Atlas Media Add-in was introduced a few months back and so far the response that I've received is that it's been a great tool and time-saver in many ways. While the Media Add-in can perform more functions than what currently exists in the Atlas Import Tool, don't fret! The Atlas Import Tool will still be available until the Media Add-in has exceeded all the capabilities of the existing Import Tool. First off, do you love Excel as much as I do? If the answer's yes,

Just a few months ago, I was working at a large digital agency managing clients advertising campaigns. I had experience using Atlas Media Console and the Import Tool, but didnt realize at the time that there was so much more for me to learn. Having joined the Atlas family in December 2010, I now have a fresh new perspective on the Atlas suite of products, and have compiled several tips that I hope you will find useful for navigating the Atlas tools.