Are you curious about enterprise search? Is your company planning to acquire an enterprise search system? Here is a short introduction in layman's terms to this complex and intriguing field. Pandia recently published a book, The Landscape of Enterprise Search , by industry expert Stephen E. Arnold of Arnold IT . You can buy the book for a mere 20 USD. Before you do, you might want to click through this presentation.

Top quality articles and content values are the mainstays of good SEO )search engine optimization( online marketing for your site. Your business needs content which focuses on providing high quality information to add value for consumers using your website. The first steps in the process of article and content creation are to decide how to evaluate and create your content.

Here are some of this week's articles on search and the search engine industry we have found interesting. Cadbury Selling Google + Bars SE Roundtable: Famous chocolate bar maker, Cadbury posted a funny thing on their Google + page. T hey posted their 1kg Dairy Milk+ Bars with Larry Page and Sergey Brin, Google's co-founders, on the label. Should Chrome OS Stay or Go Now? Google Watch: Google,

How Google Killed the Long Tail SEO Book: Over the years Google has moved to consolidate search volume against fewer keywords )which are easier to match ads against( and they have inserted their own vertical listings in their search results. The result is that the longtail has become far less profitable for many publishers. Another ten of Google's Search Quality Changes State of Search: This month they [Google] again made clear they have improved their search.

Recent news from the world of the social web and social networking. Social Hot, yet Social Bad? Beyond Search: Network World questions certain poll results in "Half of adults believe social media sites hurt young people?" Writer Paul McNamara takes issue with Poll Position's conclusion that 53% of adults say social media is harmful to young people. Even 46.5% of those in the 18-29 age range agreed, according to the organization's recent survey.

Selected posts and articles from the world of search engines and Internet searching. The new Google Search app for iPad Google Mobile Blog: Tgoogle launching a significant redesign for the Google Search app for iPad. Enterprise Search Realities: No Fun for Sure Beyond Search: Most enterprise content gets one or two clicks. Once in a while a document will generate a large number of clicks, usually for the World Cup pool or a change in the benefits program.

Some interesting posts and articles from this week's debate on search marketing and search engine optimization. 9 Ways To Depersonalize Your Search Results SE People: You might be interested in depersonalizing search results if you're looking for location and history agnostic search results. In other words, you want to see a more objective representation of how your website ranks. Introducing Living Ads by Yahoo! Yodel Yahoo!: Since the launch of our personalized,

This week's headlines from the Web 2.0 world of social media and social networking. Tool: Downloading Your Tweets with TweetDownload Have you ever had the urge to look back into a twitter conversation and then noted that it wasn't that easy to do? No One's Noticing Twitter's New Ad Experiment, Which Is a Good Thing Atlantic Wire: Just over two weeks after announcing its intentions, Twitter is starting to drop ads " ahem,

Recent headlines from the world of social media and social networking: Libraries on Google+ The Digital Shift: In the past few weeks, dozens of libraries have created Google+ pages, from large public libraries such as the New York Public Library, to smaller, tech-savvy ones like Darien Library, CT, and Skokie Public Library, IL. Google's Brin Donates $500K To Wikipedia SE Watch: Google co-founder Sergey Brin donated $500,

One of the most common questions would-be bloggers typically ask is: What is the best blog niche to be in this year or next year? Then there's always: How do I know which blog niche will be the most profitable for me? B y Guest Writer Frank Anderson Let's put it bluntly: You're not going to find a magic formula to choosing the best blog niche. Your best bet is to find a topic in which you are interested, knowledgeable, and believe you can help people.

Interesting stories from the world of search engines: Bing and the Plus Sign Beyond Search: We learned from Boolean Black Belt that Microsoft Bing is Boolean AND friendly. And, the operator is the + sign. "Bing's Semantic Search, Phonetics and Undocumented Operator" revealed this factoid on November 14, 2011. Search using your terms, verbatim Google Inside Search: With the verbatim tool on, we'll use the literal words you entered without making normal improvements.

This is a concise analysis of the development of the Internet in general and the search engine industry in particular " a look at why giants like Google and Apple compete in the way they do. This is part two in Pandia's two part series on the Internet as an innovation driver . The patent wars Google has been trying hard to meet the challenges posed by Facebook and Google. Google+ is their response to Facebook. Android is their response to Apple.

Pandia takes a look at the development of the Internet and the search engine industry, and explains why giants like Google and Apple compete in the way they do. The Internet - or the original Arpanet, rather " was planned for war, not culture and commerce, which is probably why no one was able to foresee the effect it would have on society. In the richer parts of Asia, Northern America and Europe, the Internet in general, and the World Wide Web in particular,

More interesting stuff on the search engine industry and the world of internet searching. New Gmail is officially here! Brings HD themes, better density, search and navigation TNW: The new look features the sparse styling that Google has been introducing with most of its products recently, although there is not an option that allows you to select how dense you want the layout to be. Kindle Fire Code-Base Baffles Developers: Android, KF8, Or Both?

Some recent headlines from the world of social networking and social media. How to publish your Delicious links on Twitter Media Culpa: One feature that I have been using is to publish or share my saved )public( bookmarks on Twitter. I have used Twitterfeed.com' Alternatives to Google Reader? Don't Bother, You're Not Going Anywhere' RWW: Now Google Reader users can +1 or share items to Google Plus, from within Reader.

One amazingly useful feature over at Google has been the plus operator. You could add a + in front of a search term in order to make sure that this word was present on all the pages listed in search results. For those of you who know Boolean search term it was the "search engine math" equivalent to the AND operator. So, if you wanted to get pages that all had the term Google and the phrase search engine marketing on them,

More articles and posts from the world of Google and all the other search engines. 5 search engines that find what Google can't HC: . Try one of these five alternatives the next time Google isn't cutting it. Not Just Google: Siri Searches Bing And Yahoo Too SE Land: Apple's voice activated artificial intelligence Siri will also search Bing and Yahoo, though it searches Google by default.

Here are some of the social media related articles and post we have found interesting lately. Steve Jobs and why technology doesn't matter GigaOM: But while Gates saying that Jobs "never really understood much about technology" was probably intended as a criticism, the truth is that in most cases the technology is the least important thing about Apple's products,

Here are some recent search engine marketing and optimization articles and post you might find interesting. Google Says SEO Is Not Spam SE Land: Matt Cutts, head of the Google's web spam fighting team, has gone on record by saying Google does not consider search engine optimization to be spam. How Google's Human Search Quality Raters Assign a URL Rating SE Watch: Google ran over 20,

Social networks such as Twitter and Facebook are where recommendations are made and informed decisions take shape. The trends in social media can determine whether a company's new marketing campaign or price structure succeeds or fails. It may be safe to say for many companies today that there is no growth without success in social media. If social media holds the key to so much much in today's business climate,