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Author: Tina Kelleher - MSFT


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Bing Ads Community Survey: Sweepstakes Winners and Another Chance to Win
Friday, May 17, 2013, 17:59:06 GMT by Tina Kelleher - MSFT
If you didn't see the blog post or any of our social media posts announcing it, we're running an anonymous survey here on the Bing Ads Community site that had a sweepstakes component to it. As promised, we've collected all entries and pulled three winners of some spiffy Bing Ads swag at random... congratulations to: Stephen Kerner of CPCStrategy.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Complete Our Survey for a Chance to Win Cool Bing Ads Swag
Monday, April 22, 2013, 16:17:18 GMT by Tina Kelleher - MSFT
Our team has recently launched a survey to gather your thoughts on what were doing well, what were not doing well and what changes youd like to see here on the Bing Ads Community site. Because we know web site surveys are typically not tops on the list for how most people like to spend their time, were adding a fun little Bing Ads swag incentive for those of you whore kind enough to take the time to share your thoughts with us. Because this is anonymous survey.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Bing Ads March Release: New Reporting Tools and International Support
Wednesday, April 10, 2013, 18:21:43 GMT by Tina Kelleher - MSFT
March was a big month! Not only did yours truly return from maternity leave )identical twin boys!(, but our teams have been hard at work incorporating your feedback , resulting in seven new updates to share with you this month. With a special emphasis around building out your reporting toolbox and improving user interface, these newly minted March features aim to help optimize your campaign performance on the Yahoo! Bing Network . 1.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Bing Ads October Release: Updates to Reporting, Bing Ads Editor, Import Campaigns and More
Thursday, November 8, 2012, 21:02:03 GMT by Tina Kelleher - MSFT
The Bing Ads October release focuses primarily on improving your Yahoo! Bing Network campaign management experience. We hope that youll find these new features and updates make it easier and more efficient for you to complete routine tasks, review and take action on the key performance indicators in your reports, as well as find help when you need it. Updates to Import for Location Exclusions Rest assured that the Import Campaigns workflow is completely unchanged,
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Bing Ads October Release: Updates to Reporting, Bing Ads Editor, Import Campaigns and More
Wednesday, November 7, 2012, 22:58:00 GMT by Tina Kelleher - MSFT
The Bing Ads October release focuses primarily on improving your Yahoo! Bing Network campaign management experience. We hope that youll find these new features and updates make it easier and more efficient for you to complete routine tasks, review.
author: Tina Kelleher - MSFT
publisher: adCenter Advertiser

Release Announcement: Bing Ads, Yahoo! Bing Network, Targeting Enhancements and More | #ppc #sem #advertising
Friday, October 12, 2012, 17:26:12 GMT by Tina Kelleher - MSFT
September was a pretty big month! From rolling out Bing Ads, to making improvements to existing features, to rolling out new ones, our teams have been hard at work addressing your feedback to help improve your campaign management experience on Bing Ads and to help make it easier to reach your valuable audience on Yahoo! Bing Network. Heres a quick recap of everything included in last months update Microsoft Advertising adCenter is now Bing Ads On September 10, 2012.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Heads Up: Bing Ads Scheduled Maintenance on Friday, October 12 | #ppc #sem #advertising
Wednesday, October 10, 2012, 19:09:25 GMT by Tina Kelleher - MSFT
Bing Ads will be undergoing scheduled maintenance from 7:45 PM to 9:45 PM Pacific Time on Friday, October 12th. The Bing Ads user interface )UI(, API and Editor will be unavailable during this time. Though you will not be able to log in or upload data.
author: Tina Kelleher - MSFT
publisher: adCenter Advertiser

Preparing for the Holiday Shopping Season: Attend our Bing Ads Webinar on Thursday, October 18th | #ppc #sem #advertising
Tuesday, October 9, 2012, 18:20:27 GMT by Tina Kelleher - MSFT
Were almost half way through October, which means if you havent already started looking at your Bing Ads campaigns with an eye toward optimization, theres no time like the present to set aside some time on your schedule to do exactly that. Holiday shoppers in the U.S. spent a whopping $46.63 billion online last November and December, smashing previous years records. 1 This holiday season, you can probably expect more of the same with online sales predicted to grow to $54.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

SMX East Starts Tomorrow: Stop By the Bing Booth for a #PPCchat Meet Up | #smx #ppc #sem
Monday, October 1, 2012, 15:09:04 GMT by Tina Kelleher - MSFT
Tomorrow marks the start of the SMX East conference at the Jacob K. Javits Center in New York City. Digital marketers from all over will descend upon the Big Apple to get tips and advice from the online marketing industrys best and brightest. From sessions covering tactics to increase not only website traffic, but conversions and sales to search engine optimization )SEO(, local/mobile search and social media marketing, theres sure to be something for everyone.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Bing Ads API Maintenance Alert: Saturday, September 22 from 12pm to 2pm )Pacific(
Wednesday, September 19, 2012, 18:38:39 GMT by Tina Kelleher - MSFT
If you didn't already see the update on the Bing Ads blog , this is just a quick note to all Bing Ads API users that the API will be unavailable from 12pm to 2pm on Saturday, September 22nd Pacific time. You will not be able to access the API or make calls during this time, but rest assured that your campaigns will continue to run and ads will continue to serve. We apologize for any inconvenience.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Heads Up: Bing Ads Scheduled Maintenance this Saturday, September 22 from 12pm to 2pm )Pacific( | #ppc #sem #advertising
Wednesday, September 19, 2012, 18:08:27 GMT by Tina Kelleher - MSFT
Bing Ads will be undergoing scheduled maintenance from 12:00 PM to 2:00 PM Pacific Time on Saturday, September 22nd. The Bing Ads user interface )UI(, API and Desktop will be unavailable during this time. Though you will not be able to log in or upload data, nor will those of you using the API be able to make calls, please note that campaigns will continue to run normally and your ads will continue to serve. We apologize for any inconvenience.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

New Feature Debut: Introducing Editorial Exceptions in Bing Ads | #ppc #sem #advertising
Wednesday, September 12, 2012, 19:31:04 GMT by Tina Kelleher - MSFT
A few weeks ago, we gave a preview of the Editorial Exceptions feature in Bing Ads . Today, we are pleased to announce the release of Editorial Exceptions and the Exceptions API to all Yahoo! Bing Network advertisers. With this feature, youll be able to Request exceptions to resolve editorial disapprovals. Monitor the progress of ad and keyword review. Easily filter your editorial disapprovals and submit a request for exception within your Bing Ads account. If youre.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Easily Import Your AdWords Campaigns Using Bing Ads | #ppc #sem #advertising
Tuesday, September 11, 2012, 17:16:10 GMT by Tina Kelleher - MSFT
Its hard to believe, but the holiday season is just around the corner . According to a new survey from coupon site RetailMeNot.com , 31% of consumers plan to do their holiday shopping online this year, and 39% of survey respondents will start their holiday shopping before November. Start early and get noticed this season with Import Campaigns Beta .
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Easily Import Your AdWords Campaigns Using Bing Ads | #ppc #sem #advertising
Tuesday, September 11, 2012, 17:06:07 GMT by Tina Kelleher - MSFT
Its hard to believe, but the holiday season is just around the corner . According to a new survey from coupon site RetailMeNot.com , 31% of consumers plan to do their holiday shopping online this year, and 39% of survey respondents will start their.
author: Tina Kelleher - MSFT
publisher: adCenter Advertiser

Bing Ads, Bing Business & Yahoo! Bing Network: Where to Go for the Information You Need
Monday, September 10, 2012, 19:07:51 GMT by Tina Kelleher - MSFT
By now youve probably heard the news: Microsoft adCenter is now called Bing Ads and the combined search marketplace is now known as the Yahoo! Bing Network . If youve already read the announcements here on the Bing Ads Community site, you may have noticed that weve made a few changes to our navigation and social channels as well. Where all information related to breaking news, platform updates and campaign management tips was once all lumped in together on a single blog,
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Microsoft adCenter is Now Bing Ads and Introducing the Yahoo! Bing Network
Monday, September 10, 2012, 04:02:05 GMT by Tina Kelleher - MSFT
Were pleased to announce Bing Ads as the new name for Microsoft Advertising adCenter, the tool you use to manage search ads on the Yahoo! Bing Network. Bing Ads is not only a new name, but an improved experience with new features to help you.
author: Tina Kelleher - MSFT
publisher: adCenter Advertiser

PPC Back to Basics Part 1: Why You Should Care about PPC | #advertising #ppc #sem
Monday, September 10, 2012, 02:51:39 GMT by Tina Kelleher - MSFT
This post was originally authored by Simone Schuurer and appeared on the Bing Ads )formerly adCenter( Blog . - For quite some years I helped large retailers advertise their products in our paid search results. As a customer of many small businesses I cant help but think about how ideally suited paid search would be for those running a company smaller than a national chain store.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

The Return of the PPC Back to Basics Series | #ppc #sem #advertising
Monday, September 10, 2012, 02:51:39 GMT by Tina Kelleher - MSFT
This post was originally authored by Simone Schuurer and appeared on the Bing Ads )formerly adCenter( Blog . - Last year, we published a blog post series called PPC for SMB . Our intention was to ensure that anyone )not only those with a small business by the way( would be able to find information on our blog about pay per click advertising basics alongside our usual posts on product updates, industry insights, guest blog posts and event coverage.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Microsoft adCenter is Now Bing Ads and Introducing the Yahoo! Bing Network
Monday, September 10, 2012, 01:46:15 GMT by Tina Kelleher - MSFT
Were pleased to announce Bing Ads as the new name for Microsoft Advertising adCenter, the tool you use to manage search ads on the Yahoo! Bing Network. Bing Ads is not only a new name, but an improved experience with new features to help you better manage your campaigns and complete tasks faster. If youve been following along here on the blog, you know that weve been listening to your feedback and have been hard at work making a number of enhancements to the platform over.
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

Bing Ads Provides Advertisers with Longer Ad Titles to Promote Improved Click through Rates | #ppc #sem #advertising
Monday, September 10, 2012, 01:00:58 GMT by Tina Kelleher - MSFT
We are currently testing longer ad titles for paid search advertisements on Bing with a small percentage of the consumer search queries and will begin testing on Yahoo Search! in the coming weeks. Our goal is to improve the click-through rates of the mainline ads, those ads that appear in positions one through three at the top of the page, and at the same time deliver an improved search experience for users. How does this test work? During the test period in September,
author: Tina Kelleher - MSFT
publisher: Microsoft Advertising Community

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