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Publisher: SEO Book.com


Result 161 - 180 of about 236



Delays, Oh No
Tuesday, January 18, 2011, 03:48:48 GMT by Aaron Wall
We were hoping to launch today, but we still do not have all the bugs worked out for all our modules/plugins to make them compatible with Drupal 7. Further, our programmer mentioned that some of the Drupal 7 documentation is missing, which makes the above task even harder. He is making great progress with the upgrade, but between the design coming in a bit late + me getting sick for a long while + all the integration issues we are going through,
author: Aaron Wall
publisher: SEO Book.com

SEO Traffic is the CLEANEST and MOST VALUABLE Traffic Online
Wednesday, January 12, 2011, 22:34:35 GMT by Aaron Wall
Microsoft Revenue Per Click Equals Google's Microsoft adCenter has recently increased their revenue per click to match Google, in spite of having a small chunk of the search market share )maybe 25% between Bing and Yahoo! Search to Google's ~ 75%(. All we hear about Google's love for the scientific method , the superiority of their relevancy algorithms , them creating the best thing for advertisers, etc. has prettymuch been reduced to fluff.
author: Aaron Wall
publisher: SEO Book.com

Google Product Search Ecommerce Play
Monday, January 10, 2011, 19:00:06 GMT by Aaron Wall
In a "oh what is the brown stuff oozing from my pants" moment for some e-commerce site owners, Google has quietly entered the space of pulling in manufacturer data directly into Google product search : To make these pages even better, we plan on working with suppliers and manufacturers to get product data straight from the source. We are starting this effort through a business partnership with Edgenet, a provider of product data management solutions.
author: Aaron Wall
publisher: SEO Book.com

Link Exchange Request Emails
Monday, January 10, 2011, 03:22:38 GMT by Aaron Wall
A lot of folks have been hammering away at sending out automated link exchange emails for Wordpress driven sites.
author: Aaron Wall
publisher: SEO Book.com

And We're Back!
Sunday, January 9, 2011, 04:19:38 GMT by Aaron Wall
We got our member's area fully paused out on the 25th of December & on the 26th I got probably the worst flu of my life, losing 15 pounds in 3 days. As a bonus, I got a respiratory tract infection that still has me coughing 2 weeks later! I am starting to feel a bit over the hump )and like I could be normal within a couple days(,
author: Aaron Wall
publisher: SEO Book.com

Back From the Dead )Hopefully!(
Saturday, January 8, 2011, 19:15:11 GMT by Aaron Wall
We got our member's area fully paused out on the 25th of December & on the 26th I got probably the worst flu of my life, losing 15 pounds in 3 days. As a bonus, I got a respiratory tract infection that still has me coughing 2 weeks later! I am starting to feel a bit over the hump )and like I could be normal within a couple days(,
author: Aaron Wall
publisher: SEO Book.com

Is Social Rank Dying Already?
Friday, December 17, 2010, 06:09:18 GMT by Aaron Wall
There has been a lot of talk in the SEO Community about Social Rank And some talk that it might die soon . What Is "Social Rank" As far as the SEO is concerned, social rank is the idea that Google, and other search engines, use social networking indicators in their ranking algorithms. If you get mentioned and linked to often, from social media profiles, this helps your site rank in the search engines.
author: Aaron Wall
publisher: SEO Book.com

Oh, The Opportunity
Thursday, December 16, 2010, 01:30:23 GMT by PeterD
I'm doing keyword research. The opportunities I see before me still amaze me. Keyword lists, showing the frequency of searches, are market research nirvana. It's like being a god, delving deep into the minds of mortals. And most people outside SEO. Still. Don't. Get. It. Ever explained keywords to people, and received blank looks in return? We can trawl through a keyword research tool and list thousands of niche business opportunities. Demand is on display.
author: PeterD
publisher: SEO Book.com

Google's Missing Disclosure
Wednesday, December 15, 2010, 06:37:48 GMT by Aaron Wall
Netflix's Risky Position One of the fundamental keys to monetizing third party content is finding a way to do it while keeping your earnings data abstract. A huge problem that hits pure plays like Netflix is that as soon as companies see the profits the cost structures change. Comcast is looking to get some funds from Level 3 ) for distribution of Neflix content (,
author: Aaron Wall
publisher: SEO Book.com

Google Launches MILLIONS of Doorway Pages
Monday, December 13, 2010, 03:22:55 GMT by Aaron Wall
I mentioned this in our last post but it probably deserves a post of its own. ;( Google has long claimed that search results inside search results are a poor user experience. They also claim their use of your content is fair use because it is only for ranking and distribution purposes. Take a look at Google's deskbar subdomain.
author: Aaron Wall
publisher: SEO Book.com

What Does a Spammer Do?
Monday, December 13, 2010, 03:07:30 GMT by Aaron Wall
Search engines are powerful because they are an editorial filter which encourages relevancy. But frequently we are marketed to that any errors or omissions on the part of search engines are not due to bad algorithms, but rather do to unscrupulous spammers . Webmaster guidelines are arbitrary & ever-shifting, and preached like gospel. The 'or else' fear mindset is a primary component of the algorithm .
author: Aaron Wall
publisher: SEO Book.com

Google's Keyword Tools Keep Getting Better :(
Thursday, December 9, 2010, 03:44:37 GMT by Aaron Wall
When Google switched to their new keyword tool a lot of advertisers were ticked off by how it went from being quite granular & focused to being more broad and presumptuous. It defaulted from allowing you to drill down in a specific area to assuming that you wanted to buy a broader basket of keywords than you asked for, which particularly doesn't make sense when you think about how Quality Score punishes irrelevant ads.
author: Aaron Wall
publisher: SEO Book.com

TripAdvisor Tells Google Places to Go Take a Hike
Thursday, December 9, 2010, 02:22:34 GMT by Aaron Wall
As Google creates a thin review layer to displace some of the directories they are driving into bankruptcy , some of the wiser middle men are telling Google to go get stuffed. TripAdvisor reviews disappeared from Google Place pages due to a technical issue,
author: Aaron Wall
publisher: SEO Book.com

Bleeding Edge Reverse PR SEO Strategy
Tuesday, December 7, 2010, 02:27:29 GMT by PeterD
Here's a sure-fire way to get ranked high in Google. Piss people off. Reportedly , DecorMyEyes founder Vitaly Borker was arrested and charged with defrauding customers, and making repeated and violent threats to customers who attempted to return defective goods. Not a fan of "How To Win Friends And Influence People", then :( This bit will interest SEO fans: Hello, My name is Stanley with DecorMyEyes.com," the post began.
author: PeterD
publisher: SEO Book.com

temporary duplicate post, please ignore
Tuesday, December 7, 2010, 01:51:41 GMT by Aaron Wall
Open = Good For years Google has championed the concept of an open web. Some took it as an altruistic sign, while others thought it was a convenient angle to commoditize complimentary business models . Google pushed for net neutrality but made wireless connections an exception . Why would they do that? Could it be they are invested in disrupting that market elsewhere ?
author: Aaron Wall
publisher: SEO Book.com

Google's Media Empire
Monday, December 6, 2010, 21:15:18 GMT by Aaron Wall
For years Google has championed the concept of an open web. Some took it as an altruistic sign, while others thought it was a convenient angle to commoditize complimentary business models . Google pushed for net neutrality but made wireless connections an exception . Why would they do that? Could it be they are invested in disrupting that market elsewhere ?
author: Aaron Wall
publisher: SEO Book.com

Google: Complexity is Good!
Thursday, December 2, 2010, 00:23:57 GMT by Aaron Wall
Google is growing *far* more complex. Page x can rank based primarily on the criteria for page y from that same site. So if you analyze the data behind the page which is showing up in the search results, in some cases you will be looking at the wrong data sets ! Google has typically displayed page titles in the search results. However there are now numerous exceptions to that . Google has aggressively pushed into regionalization and localization,
author: Aaron Wall
publisher: SEO Book.com

Yahoo! Begins Monetizing Their 'Organic' Search Results
Wednesday, December 1, 2010, 16:15:15 GMT by Aaron Wall
You need to be from the United States )or have access to a US IP address( to see this ad, but Yahoo! is testing monetizing their organic search results. An ad in the "organic" results? A sponsored shortcut? Say it ain't so . And that is *before* Google releases their vouchers program & other ad options which will frequently extend AdWords ads and further push down the organic search results. A bit of home cooking for the fellow IAC company.
author: Aaron Wall
publisher: SEO Book.com

Freetards
Wednesday, December 1, 2010, 15:23:57 GMT by Aaron Wall
The Golden Rule The golden rule: If you don't have something nice to say... don't say anything at all. What the Golden Rule Misses That is a guiding rule which generally helps people prevent themselves from wasting time and/or causing an issue by offending someone. But there are a couple things that are missed by that rule: It is easy to tell someone not to internalize stuff,
author: Aaron Wall
publisher: SEO Book.com

What Google Buying Groupon Means For Search Marketing
Tuesday, November 30, 2010, 08:01:33 GMT by PeterD
Is Google buying Groupon? For billions ? The rumor mill is going crazy . And it might be for 5 or 6 billion ! As a comparison, Yahoo! is worth about $21 billion, but that includes over $3 billion in cash AND equity investments in Yahoo! Japan + Alibaba that are likely worth close to $10 billion. In other words, Google might be offering to buy Groupon for 75% of the value of Yahoo! )excluding their cash on hands & foreign investments(.
author: PeterD
publisher: SEO Book.com

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