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Publisher: Inside AdSense


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AdSense: Behind the scenes - Meet Alejo
Monday, August 16, 2010, 16:53:00 GMT by Inside AdSense Team
Continuing our Behind the Scenes video series is Alejo, our AdSense for video and AdSense for games specialist. Alejo tells us about his first job, which city he'd love to live in, and what he'd like every AdSense publisher to know. For more videos, please visit our YouTube channel.
author: Inside AdSense Team
publisher: Inside AdSense

A new look for AdSense for content ad units
Monday, August 9, 2010, 18:24:28 GMT by Inside AdSense Team
We're excited to announce a revamped design of three of our AdSense for content ad units! After analyzing publisher site layouts and reviewing requests around the world, we decided to make our formats more space-efficient and visually pleasing by changing the layout of the text. We spent a lot of time experimenting with different possibilities, and we're starting with changes to the following ad units: Leaderboard )728x90(: the title, description,
author: Inside AdSense Team
publisher: Inside AdSense

AdSense: Behind the scenes - Meet Debby
Wednesday, June 30, 2010, 19:14:33 GMT by Inside AdSense Team
Do you ever wonder who's helping you optimize your webpages? Who works hard to ensure your payments get to you on time? Who works with our product and engineering teams to deliver the products and features that you want? Over the next few weeks you'll find out just that! We're kicking off a video series where you'll meet some of our AdSense team members. You can hear their stories, learn more about their role in AdSense, and listen to the tips they have to offer.
author: Inside AdSense Team
publisher: Inside AdSense

Site maintenance on Saturday, May 8
Friday, May 7, 2010, 11:23:32 GMT by Inside AdSense Team
This Saturday, our engineers will be performing routine site maintenance from 10am to 2pm PDT. You'll be unable to log in to your AdSense account during this time, but we'll continue serving ads to your pages and tracking your clicks, impressions, and earnings as usual. In addition, your ad targeting won't be affected.
author: Inside AdSense Team
publisher: Inside AdSense

Additional publisher resources: Using Webmaster Tools
Tuesday, May 4, 2010, 20:03:33 GMT by Inside AdSense Team
In the second part of our 'Additional Publisher Resources' video series, Deborah Chang will explain how website owners can use Google's Webmaster Tools to ensure that their site is properly indexed in Google's search engine. Webmaster Tools is a powerful tool where publishers can gather information on what sites on the web link to them, under what keywords they're site is likely to be found, and how they can improve their sites' load times.
author: Inside AdSense Team
publisher: Inside AdSense

Create your AdSense account within your hosting control panel
Tuesday, April 27, 2010, 23:30:44 GMT by Inside AdSense Team
Website owners who use Plesk, a commercial web hosting automation program, to manage their hosting and website services can now easily configure AdSense. As announced on the Google Blog, Parallels Plesk Panel now offers out-of-box integration with Google Services for Websites . If you use Plesk Panel to manage your website, you can now create a new AdSense account from Plesk to help monetize your website content. Also,
author: Inside AdSense Team
publisher: Inside AdSense

Attracting new brand advertisers to your site
Wednesday, March 31, 2010, 18:15:12 GMT by Inside AdSense Team
We're constantly focused on bringing new advertisers and more advertising spend to AdSense sites. One way to do so is to make it easier for brand advertisers to reach their goals on AdSense sites. Brand advertisers are focused on raising brand awareness and driving engagement, typically with display ads, for a product or service a person may buy in the future. Brand advertisers differ from direct response advertisers,
author: Inside AdSense Team
publisher: Inside AdSense

Irish eyes are smiling
Wednesday, March 17, 2010, 18:07:42 GMT by Inside AdSense Team
The Dublin AdSense team would like to wish all of our publishers a very happy St. Patrick's Day! Today we'll be dotting our i's with shamrocks, crossing our t's with shillelaghs, and wishing you all the luck of the Irish.
author: Inside AdSense Team
publisher: Inside AdSense

Introducing the new DoubleClick for Publishers
Monday, February 22, 2010, 17:28:44 GMT by Inside AdSense Team
You may have read previous posts on this blog about Google's ad serving platforms for publishers, such as Google Ad Manager. Publisher ad serving helps website owners better manage and deliver ad campaigns that they've sold directly to advertisers. Ad serving platforms are also used to better manage how unsold ads are allocated to third parties, such as the DoubleClick Ad Exchange, AdSense and other ad networks.
author: Inside AdSense Team
publisher: Inside AdSense

Webinars - out with the old, in with the new
Sunday, February 14, 2010, 21:25:38 GMT by Inside AdSense Team
This year, the AdSense team has brought you a series of live webinars covering a range of topics, and we'd like to take this opportunity to thank everyone who attended. We hope that you're already profiting from implementing the tips featured in our webinars. Your feedback to date has been very helpful, and we'll spend the coming weeks developing brand new, interesting content for 2010. If you haven't already done so,
author: Inside AdSense Team
publisher: Inside AdSense

AdSense for Domains Expands Use of Keyword Hints
Wednesday, January 13, 2010, 21:04:36 GMT by Inside AdSense Team
You asked for it, you got it! AdSense for Domains, which launched a year ago to help publishers earn revenue through ads placed on undeveloped domains, now uses optional keyword hints more often. These keywords are suggestions supplied to Google by domain owners about the types of content users are looking for when they arrive on an undeveloped domain. They are used to help our system determine the best ads to place on these domains. For example, with the domain www.
author: Inside AdSense Team
publisher: Inside AdSense

Happy New Year
Friday, January 1, 2010, 16:23:40 GMT by Inside AdSense Team
Wishing all our publishers a very Happy New Year!
author: Inside AdSense Team
publisher: Inside AdSense

Google Ad Planner Publisher Center: Take advantage of new ways to reach advertisers
Tuesday, December 1, 2009, 20:16:45 GMT by Inside AdSense Team
Earlier this year , we introduced the Google Ad Planner Publisher Center to help you showcase your site to advertisers. Now we've enhanced the Publisher Center to give you even more ways to promote and manage your Ad Planner site profile. As a reminder, any publisher can use the Publisher Center, but the user interface is currently only available in English. Claim your subdomains You can now claim subdomains, such as myblog.blogspot.com, in Google Ad Planner.
author: Inside AdSense Team
publisher: Inside AdSense

Upcoming webinars from the AdSense team
Wednesday, November 11, 2009, 00:14:42 GMT by Inside AdSense Team
Following up on our recent webinar geared towards education sites, we're starting to roll out more webinars geared towards specific types of sites. Webinars are free web seminars where one of our AdSense team members will deliver a presentation on a certain topic, after which you can ask the specialists questions about AdSense on your site. Below, we've listed the other verticals we're going to discuss in upcoming weeks, so be sure to sign up!
author: Inside AdSense Team
publisher: Inside AdSense

Show enhanced ads with Google Friend Connect
Wednesday, November 4, 2009, 18:53:41 GMT by Inside AdSense Team
Today, we're excited to announce a set of new features in Google Friend Connect that let website owners get to know their users, encourage users to get to know each other and personalize their site content, including Google ads. We've just integrated AdSense with Google Friend Connect, giving publishers the option to show ads that match visitors' interests. When you log in to your Google Friend Connect account ,
author: Inside AdSense Team
publisher: Inside AdSense

Introducing Google Web Elements
Wednesday, October 28, 2009, 20:04:28 GMT by Inside AdSense Team
Looking for ways to spice up your website with dynamic content? You may know from our optimization tips that you can help increase your AdSense revenue by incorporating other Google products into your site. We're happy to introduce a new, easy way for you to do just that with Google Web Elements . Web Elements let you easily add richness and interactivity to your site simply by copying and pasting a snippet of code. Inspired by the convenience of embeddable YouTube videos,
author: Inside AdSense Team
publisher: Inside AdSense

Default font faces to be updated
Tuesday, October 20, 2009, 18:28:04 GMT by Inside AdSense Team
In the same way that you regularly try out changes to your AdSense ads to increase your earnings, we're also constantly looking for new ways to help you earn more. We've been analyzing the performance of the three available font faces )Arial, Verdana, and Times New Roman(, and have found that each font performs best in different ad formats due to factors like character width. Based on these findings,
author: Inside AdSense Team
publisher: Inside AdSense

Touch-ups for your ad units
Thursday, October 15, 2009, 16:30:21 GMT by Inside AdSense Team
You may remember that last year, we added arrows to the bottom of cost-per-click )CPC( ad units. These arrows allow users to browse through additional relevant ads, helping them find exactly they're looking for. We've been testing slight updates to the look of these arrows, and our experiments have shown improvements in the user experience. As a result, we'll soon be making a few minor aesthetic changes,
author: Inside AdSense Team
publisher: Inside AdSense

Become a fan of AdSense
Monday, October 5, 2009, 13:38:28 GMT by Inside AdSense Team
To date, we've been sharing AdSense information with you through this blog, Twitter, the AdSense Help Center, and the AdSense Help Forum. You also expressed your interest in Facebook by creating a number of AdSense groups, and we listened. We're pleased to announce that the official AdSense Facebook Fan Page is now up and running! A one-stop shop for up-to-date information, our Facebook Fan Page will be synched with the blog and Twitter,
author: Inside AdSense Team
publisher: Inside AdSense

Extending the category filtering beta for English-language ads
Friday, October 2, 2009, 17:16:19 GMT by Inside AdSense Team
In April, we gave you a sneak peek into category filtering, a new feature we've been developing to give publishers more control over their ads. Today, we're excited to announce that we're extending the beta to publishers in a number of English-speaking countries including, but not limited to, Australia, Canada, India, Ireland, the U.K., and the U.S. As a reminder, category filtering lets you prevent ads from up to 5 specific categories such as religion, politics,
author: Inside AdSense Team
publisher: Inside AdSense

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