Posted by randfish In November of last year, I updated my Firefox Sidebar to contain all the sites and tools on the web I regularly need. Today, I've done that again and, in the process, re-compiled and re-ordered my list of search-related blogs according to my personal preferences. Since I'm heading out of town for 2 weeks starting Tuesday )getting married, then a short vacation(, this should give anyone who's in need of more to read a solid solution.

Posted by identity I've been meaning to do a "fun" post for awhile, but haven't had the time or gotten around to it. A reality shared by many, no doubt. With the recent launch of the Professional's Guide to Advanced Search Operators , there seemed to be no better time than right now. As everyone here knows, the web is great with all the information that is at our fingertips. The greater challenge is often in making sense of all the moving parts.

Posted by Jane Copland Most of us are pretty good spotting shady SEO outfits. At the least, if someone practices enough SEO and reads enough good resources, they're aware that a company promising to have a site atop one-hundred major search engines in forty-eight hours is lying. That sort of shtick is the most obvious giveaway of a crook, but have you ever noticed how much meaningless advice passes for expert content?

Posted by rebecca Stories, news, and other notable items from the past week: Three star links: Back to Blogging is a new project that will run from September 8th through October 10. Its goal is to provide blogging tips to help people learn how to design a better blog, create content, and promote and monetize their blog. Who knew that MC Hammer loves web analytics ? First Tonya Harding gets fat and becomes a boxer,

Posted by Jane Copland As promised last week and earlier today via our Twitter account , we have a new PRO guide to release today. Written by Darren Slatten , The Professional's Guide to PageRank Optimization is a fantastic resource on both the theory and mathematics behind PageRank, and on how SEOs can efficiently practice PageRank sculpting. I was impressed with this guide and think it's an important document. Answering a lot of Q&A,

Posted by rebecca Sigh. After much badgering, cajoling, nudging, and subtle threatening from my coworkers, colleagues, friends, and Jane )yes, Jane gets her own category-she badgered me a lot(, I finally joined the Twitter. Much like Jane did when she begrudgingly joined , I'll take you through the terrifying process of nervously dipping a toe into the murky, frigid depths of the Twittersphere. This morning,

Posted by rebecca Rand recently debuted his new series of Headsmacking Tips )see 1 , 2 , 3 , 4 , 5 , and 6 (, which comprise of "Why didn't I think of that?" SEO suggestions, tricks, and recommendations. Today I came across a headsmacking revelation, but it wasn't of the "Why didn't I think of that?" variety; rather, it was more like "Why are they DOING that?!" Thus, I'm officially debuting an "SEO Newbie Mistake" series. Sure,

Posted by randfish Tonight, I received an email with a familiar question, asking why the top companies providing SEO consulting and development services rarely ever provide guarantees )and virtually never use it as a marketing tactic(. Since the subject has been popping up of late , and since we're just emerging from the summer lull, I thought it was as worthy a time as any to address persistent concerns.

Posted by randfish Sometimes you come across a set of search results that just don't make any sense. For most ordinary users, I suspect they probably just move on to the next query, but for those of us deeply embedded in the world of search and SEO, these noggin'-scratchers just keep on itchin'.

Posted by willcritchlow It's early on a rainy Tuesday morning here in London as I settle down to write the post I should have written yesterday... What with it being Labor day in the US yesterday, it should have fallen on the trusty global associates to put together something for the SEOmoz blog. Unfortunately we were working instead. I was hoping to hold the fort while the American's slept before returning to work after the long weekend, but it turns out Rand never sleeps .

Posted by Duncan Morris There are lots of people who would class themselves as a developer and would say they can code in any given language. Often the difference between a good developer and a great developer isn't anything to do with the program, how well it works, and how few bugs there are. The great developers make programs that work but they make them in a way that isolates the various components from each other.

Posted by randfish Scott's out of town this week, hiking in Alaska, so I'm posting in his place. This week on Whiteboard Friday, I wanted to address the thorny and troublesome issue of pagination. I've talked about pagination problems in the past on SEOmoz, but it's one of those subjects that deserves some additional attention. SEOmoz Whiteboard Friday - Solving Pagination Problems from Scott Willoughby on Vimeo .

Posted by rebecca Stories, news, and other notable items from the past week: Three star links: Over on Graywolf's blog, Joe Hall talks about web 2.0 real estate innovators foreclosing some pain on old school real estate brands. Sites like Zillow and Trulia.com are having an open house of ass whooping, and Remax and Century 21 are invited! )If I think of any other real estate-related puns, I'll let you know.

Posted by randfish In just a few weeks, the SEOmoz blog will be celebrating its 4th birthday )the tools and some of the content has been around since 2003, but we think of October 2004 as the formal inception date(. In that time, we've come a long way and attracted many of the best and brightest from the search community to participate and communicate through the Blog & YOUmoz. Up until now, though, we've never had any formal rules governing that participation. To be honest,

Posted by Jane Copland The Internet, as fragile, infuriating and enigmatic as its features can be, certainly does some things that I'd really like to see implemented, at least for beta testing, in real life. I am not a programmer, so this is piecemealed together from things I do know... but in my ideal world, I'd be able to solve most of my problems with a couple of simple instructions and a hard refresh. 1. Redirecting phone numbers.

Posted by randfish Sunday night. Rays of sunshine are pouring in heat through the skies above Los Angeles, penetrating the plane's interior despite the drawn windowshades. Mystery Guest is next to me, reading a book we picked up on the Santa Monica pier today, and a Macromedia Flash document is calling to me from the desktop tray, but I'm in the writing mood, so it'll have to wait a little longer.

Posted by randfish This may seem like old hat to many SEOs, but it's a tip that never fails to get an "oh yeah!" during client meetings. The concept is simple - in any given search engine optmization campaign, you are naturally going to form a list of high-traffic, )perceived( high value keywords that are an idealistic goal for your site to dominate. For a site like SEOmoz, those might be the highly competitive terms like "SEO" or "Search Engine Optimization,

Posted by Sarah Bird, Esquire May It Please the Mozzers, In November 2007 I blogged about a wacky lawsuit involving the movie/book/TV phenomena called "The Secret" and an SEO, Dan Hollings. Several months have gone by and both parties have been busy. Background Summary The Secret )and all the international conglomerations and people that have a finger in ownership of The Secret ( sued Hollings for trademark infringement and violations of his alleged duty of loyalty.

Posted by willcritchlow In my opinion anyone working in marketing should be reading Seth Godin's blog . Seth is a new marketing expert and his brainstorms and thoughts regularly give me new ideas. I am in the middle of reading one of his books - Meatball Sundae - its contents won't surprise anyone who reads Seth's blog; it's premise is that mass market products are "meatballs" and the new marketing )in which he includes SEO( are "sundae toppings".

Posted by Jane Copland Many of you have probably set your SEOmoz account settings such that when you comment on a blog post, we email you whenever someone adds a new comment. One thing we don't do is include the contents of the new comment in the notification email. Why not? Because then you would have less reason to click through to see the comment in its natural habitat and you'd be less likely to reply. The same goes for SEOmoz private messages and replies to Q&A questions.