Posted by randfish If you've been using SEOmoz's tools for a while, you've likely run across the same challenge we have - the data rocks, but you have to run a separate tool and report for each aspect of your SEO. That's why, for the past year, we've been building a new platform to house all of the features and functionality of the SEOmoz toolset, and includes the ability to track metrics over time. We call it the SEOmoz " Web App .

Posted by randfish I've had the chance to talk to lots of folks who are just starting out building new web businesses, many of them for the first time and a few with some experience under their belt. What worries me is that a lot of these new businesses are reversing the SEO order of operations; making it 100X more difficult to succeed than need be. How Do You Bake Chocolate Chip Cookies? Seriously.

Posted by randfish How many presentations do you see that show traffic stats like these? Or this: Or this: These charts aren't wrong, per se. They're not lying to you, but they are obscuring the truth, and they're making it impossible to know what's going right and wrong. The problem isn't that the numbers are inaccurate, it's that no website is just ONE SITE. A website is a collection of pages, and oftentimes, a collection of lots of different KINDS of pages.

Posted by randfish Like many overly-connected web junkies, I find myself increasingly overwhelmed by information, resources and news. Sorting the signal from the noise is essential to staying sane, but missing an important development can be costly. To balance this conflict, I've recently re-arranged my daily reading habits )which I've written about several times before ( and my Firefox sidebar )a critical feature that keeps me from switching to Chrome(.