded country music site called Ram Country on Yahoo Music. Its the first time Yahoo Music has launched a dedicated country music site. Ram Country is aimed at helping Ram Tuck reach country music fans online and is the largest online marketing initiative for the brand. The new site will feature a mix of music, blogs, news coverage, and original video programming produced by Yahoo.
author: Mike Sachoff
publisher: WebProNews

New York Times Launches Full Content For iPad App
Friday, October 15, 2010, 15:50:08 GMT by Mike Sachoff
The New York Times today introduced its NYTimes App for iPad, which replaces its Editors' Choice App. The new app has more than 25 sections of Times content, including more videos and photos; breaking news alerts; and improved section and article navigation. The NYTimes is free for now and available in the App Store, but that will change when the Times launches its pay model next year, requring an iPad app subscription.
author: Mike Sachoff
publisher: WebProNews

Newspaper Websites Attract More Than Half Of U.S. Internet Users
Friday, October 15, 2010, 14:42:56 GMT by Mike Sachoff
Newspaper websites in the U.S. pulled in 102.8 million unique visitors in September, accounting for 61 percent of all adult Internet users, according to research from comScore for the Newspaper Association of America )NAA(. The report also found newspaper websites reach more than half )55%( of 25-to-34-year-olds and 73 percent of individuals in households earning more than $100,000 a year. This data from comScore reinforces how newspaper publishers are leveraging original,
author: Mike Sachoff
publisher: WebProNews

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