Last week, Google announced new reporting improvements for its AdSense publisher. This is in order to help its users quickly find the information that they need. View All-time Reports An "all time" option is now available when a user selects a date range of his or her reports. It shows all earning, impressions and clicks .

For small businesses, the Internet has proved to be a great tool to expand their presence and reach millions of their potential customers. But that doesn't mean that creating a website will help your brand to earn millions too. You have to create a great business website that can help you stand out from the .

After announcing that they will launch a social-friendly search engine last week, Bing's new feature goes live last Tuesday. Users can now access the new Bing search engine, and the page will show a new message saying "The best search, now with people from your social networks." Introducing Bing's Social-friendly Search Engine It should be .

The Internet is used by billions of people worldwide to connect with each other. That's why a lot of businesses are taking advantage of the World Wide Web to reach millions of their target market. However, online marketing is not just about building a website and waiting for the traffic to come. There are things .

Websites would always want to generate more leads in order to improve their page rank in search engines. This is the web master's way of making sure that their content will have the exposure that it deserves. Good thing, posting blog comments is one way to boost a website's search engine optimization efforts. Search for .

Using social media to complain about your brand can easily tarnish your identity to a wider audience. But it also goes the same for reaping compliments for your customers. In order to take advantage of social media for your business, it is best that you know how you can properly integrate it to your customer .

Tom is the online marketing blogger for Quantum SEO Labs, the link building service company. It is no secret that infographics have become the new 'it' thing. Well established as a fantastic way of marketing your content, it is easy to share and even easier to catch the attention of your target audience. Plus, they .

Mobile marketing is gaining traction when it comes to online marketing. But despite the advantages that it poses, there are still a lot of businesses that don't make use of its power to leverage their brand. On the other hand, there are some that don't know how to use it properly. That's why it is .

It's difficult whether a marketer needs to increase or decrease his or her bids without any idea of how it could affect an ad performance. Although it has nothing to do with magic, the bid simulator can give insight on how different bids could affect a content's traffic. How the Bid Simulator Works The bid .

The last couple of years have seen the Facebook fan page become an all-important part of any realtor's marketing strategy. Virtually everyone who is anyone in real estate operates a page on Facebook these days - but just having one isn't enough. Realtors need to understand what it takes to capture the attention of the .

There are times that effective pay-per-click strategies can work for search engine optimization and vice versa. In addition, whatever you gain or loss with one can affect your decision for the other. Because a tiny tweak on your PPC campaign can affect your click-through rate, you can borrow its techniques and use it for SEO. .

A spokesperson confirmed that Facebook is testing a way for users to promote their post for a certain amount. The test is limited to a small number of users, and it features a "highlight" button next to Like and comment on the user's post. More About Highlighted Posts By clicking the button, users will be .

Last Thursday, Bing announced its new search engine that puts the spotlight on social search. Although social search on Microsoft's search engine is nothing new, they off-loaded the social elements on a new sidebar area. With the "new Bing," users will see three columns, each featuring a search element that can help them get things .

If you want to drive more traffic for your website, you have to boost your presence on search engine result pages. With the World Wide Web housing billions of domains and indexed pages from around the world, every business can have a difficult time getting noticed by Internet users. However, you can work on it .

Managing multiple businesses in real world can be carried over online sometimes. Because of that, Google upgraded its bulk listing management tool on Google Places for businesses with multiple locations. What Users Should Expect After hearing plenty of feedback, the search engine giant realized that businesses with multiple locations can find it challenging to manage .

Last year has seen the rage of mobile patent wars, as phone makers are applying for, purchasing and suing their nearest competitors over their copyrights. This war in the mobile industry started after Google acquired Motorola Mobility. Who's Suing Who? In relation to this, Thomson Reuters released a chart of mobile companies that are suing .

Last May 7, Google announced that they've cleaned up their Webmaster Tool. The changes include updated dashboard, new left hand navigation and home compact view. A Peek Inside the Updated Dashboard In hopes that the new navigation will be useful, Google also made sure that users will like the new dashboard. They can see the .

If you're new to online marketing, Search Engine Optimization may sound technical for you. However, this strategy is important if you want to establish your brand's online presence. If you know what to do, you will realize that SEO can be simple and there's nothing you have to fear about it. Focus on Your SEO .

Like the members of nearly every other niche in 2012, those in the medical profession, including doctors, are increasingly turning to social media and blogging for both personal and professional use. While that may seem an innocuous thing to some, its very core has seen the creation of a deep and divisive debate in the .

Last May 4, the Microsoft and Yahoo! Search Alliance announced that the adCenter migration from Yahoo! Search Marketing for advertisers in United Kingdom, Ireland and France is now complete. The migration started last February following the previous move of all Yahoo algorithmic search results to Bing. Mark Richardson, Microsoft's group sales manager in UK, stated: .