Posted by great scott! Real-time search is all the rage right now, but how can you turn your real-time content into SEO-Friendly material for your sites? All of those tweets, chats, feebs )that's short for facebook status updates-let's make it happen, people(, etc. add up to a lot of content...unique content that belongs to you. For instance, if you don't somehow reclaim those couple thousand tweets you've made,

Posted by Danny Dover At SEOmoz, we have always striven to be at the forefront of understanding digital search. As web search has become an increasingly solved problem, some of our researchers have begun to switch their focus from Google to Facebook. Facebook is unique in that it is able to data mine social patterns between real life friends. This is increasingly critical data because as our lives become more busy,

Posted by richardbaxterseo Todays post is inspired by a brilliant question that came up recently in Q&A. The question was based on targets and objective setting for SEOs and it went something like this: "What metrics should an SEOs monthly objectives be based on?" Having spent a good portion of my SEO career managing SEO teams in-house, this question really reminded me how interesting the topic of organisational SEO can be,

Posted by randfish We've been hearing some requests lately for some really advanced, expert-level content, and this post is here to deliver. I've built up a short list of topics that deal with more cutting edge SEO, and if there's interest in this series, I'll try to make it a regular part of the blog. These tactics aren't black or gray hat )we're not advocates of that kind of thing(,

Posted by jennita Whew! The Spring conference season is in full swing, and the mozzers are coming soon to a city near you. You'll find us anywhere from Charlotte, NC to Munich to Singapore in the next couple months. The coolest part is that we're attending and speaking at some conferences for the very first time. It feels good to get out and stretch a bit! Plus,

Posted by Tom_C There's been some talk recently in the SEO industry about 'crawl allowance' - it's not a new concept but Matt Cutts recently talked about it openly with Eric Enge at StoneTemple )and you can see Rand's illustrated guide too(. One big question however is how do you understand how Google is crawling your site?

Posted by Nick Gerner Last week we updated the Linkscape index , and we've been doing it again this week. As I've pointed out in the past, up-to-date data is critical . So we're pushing everyone around here just about as hard as we can to provide that to you. This time we've got updated information on over 43 billion urls, 275 million sub-domains, 77 million root domains, and 445 billion links. For those keeping track, the next update should be around April 15.

Posted by great scott! If a lot of people click on my listing in the search results, I'll rank better, right? Wrong. This week's Whiteboard Friday explores the common myth that the engines use click-through as a ranking signal for organic results. Unlike paid traffic-in which the engines are incentivized to promote the most click-worthy results-click through is simply far too gameable to use reliably in organic search.

Posted by Dr. Pete The history of web analytics has read a bit like the quest for the Holy Grail. We've gone through a list of candidates searching for the one true metric: Hits, Page Views, Visitors, Unique Visitors... stopping at each one to admire its purity and virtue while denouncing the heresy of whatever metric it replaced )usually, one whose purity and virtue we were just praising the week before(.

Posted by katemats Hi SEOmoz community! Let me take a moment to introduce myself since this is my first post on the blog. My name is Kate Matsudaira )Kate Mats for short(, and I started here in November as VP Engineering for the fabulous technology team here at SEOmoz. Before that I worked for an online video platform called Delve Networks - where I learned a lot about online video, how people are using it, and perhaps more relevant to this audience,

Posted by great scott! The SEOmoz Advanced SEO Training Series is back with our latest installment, Tips, Tricks & Tactics 2 ! Picking up where Volume 1 )now in it's second printing( left off, Volume 2 is bigger, badder and loaded with 8 discs worth of training material to advance your SEO skills. Intended for those seeking to learn high-level, scalable, enterprise SEO tactics and strategies to push their knowledge to the next level,

Posted by randfish This morning I gave a presentation at SES New York on a session entitled "How to Become a Link Magnet." Below, I've copied the presentation into this post and hope to create some context around it. In my opinion, the "link magnet" concept, however it's phrased, is one of the most powerful and important to understand for companies who want a true strategic advantage from their link graph profile. For a long time,

Posted by Tom_C I was at a recent client meeting for a new project and we were brainstorming ideas. After considering all kinds of wacky schemes, plots, techniques and tactics we came up with what is, in essence, a very simple linkbuilding technique. In the interests of openess I wanted to share it with you, I'm just nice like that. :-( This idea works best when you are working in an industry where the value of the items that you are selling is high,

Posted by great scott! So last week Eric Enge interviewed everybody's favorite Spam Cop, Matt Cutts )not to be confused with everybody's favorite Axe Cop (, about all sorts of juicy Googleyness. You can read the whole enchilada over at Stone Temple , or view an illustrated version Rand put together )I recommend you do both, it's really good material(. The interview shed a lot of light but also inspired some confusion and questions,

Posted by adamf First, let me make a quick introduction. Normally, I spend my time focused on new products at SEOmoz, working with a great team of people that design and build our new tools and features. Today I am excited to use my first blog post to announce our new SEO toolbar , and tell you about some of the powerful features we have added. As a quick reminder, all of these new features are free, and will be available to anyone who downloads the SEO Toolbar! However,

Posted by randfish Late last week, Eric Enge of Stone Temple )and a co-author of mine on The Art of SEO ( published a fascinating interview with Google's head of Webspam, Matt Cutts . I think the whole of the SEO community can agree that Matt taking time for these types of interviews is phenomenal and I can only hope he does more of them in the future. Understanding more about Google's positions,

Posted by Errioxa This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. In the past, I have tried several different ways to skip the first link that Google takes into account for a given URL )nofollowed links, links with 301 redirections, etc(. However,

Posted by Sarah Bird, Esquire May It Please the Mozzers, I haven't written on the blog in months, but I simply couldn't let today pass by without acknowledging the courage and perserverance shown by Rhea Drysdale in her pursuit of justice. She's my hero and I want to be just like her-A woman of action and humble fortitude. Rhea announced victory against Jason Gambert in a trademark dispute lasting more than two years.

Posted by Nick Gerner I know, I promised a Linkscape update by last week. And I missed it. But there's an update today! Do you forgive me? No? Not enough? Well how about doubling the volume of data available in our free API ? You might have gotten a totally awesome email last week announcing that the free SEOmoz API is now serving up to 1,000 links. This email was so awesome I just had to share it )nice work Scott!

Posted by willcritchlow Rob and Duncan are currently in Seattle, with this week full of interviews of SEO consultants for our US office . Since the announcement in February, we have been working flat out with a bunch of new clients and dealing endlessly with the US immigration service. With people on the ground, I guess we're now officially participating in the American dream, so to celebrate I'm going to spell Visualization with a z throughout this post.