A solid understanding of localization is now critically important for any company looking to drive into international markets. No matter what product or service is being sold, it sure that it will face stiff competition both locally and from abroad, which is why localization - translating and adapting content for specific markets - is absolutely .

Global domination. This is what appears to have been Facebook's goal in 2012, according to the World Map of Social Networks, which is based on both Google Trends for Websites and Alexa. It would be difficult to describe differently the success of a company which holds the lead in 127 out of 136 countries. In .

What is this "Cookie" Law? In 2009, the council of the European Union approved a new legislation that required internet users to consent to the use of cookies. On May 25th, 2011 the ICO )Information Commissioner's Office( came into being. This new law states that the internet user must give his express consent to websites .

Successful SEO is all about leveraging the right amount of motivation. There are a lot of technical aspects of SEO. But really, take all the techno-mumbo-jumbo away and what you're left with is concepts of how to motivate search engines to pay attention to your site and apply the right amount of "value" to it .

While there are plenty of great articles on the Search Engine Journal website that dissect current SEO best practices and provide excellent recommendations to current webmasters, all the advice in the world won't make a difference in your website's success if you don't understand the terminology that's being used in the first place! So if .

In the world of SEO, there is a common belief that an old domain will always beat out a new domain in search rankings. In other words, the older the domain the better. The truth of the matter is that's simply not true. With the right strategies a new domain most certainly can beat out .

Our industry's conferences are a lot of fun, and of course educational. In the past few years several companies, like Distilled, have been offering smaller conferences which allow attendees to get to know each other better and have more contact with experts in the field. Distilled has been offering conferences for the past three years. .

Since HBO took the Game of Thrones books and created a fantastic show the books and the series have taken off. The show is great and the books are fantastic! I have collected some funny Game of Thrones items for fans everywhere. Oh and remember, Winter is Coming! Are you ready? Disclaimer - If you .

For many small businesses, their ability to make a profit or keep their heads just above water hinges on being able to successfully promote their companies. In today's day and age, part of those promotional efforts revolve around social media and the ability to interact with both current and potential customers. As many of us .

Ed Felten, the Federal Trade Commission's chief technology officer, recently announced that Twitter is now providing support for the Do Not Track feature. The feature, which was initially proposed by researchers in 2009, was first implemented by Mozilla Firefox in early 2011. Since that time, Internet Explorer, Safari, and Opera have all added support and .

I once read a provocative question by Eric Ward )that I will paraphrase(: "If the search engines went away tomorrow, how would anyone find your website?" Now, you might say, "That is a big 'IF'- Google isn't going anywhere anytime soon." Then again, if you were hit by one of the recent algorithm changes, Google .

Ever since Google rolled out Penguin 1.0 on April 24th, I've been heavily analyzing websites that were hit by the update )I've now analyzed close to 75 websites hit by Penguin(. Based on my analysis, I have written several posts covering my findings. In my latest post, An Update from the Over Optimization Front Lines, .

I don't like trying to package everything that's happening in our industry into a neat little box, because it's like trying to describe the cause of the Civil War in two sentences. I'm likely to leave some things out, overstate some factors, and unintentionally offend some people. But I do think that an individual perspective .

Although Google has already done an impressive job indexing the web and using algorithmic processes to serve users relevant results, they have been concentrating on developing a graph of semantic information and incorporating that information within the search results. Yesterday, Google officially announced the Knowledge Graph and began rolling out the new features for Google .

Zuckerberg moves almost as fast as you can say "hoodie." While we were feasting our eyes on the media's fascination regarding Mark's choice in clothing, Facebook donned itself in two more acquisitions. I say 'more,' in reference to the few-week lapse in acquisitions; as we all have heard, Facebook acquired startup Instagram as of late. .

In his opening keynote at SMX London, Amit Singhal, VP and Google Fellow, who rewrote the original Google algorithm upon his hire in 2000, said today that "Relevancy is King". He added that Google looks at a combination of three signals )links, social, user actions( and how those signals support each other to build the .

On Tuesday, the world's largest social network raised the target IPO price range to $34 to $38. If Facebook shares sell at the upper limit )$38(, the social network will raise about $12.8 billion and its market value will be approximately $104 billion. As a result of the higher target price and rich valuation, a .

I am sure you heard yesterday that GM stopped investing in ad space on Facebook. New research on Facebook advertising performance from WordStream may offer a few clues as to why General Motors discontinued advertising on the massive social network. Wordstream's research provides some important data such as: Ad Performance: Click through rates on Facebook .

Local search engine optimization )SEO( is a specialized form of SEO focused on optimizing businesses and their websites for optimal visibility in local search engines. Local search takes into consideration not only the keyword the searcher entered, but also the location of the searcher, whether indicated through user settings, automatic detection, or a location in .

April was a big traffic month for us and that means we had some fantastic and informative articles you should read. Below are the top 10 articles based on traffic numbers. Happy reading! 1(. 24 Eye-Popping SEO Statistics by Eric Siu | @ericosiu 2(. 15 Best Link Building Tools by Sujan Patel | @SujanPatel 3(. .