Emily's OnceWed site offers a free listing service for )mostly( women to search/buy used wedding gowns or sell gowns to make back a little coin. Sounds like a smart deal for everyone in these tough economic times. Since the service is currently complimentary, she's looking for sufficient traffic to attract and generate ad revenue. She sees this site as a jumping off point to other wedding/bridal industry online media. Product Summary: Free,

Kristen Galles wants to help book clubs tackle and appreciate good books, both classics and more recently due to customer interests, hot new titles. Until recently, Kristin was selling 2-3 kits per week but sales have seen a downturn. She's looking for a tidy annual revenue. Product Summary : Standard and Custom Kits for Book Clubs to help members tackle and appreciate the classics. Kits include questions, bookmarks, menu ideas, vocabulary lists, activities, etc.

In developing this new Copywriting Maven Makeover Series , I wanted to make sure that I provided useful information to Copyblogger readers without giving too much of the proprietary information away. Therefore the format for my critiques will be somewhat different than the landing page series . The simple "10 points" approach doesn't work as neatly here. So,

This post is by Roberta Rosenberg. I've been dropping hints about this new series for months now, but the time has arrived! Copywriting Maven's Creative Plan Makeovers are now open for business"your business! Why the transition from landing pages to creative plans? The reason became glaringly obvious. In many cases, if not most cases, I was offering assistance too late or assistance that couldn't help a deeply flawed promotion premise.