Posted by Danny Dover This is the first of hopefully many mini-guides I will be writing to give straightforward answers to commonly asked SEO questions. )Thanks Dr. Pete of User Effect for the idea!( Feel free to offer suggestions for future mini-guides in the comments. Moving domains can make a tremendously negative impact on search engine rankings. This is because the major search engines use metrics on both the domain level and the page level to determine rankings.

Posted by Sam Niccolls 'This week in Search' is a compilation of some of the most interesting, newsworthy, and useful stories in and around the world of search over the last 1-2 weeks. If you have articles on your own blog or think something is worth mentioning in next week's post, send me a direct message to me on Twitter )@samniccolls( or tweet it and include @seomoz #thisweek in your tweet.

Posted by jennita SEO as a line item in a project plan sounds preposterous right? Well Ive seen it happen, and needless to say it didnt work out so well. The act of optimizing a website to be search engine friendly is a combination of tasks that are fully integrated throughout the dev lifecycle. Not a single line in a project plan expecting to gather all items related to SEO into one task, to be done by one person. So what does the dev lifecycle look like,

Posted by Danny Dover Disclaimer: This post doesnt include SEO advice or tactics. Instead it is a request for input on a book I am writing. If you are looking for actionable SEO content, please skip this post and read the other search related posts on our blog. About three months ago, I was fortunate enough to be contacted by Wiley Publishing and asked to write a book about SEO.

Posted by Duncan Morris Re-launching a site is a crucial and often worrying time. There are many many things that can go wrong, and when they do go wrong the results are often spectacular. Over the last few years I've seen a whole bunch of sites re-launch. Almost every one of them has had some small minor issue.

Posted by randfish Well, it's this SEO's dream anyway. You see, my biggest frustration in life is lack of time. It limits the potential of any given hour or day. I sometimes think to myself - sure, I could be running an SEO analysis on this site... OR I could be sitting next to my wife on the couch, eating chocolate and watching Venture Brothers re-runs. You can see my dilemma. Enter the new mozbar: Sweet, eh? Download it here . It probably comes as no surprise that,

Posted by great scott! Dr. Pete Meyers of UserEffect drops by the studio this week to teach us some incredibly valuable tactics for e-commerce site architecture. E-commerce folks know that once you get up to thousands )or even millions( of products, it can be difficult to make sure the bulk of your juice goes to your most profitable products, while still getting long-tail traffic for the rest of your inventory.

Posted by jennita Ok, so you've all read about The Best Spam Submission Ever which was illustrated ever so eloquently )and if you haven't read it, please read it now... uhm well ok after you read this - it's awesomely funny!(. As the post mentions, we sift through many YOUmoz entries every day determining which ones to post to the site. Most spam is easily detected; such as the body of the post only consists of 1 or 2 sentences,

Posted by randfish The search landscape is changing significantly this morning, and SEOs of all stripes need to pay close attention. I'm going to do my best to summarize the impact of these changes based on what we already know and interpret what's going to change for the field of search engine optimization and what we, as representatives of our clients and our companies, need to know and do. Background on the Deal First off,

Posted by great scott! Not but a few short days ago I had the distinct pleasure of being included on a list of 51 of the world's top Search Marketers. Alas, for this great honor I did not receive an award statue or a shiny plaque, not even an ornate certificate. What I received was an email. A horribly executed email that would result in one of the most amusing email threads I've ever read, from some of the smartest minds in our industry.

Posted by randfish There are lots of standardized definitions of SEO )see define query (, but few that exist to define or distill the qualities that make a person a professional SEO. The way I see it, there are three ways a professional can be categorized and assigned - technical, self-constructed and peer validated. Technical: An SEO is one who practices search engine optimization.

Posted by willcritchlow I recently read Nudge ) Amazon US & Amazon UK (, a book that got quite a bit of press coverage here in the UK after inspiring some political decisions on both sides of the floor. Its core premise is that human decisions are not taken on pure economic terms )though economic factors do play a large part as presented in books such as Freakonomics and The Undercover Economist ( )*(.

Posted by randfish You may have noticed recently that there's a trend of folks who leave search engines crafting their own startups. It made me wonder - how are these individuals doing with the SEO on their own sites? Have they engaged a secret formula that the rest of us don't know to achieve incredible results? Or are they languishing in poor accessibility and SEO tactics gone awry? Since many of these individuals are friends and colleagues of mine,

Posted by great scott! Thanks to a suggestion from @links4legends we're strapping on our jetpacks for a bit of SEO prognostication this week. Rand offers up his take on what the future will bring for search marketers. Will classic, content-based SEO still rule the SERPs? Will the social graph drastically alter how results are personalized? What about query volume and traffic data: will they become major signals in the algorithms?

Posted by Sam Niccolls The following is a compilation of some of the most newsworthy, as well as the most useful stories in and around the world of search over the last 1-2 weeks. LifeStyle Lift's Fake Reviews : Andrew Shotland wrote a great post about LIfeStyle Lift, a cosmetic surgery company in need of a serious brand facelift themselves after being exposed for ordering employees to write fake reviews. Ethics aside,

Posted by jennita When was the last time you had a heated discussion with your developer? Or better yet, when was the last time they rolled their eyes at you when you asked them to make some sort of change to the website? My guess is that it probably hasn't been all that long. Or has it? A higher probability is actually that you work with some wicked smart developers who blow your mind away with their sheer awesomeness! Recently,

Posted by Dr. Pete We bloggers talk a lot about finding our voice, that mystical quality that is uniquely us and yet somehow resonates with a wider audience. What happens, though, when your blog gets written by a group of authors? How does a company or community blog find its voice and not just devolve into a schizophrenic mess? Id like to tell you that there's some secret recipe, but honestly,

Posted by Lucy Langdon The inspiration for this post came when I was chatting with a recently graduated friend of mine who'd been looking for work online. Much like myself when I graduated with that all-purpose English Lit degree, she was looking for copywriting jobs online. Before I started at Distilled I did a bit of freelance writing so I knew exactly where she was coming from. Out of curiosity,

Posted by randfish Some keyword research is surface-level, fire and forget type stuff. If you just need to see relative volume levels, then a basic keyword research tool is all you need. If, however, you want to really dive deep and get the full skinny on your keywords, I'd recommend having each of these data points. #1 - Relative Search Volume from 3 Sources There are three sources on the web that I've found to work best for comparative numbers research.

Posted by chenry This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Personally I hate SPAM with a passion and Im sure many of you will agree that you hate it also. Some time ago, I had a client ask me if there was a way for us to eliminate the SPAM that was generated from his web form.