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Publisher: SEOmoz


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How to Build a Your Own Thumbdrive SEO Browser
Tuesday, July 19, 2011, 22:07:32 GMT by SEOmoz
Posted by allforJesse This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Recently Firefox automatically updated to version 5, and with that update came a nightmarish scenario: virtually every Firefox SEO add-on suddenly ceased to function. By now many of these add-ons have been repaired,
author: SEOmoz
publisher: SEOmoz

Bing Quality Scores: Match-Types & Magic Wands
Tuesday, July 19, 2011, 05:34:56 GMT by SEOmoz
Posted by Dr. Pete Theres a dirty little secret among Bing )Microsoft adCenter( PPC managers. Back in the days of low traffic and dirt-cheap clicks, many of us let our broad-match keywords run wild. Performance was good, and we wanted all the cheap traffic we could get, so what was the harm? Then Came Quality Scores... Over the last couple of months, as Bing search volume steadily increased after the Bing/Yahoo integration,
author: SEOmoz
publisher: SEOmoz

Multiple XML Sitemaps: Increased Indexation and Traffic
Monday, July 18, 2011, 05:05:33 GMT by SEOmoz
Posted by Kate Morris Utilizing XML sitemaps and sitemap indices is an advanced tactic that we recommend to all of our clients at Distilled. In fact, Rob wrote an exceptional how to post on this topic earlier this year, looking at diagnosing indexation issues using sitemap structure. We knew it was a good way to track indexation better than using site: but would you believe me if I said it can increase traffic to your site as well? It can.
author: SEOmoz
publisher: SEOmoz

The Best Kept Secret in the SEOmoz Toolset
Saturday, July 16, 2011, 18:59:24 GMT by SEOmoz
Posted by randfish I'm embarassed to say that sometimes, I really don't do a good job of putting SEOmoz's best foot forward. Case-in-point: this past week, our SERPs Analysis Tool , one of the most requested, most exciting and most useful projects we've ever crafted had a new release that now includes social data in the report. Thomas and Evan , two remarkable engineers at Moz, have done some kickass work to make sure this product can scale,
author: SEOmoz
publisher: SEOmoz

External Linking Good For SEO? - Whiteboard Friday
Friday, July 15, 2011, 05:18:41 GMT by SEOmoz
Posted by Cyrus Shepard External linking doesn't sound like it's that difficult of a situation but for many SEOs there's an ongoing debate about how you should do external linking on your website. This week Cyrus, our web strategist, goes over two very different methods of handling external linking on your website. While there are benefits and problems with each strategy, we want to know what method you use and why!
author: SEOmoz
publisher: SEOmoz

How To: Win Tweets and Influence Search Engines with PayWithaTweet
Thursday, July 14, 2011, 19:29:59 GMT by SEOmoz
Posted by mattgratt This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. PayWithaTweet )hereby known as PWaT( is a service that enables web publishers to give visitors content in exchange for a Tweet or Facebook share. In this post, I will share my experience with PWaT, tweet and CTR data,
author: SEOmoz
publisher: SEOmoz

Google+ in 15 Minutes a Day
Thursday, July 14, 2011, 02:22:57 GMT by SEOmoz
Posted by Dr. Pete Youve tamed your Twitter spam, isolated Grandma on Facebook, and finally become Mayor of the coffee shop you pretend to work at while youre really playing Angry Birds. Then, along comes Google+, and now youre circling people like an angry John Madden. As search marketers, theres value in social media I can trace real revenue to it, and Im not the only one . The first 30 minutes are incredibly valuable its the next 7 hours that are the problem.
author: SEOmoz
publisher: SEOmoz

What Small Business Clients Need to Know About Keywords and SEO
Wednesday, July 13, 2011, 19:41:17 GMT by SEOmoz
Posted by Austadpro This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. OK,
author: SEOmoz
publisher: SEOmoz

Blog Design for Killer SEO - Infographic
Wednesday, July 13, 2011, 06:40:10 GMT by SEOmoz
Posted by Cyrus Shepard Before SEOmoz was a business, it was a blog. In fact, blogging is at the heart of everything this company stands for. A blog is so much more than a pageview generator. It speaks in your voice, provides a gateway to your community, acts as your moral center and facilitates communication with the rest of the world. And done right, it's an unbeatable marketing tool. As Blogpulse reports over 165 million identified blogs on the internet,
author: SEOmoz
publisher: SEOmoz

The Responsibilities of SEO Have Been Upgraded
Tuesday, July 12, 2011, 08:30:15 GMT by SEOmoz
Posted by randfish When I started in the SEO field )circa 2003(, the job responsibilities weren't easy, but the list was relatively small. Over the next 5 years, those responsibilities increased, but it was primarily in tactical and knowledge sorts of ways. A 2003 vs. 2008 rundown might look something like: )Notes on image above: There's some over-simplification in this list, and some items cross the artificial 2003 barrier a bit( The last 2.5 years, however,
author: SEOmoz
publisher: SEOmoz

How Google+ Affected Social Shares and +1 Adoption Rates
Sunday, July 10, 2011, 19:50:57 GMT by SEOmoz
Posted by dohertyjf Google announced the +1 button in March much to the enthusiasm and confusion of webmasters and SEOs the world over. "What's the point?", people asked. "Why should I +1 a site? Should I implement it on my site?" It seems the answer now is clear,
author: SEOmoz
publisher: SEOmoz

Mixing Viral Content With Business Content - Whiteboard Friday
Friday, July 8, 2011, 05:35:47 GMT by SEOmoz
Posted by Aaron Wheeler A site can be a lot like a mullet: business in front, party in the back. How do you muss it all up and keep a site in style? Any given website naturally attracts a broad set of visitors, and herding that diverse audience onto the right pages is a huge undertaking )as you know, it's something to consider when doing site infrastructure SEO, etc.(. This funneling gets even more difficult when there are some pages of a site that are pure linkbait,
author: SEOmoz
publisher: SEOmoz

3 Ways to Use Google's New Search by Image for Link Building
Thursday, July 7, 2011, 06:21:42 GMT by SEOmoz
Posted by Jason Stinnett @ Internet Exposure This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. As you may have heard, Google recently launched a new feature called Search by Image. While experimenting with the feature,
author: SEOmoz
publisher: SEOmoz

Experiments on Google+ and Twitter Influencing Search Rankings
Wednesday, July 6, 2011, 07:08:06 GMT by SEOmoz
Posted by Cyrus Shepard The mystery began on April 3rd when Google Realtime Search went dark. The next day we learned the underlying cause to be Google loosing access to its special Twitter data feed. The source of the disagreement is unclear, but the effects have been immediate. Realtime Search disapeered - all of it , not just the part that relied on Twitter. This included Realtime results from Google News, Blog Search links, Facebook fan page updates and more.
author: SEOmoz
publisher: SEOmoz

SEO 101 for Travel Bloggers
Tuesday, July 5, 2011, 08:51:05 GMT by SEOmoz
Posted by randfish Several weekends ago, for the first time, I accompanied my wife, Geraldine )aka Everywhereist , whose blog was just placed on Time.com's Top 25 Blogs of 2011 and then on Forbes' Top 10 Lifestyle Sites ; woo hoo!(, to Vancouver, BC for a professional conference focused on her career rather than mine ) TBEX - the Travel Bloggers Exchange(. Given that she's attended countless sessions on SEO, analytics, tech startups and scalable SaaS models,
author: SEOmoz
publisher: SEOmoz

The huge untapped potential of Q&A content for SEO
Monday, July 4, 2011, 05:27:25 GMT by SEOmoz
Posted by willcritchlow Question and answer content has been around on the internet a lot longer than the web. From the early days of usenet )and before that, on prehistoric technologies that came before my time( people have been asking experts for answers. You can't fail to have noticed, however, that it has resulted in some of the lowest quality content on the web. For far too many questions, the ranking answer is Yahoo!
author: SEOmoz
publisher: SEOmoz

SEO Interview Questions - Whiteboard Friday
Friday, July 1, 2011, 05:30:30 GMT by SEOmoz
Posted by Aaron Wheeler We've all been in difficult interview situations - you get a hard question and go on and on and on without giving a solid answer. In our realm, though, there are some SEO best practices that are so well established that everyone should know and be able to describe them to other people. If you're a business looking to hire an SEO )in-house, contractor, or otherwise(,
author: SEOmoz
publisher: SEOmoz

The New Google Social Network - Google+
Thursday, June 30, 2011, 17:57:30 GMT by SEOmoz
Posted by caseyhen Last night I got my first look at Google+, I spent just over 3 hours diving in a playing with all the features they have to offer. For those of you who already have access, please share you thoughts in the comments and those without access, enjoy this preview and share your thoughts on what this new social network could mean for SEO. First Look Below is the "Home" screen,
author: SEOmoz
publisher: SEOmoz

How Much Does Google Make?
Thursday, June 30, 2011, 02:52:59 GMT by SEOmoz
Posted by Dr. Pete This post has nothing to do with SEO tactics, but every once in a while I find myself trying to wrap my head around how much money Google makes. For the record, they made $29.3 Billion in revenue in 2010. Now, its easy to say that number and smile and nod like we understand how much money it is, but I doubt any of us really appreciates the sheer enormity of what were talking about. So,
author: SEOmoz
publisher: SEOmoz

The Five Linking Mistakes You Didn't Know You Were Making
Wednesday, June 29, 2011, 15:09:24 GMT by SEOmoz
Posted by Josh Gill This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. External linking is an essential part of an effective SEO strategy. It is also, arguably, one of the most challenging aspects. Take a look at five common mistakes SEOs make when developing a linking strategy.
author: SEOmoz
publisher: SEOmoz

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