Position your 2010 Christmas pan- european multilingual online marketing strategy Today Monday November 29th is ' Cyber Monday '. The biggest shopping day of the year? Or is it Monday December 6th 2010 referred as ' Mega Monday ' where sales are expected to hit over €uro 1million per minute' October 2010, IMRG Capgemini e-Retail Sales Index is expected to increase by 16 per cent in 2010 vs. 2009 for online Christmas sales, reaching £6.4billion.

Brand development works usually focus on the high volume medium: TV, radio, billboard, newspaper, etc' Marketers often forget about supporting their offline communication efforts with an online campaign. I am not talking about social media, viral marketing or buzz marketing campaigns' I mean a real added value Search Engine Marketing strategy based on Pay Per Click / Search Engine Advertising campaigns and SEO works!