Webmaster level: All At Google we're obsessed with speed. We've long known that even seemingly minor speed increases can have surprisingly large impacts on user engagement and happiness. About a year ago we rolled out Instant Pages in pursuit of that goal. Instant Pages makes use of prerendering technology in Chrome to make your site appear to load instantly in some cases, with no need for any extra work on your part.

Webmaster level: All After announcing Webmaster Tools spring cleaning earlier this quarter, it's time to do the job. There are a few changes coming along: an updated navigation, revamped dashboard, and a compact view for the home page site-list. Here's the new sample Webmaster Tools Dashboard for www.example.com We've regrouped the features in Webmaster Tools to create an improved navigation structure )shown on the left-hand side of the above image(.

Webmaster level: All Webmaster Tools added lots of new functionality over the past year, such as improvements to Sitemaps and Crawl errors , as well as the new User Administration feature. In recent weeks, we also updated the look & feel of our user interface to match Google's new style. In order to keep bringing you improvements, we occasionally review each of our features to see if they're still useful in comparison to the maintenance and support they require.

Webmaster level: All Google has said before that search engine optimization, or SEO, can be positive and constructive "and we're not the only ones . Effective search engine optimization can make a site more crawlable and make individual pages more accessible and easier to find. Search engine optimization includes things as simple as keyword research to ensure that the right words are on the page, not just industry jargon that normal people will never type.

Many websites serve users from around the world. There are different approaches to serving content appropriate to your users' language and/or region. Last year, we launched support for explicit annotations for web pages rendering the same content with different language templates. Today we're going further with our support for multilingual content with improved handling for these two scenarios: Multiregional websites using substantially the same content.

Webmaster level: All When users come to Google, they have a pretty good idea of what they're looking for, but they need help deciding which result might have the information that best suits their needs. So, the challenge for Google is to make it very clear to our users what content exists on a page in both a useful and concise manner. That's why we have rich snippets . Essentially, rich snippets provide you with the ability to help Google highlight aspects of your page.

Webmaster level: All With the number of smartphone users rapidly rising, we're seeing more and more websites providing content specifically designed to be browsed on smartphones. Today we are happy to announce that Googlebot-Mobile now crawls with a smartphone user-agent in addition to its previous feature phone user-agents. This is to increase our coverage of smartphone content and to provide a better search experience for smartphone users.

Webmaster level: All If your site isn't appearing in Google search results, or it's performing more poorly than it once did )and you believe that it does not violate our Webmaster Guidelines (, you can ask Google to reconsider your site. Over time, we've worked to improve the reconsideration process for webmasters. A couple of years ago, in addition to confirming that we had received the request ,

Webmaster level: All Rich snippets help users determine more quickly if a particular web page has the information they're interested in. We've previously introduced rich snippets for shopping , recipes , reviews , video , and events , and most recently music . Before you install a software application, users might want to check out what others think about it, and how much it costs. We are pleased to announce that starting today,

The communities around Google products and services have been growing tremendously over the last couple of years. It is inspiring and motivating for us to see how many users like you contribute to Google Forums. For some time, we´ve been thinking of ways to thank our Top Contributors - our most the passionate, helpful, friendly, and active users.

Webmaster level: All Over the past couple of years, we've released over 375 videos on our YouTube channel , with the majority of them answering direct questions from webmasters. Today, we're starting to release a freshly baked batch of videos, and you might notice that some of these are a little different. Don't worry, they still have Matt Cutts in a variety of colored shirts. Instead of only focusing on quick answers to specific questions,

Webmaster level: All Everyone on the web knows how frustrating it is to perform a search and find websites gaming the search results. These websites can be considered webspam - sites that violate Google's Webmaster Guidelines and try to trick Google into ranking them highly. Here at Google, we work hard to keep these sites out of your search results, but if you still see them, you can notify us by using our webspam report form. We've just rolled out a new,

Webmaster Level: All Webmasters have long been asking for better integration between Google Webmaster Tools and Google Analytics . Today we're happy to announce a limited pilot for Search Engine Optimization reports in Google Analytics, based on Search Queries data from Webmaster Tools. In addition to including Search Queries data found in Webmaster Tools,

Webmaster level: All Earlier today we announced Instant Pages , a new feature to help users get to their desired search results even faster-in some cases even instantly! The Instant Pages feature is enabled by prerendering technology that we are building into Chrome and then is intelligently triggered by web search when we're very confident about which result is the best answer for the user's search.

Webmaster level: All We all know what it's like to get a bit of help when you're looking for it. Online, that advice can come from a number of places: a tweet, a shared video, or a blog post, to name a few. With Google Social Search we've been working to show that content when it's useful, making search more personally relevant. We think sharing on the web can be even better-that people might share more recommendations, more often,

Webmaster level: All With Instant Previews , users can see a snapshot of a search result before clicking on it. We've made a number of improvements to the feature since its introduction last November, and if you own a site, one of the most relevant changes for you is that Instant Previews now supports Flash. An Instant Preview with rich content rendered In most cases, when the preview for a page is generated through our regular crawl,

Webmaster level: All Security checks are nobody's cup of tea. We've never seen people go through airport baggage checks for fun. But while security measures are often necessary, that doesn't mean they have to be painful. In that spirit, we've implemented several major improvements to make the Google Site Verification process faster, more straightforward, and perhaps even a pleasure to use"so you can get on with the tasks that matter to you.

Webmaster level: All Today, we're happy to introduce Recipe View, a new way of finding recipes when searching on Google. Recipe View enables you to filter your regular web search results to show only recipes and to restrict results based on ingredients, cook time,

Webmaster level: All In the past, when you created a website or web app, you were largely limited to a few select "web safe" fonts such as Times and Arial. If you deviated from these fonts, you were required to use Adobe Flash or your embed text in images, which introduced a whole new set of trade offs. For example, images aren't semantic, cannot be translated into other languages automatically, and can be much larger in file size than text. In addition,

Webmaster Level: Intermediate to Advanced What are the benefits of submitting feeds like Video Sitemaps and mRSS vs. the benefits of Facebook Share and RDFa ? Is one better than the other? Let's start the discussion. Functionality of feeds vs. on-page markup Google accepts information from both video feeds, such as Video Sitemaps and mRSS, as well as on-page markup, such as Facebook Share and RDFa. We recommend that you use both! If you have limited resources, however,