This is the expanded version of my talk at Startup Marketing School in NYC. You can learn more about the series here. In a world that seems to have gone social media crazy, it's important to not lose sight of the end goal. Businesses are built to acquire new customers and generate profits. It may .

comScore just reported Cyber Monday reached $1.25 billion in online spending, which is up 22 percent versus Cyber Monday 2010. They report that this represents the heaviest online spending day in history and the second day on record to surpass the billion-dollar threshold. Shopping at Work Stats comScore also reported that those shopping at work .

This infographic was created by Blog Search Engine, where you can promote your blog by getting it reviewed. I think this infographic offers some fantastic data, in a visually appealing way, that SEOs can discuss with their clients. SEO is not easy, ranking is not easy and our job is not easy. I think if .

Working long hours at a desk can wreak havoc on your posture. When we spend too much time sitting in front of a computer, our heads tend to move forward . . . and stay there. This forward head posture )FHP( can cause a chain reaction from tight neck muscles, increased pressure on the spine .

Early this morning, WordPress announced a new program that will finally allow bloggers to monetize the 24 million WordPress.com blogs with advertising. The program, which developed out of a new partnership with Federated Media, is named WordAds. Although the launch occurred sooner than most were expecting, WordPress.com and Federated Media first announced their partnership at .

With all of the buzz about Social Media Marketing, I think too many companies overlook the importance of having a rock solid technical structure )SEO-wise(. Sure, Social Media Marketing is important, but let's not forget that SEO can be driving quality traffic 24/7, and for the long-term. When it comes to building SEO strength, you .

Check out this very informative infographic by MindFlash.com called LinkedIn Bootcamp: Basic Training For The Personal Marketer. This IG gives you a breakdown of the basics for creating an effective LinkedIn profile and account. If you are new to LinkedIn read the following carefully. For more information visit MindFlash.

Promo Code: STUFFED50 You Can Get Listed at Half the Price! Today only can you receive all the benefits of a BOTW listing at half the regular cost. This offer is good for Cyber Monday 2011 only, so click now to take advantage of these savings! Submit to the Web Directory Submit to the UK .

The day before Thanksgiving, Google updated Google Product Search to help consumers easily find the products they are looking for at the best price. Now, the Google Product Search has a 'Best match' feature that highlights the product a user is most likely searching for. In addition, Google Product Search enables consumers to sort products .

We have all seen the advertisements, listings and websites offering to sell you thousands of likes, tweets, +1s and Diggs. Whilst I reserve judgement on the effectiveness of directly buying manipulated social signals, I just couldn't resist a title like that. There is another way you can buy some social signals and to me it's .

I've seen more SEO interest in Pinterest in the last month than the rest of the image bookmarking site's life. One day, I saw multiple veteran SEOs ask for an invite and I'm pretty sure they're not going for cute animal pictures and interior decorating ideas. Most of the SEO talk about Pinterest concern a .

'Tis the season for Turkey, Football and Promotions! StudioPress is offering 25% off their WordPress themes including the Child Themes for the amazing and clean Genesis Framework. You can actually get all the child themes right now with this same coupon code "THANKS" Here's how to snag this StudioPress discount code: Using the code THANKS .

Almost two months after its public debut, Google Plus has seen both highs and lows. Although there was some controversy surrounding the success of its public launch, Google Plus has launched a number of new features, some of which have been met with great fervor, others with mild displeasure. Google Plus now seems to have .

Since former Yahoo CEO Carol Bartz was fired in early September, there has been wide speculation that Yahoo is a likely takeover target. Potential buyers for the search engine and web portal include: Alibaba Group, Blackstone, Silver Lake Partners, Bain Capital, Providence Equity Partners, Google, and Microsoft. In early November, multiple interested parties refused to .

Getting your voice heard on the internet is never easy. It can be like setting up your soapbox on a crowded street, and waving frantically to get passers-by to pay attention. You might be an expert in your chosen topic, with pearls of wisdom to dispense on X particles or Z-list celebrities, but how do .

SERPs.com, a dashboard for SEO tools, released a widget at Pubcon to track your )not provided( search referral percentage. Since November 2nd, the average )not provided( token has been 11.52% according to new data provided by SEO dashboard company SERPs.com. The analytics data is from 300+ US focused websites. SERPs.com tracks the daily )not provided( .

As the holiday season approaches, more consumers than ever will be making purchases from their mobile devices, rather than utilizing their personal computers or the more traditional means of making a trip to the store. According to mobile ad network Jumptap and comScore, 31% of mobile device owners have made a purchase with their device. .

Search Engine Journal wishes you and your loved ones a safe & happy Thanksgiving!

HubSpot posted an infographic called "How to Be a Marketing Automation Master". HubSpot states, "Marketing automation is the use of technology and software to help move prospects and leads through your sales funnel. As part of a whole inbound marketing philosophy, you can use marketing automation to help take the leads you're generating from blogging, .

Why and How To Set Up a 301 Redirect on Your Blog Unless you are a SEO nut, you probably do not know what a 301 Redirect is. But there is a really good reason why you need to use one on your blog. To understand why you need one, you have to understand the .