Anyone who's done any SEO at all will know that links are vitally important for ranking and indexation, and have been since Google jumped into the scene all those years ago. While ranking for generic keywords is certainly not the only viable tacti.

In select countries today, Google is paying tribute to Queen lead singer Freddie Mercury on his birthday with a special animated music video Doodle. Queen is best known for rock anthems such as "Bohemian Rhapsody," "We Will Rock You," and "We.

Singapore recorded the highest share of visits to Google+ in key Asia Pacific markets, according to Experian Hitwise data. The report measured over an eight-week period from July to August 2011 comparing the share of visits by country under the .

In an attempt to provide more accurate link data in Webmaster Tools, Google is recategorizing links from subdomains as internal links and the www and non-www versions of a site are considered the same site. Total link counts won't change. .

Google has added a new metric into the AdWords interface at keyword level called the "Estimated Top Page Bid." This could revolutionize the traffic volumes from each of your main keywords. What it Means Quite simply, this new metric will give .

In March, LinkedIn announced that it had surpassed the 100 million user benchmark - and according to their ad tool, they have surpassed the 120 million mark. In fact, they are adding one new member per second. Smart marketers shouldn't.

It's the norm for consumer packaged goods )CPG( traditional media marketers to create campaigns and initiatives specifically targeting their desired demographic within traditional media. Whether it's a sporty advertisement for a produc.

Looking to quickly find the latest baseball score or follow a football game in real time? Google and ESPN have brought the scoreboard straight to the search results to provide live MLB and NFL scores, or send you to game recaps, box scores, schedu.

Websites that display Twitter's Tweet button on their homepage get seven times more social media mentions than sites without the button, according to a new report out today from enterprise SEO platform provider BrightEdge. That figure is bas.

As we hit the beginning of September, eager Halloween fans are already hunting for their 2011 costume. Twenty-three percent of all annual Halloween searches will happen this month. Microsoft adCenter offers tips on how to adjust your PPC strategy.

YouTube has posted a playbook that compiles important tips, best practices, and strategies for Partners and content creators that go beyond the typical X's and O's that you'll find in YouTube Help. Although some of the informatio.

A study from Chitika shows that the lower your position is on the search engine results page, the higher the likelihood that visitors will click on ads on your page. The 10th position sites showed nearly double the click-through rate )CTR( of thos.

What's on the minds of digital marketers as we head toward 2012? Are they looking to bump their search spend up, down, sideways - and what issues are they focusing on in the coming year. The Mayan calendar holds 2012 as a year of Armageddon .

Teaming up with another site or organization is a great way to build links, exposure, and branding. It can be done in a number of different ways, depending on your company's goals and resources. Let's explore some of these strategies for both la.

There has been a lot of speculation about why the push for real names on Facebook and now Google, with Google taking a much harder line than even Facebook, not allowing for even the simplest derivation of "nyms" )pseudonyms(. Add to th.

In an Edinburgh conference for the UK TV industry, Google Executive Chairman Eric Schmidt discussed the integration of television and the web. He announced that Google TV would come to the UK shortly and predicted that it would receive mass adopti.

Google Calendar now automatically dims the brightness of past events by default. Google says this new shading feature is designed to "help you focus on what's next." The new feature seems to make calendar navigation easier and upcomi.

A Google shareholder has filed a lawsuit against Google CEO Larry Page and the entire board of directors for unspecified damages because the company allowed advertising from online pharmacies and facilitated the "illegal importation" o.

Malaysian Independence Day, or Hari Merdeka, was celebrated in Malaysia today, Aug. 31, and Google added to the celebration with a Doodle on their Malaysia search page. Symbolically at midnight August 31, 1957 in the newly constructed S.

Google has released a new snippet format that extracts details from long lists and displays them in a bullet-point. The snippet format replaces meta descriptions and is used for sites that give categorical listings. The new snippets were first s.