Posted by Dr. Pete Its a story we hear too often: someone hires a bad SEO, that SEO builds a bunch of spammy links, he/she cashes their check, and then bam penalty! Whether you got bad advice, your friend built those links, or youve got the guts to admit you did it yourself, undoing the damage isnt easy. If youve sincerely repented, Id like to offer you 6 ways to recover and hopefully get back on Googles Nice list in time for the holidays.

Posted by Miranda.Rensch Whats more tasty than hot buttered nog, more cheery than an elfs wide smile, and more efficient than hiring a tipsy, giggling elf to do your reporting? Custom, automated PDF reports, of course! The Moz team is excited to announce our newest addition to PRO. This is one of our most requested features, and weve been working tremendously hard for several months to deliver what you need for reporting.

Posted by AndrewDumont It's all about the first impression. Whether you're launching a startup, product or feature, the launch can make or break it. It's the shining moment when all eyes are on you. Better make the most of it. There are stories of how some companies got it right, but one that stands out in particular: Spotify . Looking at the success of Spotify, to the tune of over 2.5 million paying subscribers , there's one thing that sticks out in my mind the launch.

Posted by Cyrus Shepard In 2003, engineers at Google filed a patent that would rock the SEO world. Named Document Scoring Based on Document Content Update , the patent not only offered insight into the mind of the worlds largest search engine, but provided an accurate roadmap of the path Google would take for years to come. In his series on the 10 most important search patents of all time, Bill Slawski shows how this patent spawned many child patents .

Posted by gfiorelli1 This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. I must admit that lately Google is the cause of my headaches. No, not just because it decided I was not going to be not provided with useful information about my sites.

Posted by Tom Anthony Hi folks. A quick post today to introduce a new tool which may be of interest to those of you working on any international sites or sites that cater to more than one country/demographic. It's a tool that allows you to automatically download a list of backlinks to any URL, broken down not only by TLD/subdomain but also by the language the page is written in. Earlier this year many of you went to SEOmoz's MozCon conference in Seattle.

Posted by Kenny Martin What do you do when you are being outranked by a spammer? It's one of the most frustrating things that an SEO can face, but before jumping to conclusions it's important to understand what exactly is happening. In this week's Whiteboard Friday, Rand gives us helpful advice with many important steps that you follow if you discover that a spammer is outranking you. Let us know your thoughts on this challenging problem in the comments below!

Posted by rolfbroer This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. A good search engine does not attempt to return the pages that best match the input query. A good search engine tries to answer the underlying question.

Posted by jennita When was the last time you were asked, So whats our average growth rate on Facebook? Err... Whether its a client, a boss, or the CEO of the company, you get questions like this. Ok so perhaps youve never heard this exact question, but I can pretty much bet that youve heard something similar. They want to know how your social media efforts are doing; they want to know that youre tracking key performance indicators.

Posted by twkm This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc.

Posted by randfish For those of us who've been deep in the trenches of online marketing for years, the question of who to trust may seem inane. We've all gravitated to sources of one variety or another, and probably built up a few favorites based on past experience. I've shared some of my selected sources in the past and I )consciously and subconsciously( bias toward trusting news and advice from those over others. But for those new to the field of web analytics,

Posted by Slingshot SEO This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Howdy Mozzers! You may remember us from our last study, Mission ImposSERPble )we know, that title was way better(, but we're not done yet. After we finished with Google, we started in on Bing.

Posted by randfish In the past few months, a number of folks have brought up this old blog post of mine on SEO pricing . The now 4-year-old content there is in dire need of refreshing, but I don't think that my personal opinion and experience are of acceptable quality to make for a compelling, useful update. Thus, I've created the following survey. If you own, manage or work at a consultancy/agency in the SEO or adjoining+overlapping fields,

Posted by dohertyjf As we all read last week, SEOmoz has released the second Linkscape index update of November , and with that came updated Domain Authority and Page Authority . Many of you probably noticed a change, either as a result of the broader crawl, or as a result of active linkbuilding you have been doing on your site or client sites.

Posted by moosahemani This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. SEO is one of the industries that has been misunderstood and underestimated by lot of people and businesses in the past. Many people have considered SEO as the alternate name to SPAM,

Posted by caseyhen This week we are joined by Carlos del Rio from Agillian , who is based here in Seattle, WA. Carlos will discusses a method that will help you make great content by following 3 easy steps. After watching the video dive into the comments and discuss what your thoughts are on using CRO to make great content. P.S. It looks like we might have also been joined by a fly, so please excuse him when he flies across the screen a few times.

Posted by Jlbraaten This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Hi Google. Its been great between us, hasnt it? Youve always provided great research and measurement tools to support a great search engine, and in return, Ive done my best to create quality material on the web.

Posted by Dr. Pete Youve finally finished that epic blog post [infographic, LOLCat, Thundercats remix] and tomorrow morning youll unleash it on the world. So, what should you do between now and then? You could take a nap, sure, or you could start priming the social pump early. Here are 5 tips for how to put your network to work before you need it i. Be Genuine This is the pre-tip that makes all the other tips work. I honestly hate giving social media advice,

Posted by JustinV Hey there Mozzers! Today I'm going to talk about how to link your new Google+ Business Page to your Google AdWords account so you can start utilizing the new social extension feature. As we all know, Google+ has been hard at work lately trying to increase their user base and trying to close the gap between them and Facebook.

Posted by iPullRank Matt Cutts announced at Pubcon that Googlebot is getting smarter. He also announced that Googlebot can crawl AJAX to retrieve Facebook comments coincidentally only hours after I unveiled Joshua Giardino's research that suggested Googlebot is actually a headless browser based off the Chromium codebase at SearchLove New York. I'm going to challenge Matt Cutts' statements, Googlebot hasn't just recently gotten smarter,