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Search SEO Posts Last 14 Days




Publisher: SEOmoz


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Whiteboard Takeover - Branded SEO for Page 1 Domination
Friday, October 21, 2011, 19:04:14 GMT by SEOmoz
Posted by Koozai This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. The Koozai team are taking over the SEOmoz Whiteboard today with Mike Essex and Samantha Stratton presenting on effective techniques for controlling branded term searches. So if you want to stop negative press,
author: SEOmoz
publisher: SEOmoz

Pump Up The Bing - Whiteboard Friday
Friday, October 21, 2011, 05:26:15 GMT by SEOmoz
Posted by caseyhen This week Rand is joined by Duane Forester of Bing to talk about all things Bing. Rand and Duane will be talking about the shut down of Yahoo Site Explorer, the early stages of social search, the return of the meta keyword tag as a spam signal, and some new features in Bing Webmaster Tools . Speaking of Bing, there are a few great posts that came out this week talking about Bing. First,
author: SEOmoz
publisher: SEOmoz

Should I Change My URLs for SEO?
Thursday, October 20, 2011, 03:54:22 GMT by SEOmoz
Posted by Dr. Pete Every SEO eventually gets fixated on a tactic. Maybe you read 100 blog posts about how to build the perfectly optimized URL, and you keep tweaking and tweaking until you get it just right. Fast-forward 2 months youre sitting on 17 layers of 301-redirects, you havent done any link-building, you havent written any content, youre eating taco shells with mayonnaise for lunch, and your cat is dead. Ok, maybe thats a bit extreme.
author: SEOmoz
publisher: SEOmoz

November 2011 Linkscape Update + New OSE Features
Wednesday, October 19, 2011, 20:42:27 GMT by SEOmoz
Posted by randfish Howdy gang! As promised, last night we launched our 45th Linkscape index. You'll find new data in Open Site Explorer , the Mozbar and the PRO Web App as well as in our API . We've also started to address some of the challenges discussed in prior Linkscape data, which I'll cover below. Here are the metrics for this month's update: 44,210,612,409 )44.2 billion( URLs 452,126,131 )452 million( Subdomains 104,185,923 )104 million( Root Domains 360,491,328,
author: SEOmoz
publisher: SEOmoz

7 Lessons Learned Running an SEO Agency
Wednesday, October 19, 2011, 05:05:44 GMT by SEOmoz
Posted by neilpatel This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. My first real company was an SEO agency. I was only 17 years old when I started it and I had no clue what I was doing.
author: SEOmoz
publisher: SEOmoz

Interviews in Search: Avinash Kaushik
Tuesday, October 18, 2011, 05:15:34 GMT by SEOmoz
Posted by gfiorelli1 This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. One of the things I like the most is to ask questions. Yes, I was one of those unsupportable little kids always asking "Why? What? When?" questions to their parents. And that need to learn new things from others is still there,
author: SEOmoz
publisher: SEOmoz

Check My Links Chrome Extension - A Link Builder's Dream
Monday, October 17, 2011, 21:03:34 GMT by SEOmoz
Posted by jrcooper This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Not too long ago I was dead link building with the Mozilla Firefox LinkChecker Add-on . I started recommending it in a few posts, saying how great of an add-on it was,
author: SEOmoz
publisher: SEOmoz

Get a Linklove video for FREE
Monday, October 17, 2011, 08:06:14 GMT by SEOmoz
Posted by willcritchlow Every so often, I think we're crazy and that we give too much away. Then I remember that all the best things we have came from giving away more than we thought was reasonable. So in that spirit, and because we love all you SEOmoz subcribers so much, we have decided to give away one of the hour-long HD videos from our #linklove conferences earlier this year. You might remember linklove being described by Rand at the time as absolutely remarkable .
author: SEOmoz
publisher: SEOmoz

You Can Pay for Attention, or You Can Earn It
Sunday, October 16, 2011, 00:50:53 GMT by SEOmoz
Posted by randfish Last night, I was feeling under the weather, lying on the couch and watching a college football game on television when this advertisement comes on: It's clever, right? JC Penney realizes something every SEO, social media marketer and viral content builder has known since they got into web marketing: People don't like being interrupted by marketing. So they provide content instead, hoping to earn a positive reaction and, in the future,
author: SEOmoz
publisher: SEOmoz

What SEOs Must Learn from Adwords Folks
Friday, October 14, 2011, 21:12:06 GMT by SEOmoz
Posted by Fryed7 This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. AdWords folks. They're the traders of the online marketing world. They spend their time analyzing scoreboards, making little improvements and brainstorming their next ideas. They split-test their ideas, scale the best and ditch the best.
author: SEOmoz
publisher: SEOmoz

5 Tips for Running a Successful Retargeting Campaign - Whiteboard Friday
Friday, October 14, 2011, 05:30:44 GMT by SEOmoz
Posted by Aaron Wheeler You've already got a lot of visitors coming to your site through your SEO efforts, but how many of those visitors convert on their first visit? If your site is like most sites, less than 5%. Those visitors that don't convert the first time around might come back to your site, but why not make the decision easier for them? Use retargeting! There are a lot of great reasons to implement a retargeting campaign and, in that vein,
author: SEOmoz
publisher: SEOmoz

Speedy Site Prospecting Using Social Metrics & Natural Language Processing
Thursday, October 13, 2011, 07:45:07 GMT by SEOmoz
Posted by iPullRank We can all agree that a large timesink in outreach link building is site prospecting. Who really wants to spend the time to go through a bunch of pages on a site to figure out if the site is worthwhile? Further, if youre following the Throw Away Your Form Letters principles then you are looking for content on a blogger or webmasters site that is of interest in order to start a conversation but that takes a lot of time too.
author: SEOmoz
publisher: SEOmoz

Creating a Buzz Pre-Launch
Wednesday, October 12, 2011, 04:56:18 GMT by SEOmoz
Posted by Sam Crocker This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Hi Mozzers!
author: SEOmoz
publisher: SEOmoz

Which Type of Link Anchor Text is the Most Effective? [An Experiment]
Tuesday, October 11, 2011, 20:28:31 GMT by SEOmoz
Posted by jamesagate This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Cyrus Shepard's Beyond Exact Match Anchor Text Whiteboard Friday back at the start of September inspired me to run an experiment.
author: SEOmoz
publisher: SEOmoz

12 Creative Design Elements Inspiring the Next Generation of UX
Tuesday, October 11, 2011, 09:31:54 GMT by SEOmoz
Posted by randfish It's been a long time since I've written about design here at Moz, but I spent my morning in a great meeting with Derric , and was inspired by a lot of his ideas and what we reviewed to revisit some of the emerging trends and outlier creatives that are opening our eyes to what's possible. Below, you'll find some truly exceptional, unique elements of creative layout and artistry, as well as simple tweaks to best practices that are pushing the field forward.
author: SEOmoz
publisher: SEOmoz

What is a Reverse Proxy and How Can it Help My SEO?
Monday, October 10, 2011, 19:43:56 GMT by SEOmoz
Posted by Slingshot SEO This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Subdomains! The bane of many SEO-conscious organizations, there is an easy solution right under your nose. By using subfolders in place of subdomains, you can unite your content under one domain.
author: SEOmoz
publisher: SEOmoz

10 Reasons )in Pics( Why Distilled's SearchLove 2011 NYC is a Must Attend
Monday, October 10, 2011, 16:33:43 GMT by SEOmoz
Posted by randfish For the last few years, our partners at Distilled have run some incredible conferences in London, New Orleans and Boston. This year, for the first time, they're coming to New York City and it's going to be an incredible experience. Rather than pour over details of the event, I'll let some photos, images and screenshots do the talking.
author: SEOmoz
publisher: SEOmoz

5 Content Management CMS Tips for Large Enterprises
Monday, October 10, 2011, 05:02:07 GMT by SEOmoz
Posted by Stephanie Chang At Distilled, we've recently acquired clients that would be categorized as large enterprises. Some of the challenges of working with large enterprises revolve around the complexity of how the company is internally organized. For instance, many large enterprise are comprised of several different departments that may or may not have existing relationships. In such circumstances,
author: SEOmoz
publisher: SEOmoz

Local SEO Checklist for New Sites - Whiteboard Friday
Friday, October 7, 2011, 05:17:15 GMT by SEOmoz
Posted by Aaron Wheeler A couple of weeks ago, Rand went over his general SEO checklist for new websites . It's a great resource to reference and help give your site that initial advantage other new sites don't have. Keep in mind, though, that there are other factors at play when trying to rank in the local results specifically, and in many countries, like Peru, targeting local results is one of the best ways to start ranking. On this week's Whiteboard Friday,
author: SEOmoz
publisher: SEOmoz

Eye-Tracking Google SERPs - 5 Tales of Pizza
Thursday, October 6, 2011, 03:51:38 GMT by SEOmoz
Posted by Dr. Pete A while back, we got an offer we couldnt refuse. The good folks at Mirametrix asked if we were interested in custom eye-tracking data )which traditionally costs a small fortune( for any Google searches. Um, does Matt Cutts like cats? Since I once worked down the hall from an eye-tracking lab, I was the obvious choice to lead this shopping spree at the nerd candy store. So, we picked 5 different Google SERPs,
author: SEOmoz
publisher: SEOmoz

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