it's easy to see that Foursquare has clearly won out in the great location-based networking battle. So, what do marketers do if they're not already using the platform? Likewise, how can those using Foursquare take things to the next level?

As brands jump into the Internet's latest darling site, Pinterest, other brands are doubling down on Instagram, a place where they can actually create content as well as share. Here are 10 ways brands can make the most out of Instagram.

Several applications have sprung up that tie real-world actions to online communities, and allow for an experience that goes beyond the TV screen and into the palm of viewers' hands. Here are a few applications that we see as category leaders.