*After months of waiting webmasters are excited to finally see the Google toolbar PageRank update. Now, take it easy. And here's why'* The notion of PageRank is quite controversial and one greatly misinterpreted across the web community. Even though it was invented more than a decade ago )1999( and named after Google's co-founder Larry Page, it is still massively appearing in forums, tweets, blogs and all sorts of on-line conversations about SEO and web design.