To most PPC marketers, the Facebook paid ads program represents an ideal marketing opportunity. Finally, you aren't limited to targeting your ads based on geographic location and time of day alone )I'm looking at you, Google Adwords!(. In fact, if you wanted to run a campaign targeting 16 year old boys in San Francisco who .

On Thursday afternoon, Google+ announced that the rapidly growing social network is now available to teens ages 13 and up. Although minors can sign up for and use Google+, the social network also introduced new privacy and security changes designed to protect underage users. Bradley Horowitz, Google's VP of products, said the following of the .

The larger your social media following, the greater your potential reach online. It's this statement that leads so many businesses to work to increase the number of fans and followers they have. Having a large social media following is only part of the equation though. The other part is making sure those followers are active; .

Next in our series of finding what top SEO agencies are looking for when hiring, we ask our panel of experts "What skills are most people you interview lacking?" Here is what they had to say. Ash Buckles Google + | Twitter Technical programming/scripting experience. Having a clear understanding of how web servers operate, .

When it comes to targeting search engines to reach international markets, we're going to have to do things a little differently. As we expand our horizons we begin to form connections with those who not only speak different language but bring a whole set of different cultural expectations to their business dealings online. There are .

Yesterday, Google launched its new Public Alerts page, which provides emergency information and warnings related to floods, tornadoes, winter storms, earthquakes, and other natural disasters. The information for this innovative project is provided by the US National Oceanic and Atmospheric Administration )NOAA(, the National Weather Service, and the US Geological Survey )USGS(. A user that .

Some people would like you to think blogging as we know it is over. They share the eye-popping numbers for Tumblr's growth, for example: 355 million unique visitors per month, and 400 million pageviews per day. And it's true that Twitter and Facebook have lead many people away from blogging. But publishing content on a .

The Wall Street Journal recently published an article that provides additional details of last year's sting operation against Google AdWords. The federal investigation, which alleged that Google was aware of online pharmacies illegally selling drugs such as Steroids, HGH, Oxycontin, and Ritalin to individuals without prescriptions, used a convicted felon by the name of David .

Can You Tell Us About Your Current Job? I'm the Senior Search Strategist at Team Detroit. We're a full service agency owned by WPP. I spend the majority of my time working on Ford, Lincoln and Ford's other online properties. Our team deals with everything from high level strategy down to creating META data. In addition .

Over the past few months I have been concentrating on improving my time management skills with the introduction of a number of different tools and processes. During that time I noticed CRM software becoming more integrated with online marketing tools and wanted to share those with you. Online Marketing CRM Integration Using CRM tools, like Workbooks .

Earlier this afternoon, Google announced plans to begin tracking users across e-mail, YouTube, Google+, search, and almost all of the other Google products. The change, which combines 70 privacy documents into one, will go into effect on March 1st. Since the new privacy policy will collect large amounts of personal data across multiple Google properties .

I know that recipes are totally off-topic and abnormal for SEJ. But I put this post together for 3 reasons: SEO's and Internet marketers can get lost in data and often realize late in the day that there is no dinner. Several people in the SEO industry are known for their fantastic cooking skills and .

With the ongoing battle related to the Stop Online Piracy Act )SOPA(, antitrust allegations, privacy concerns, and acquisitions and mergers, Google has been steadily increasing the funds allocated to federal lobbying. According to the mandatory filings with the Lobbying Disclosure Act Database, Google spent $9.68 million during 2011 lobbying federal lawmakers. This number, which marks .

The image from Indeed.com shows how companies have finally figured out that having a well planned SEO strategy is a vital part to their companies success. To fill the demand of these companies, SEO agencies are always on the look out to recruit the best talent out there. As a person wanting to work for .

At the f8 conference in September, Facebook announced the addition of Timeline and Open Graph. These new tools let users tell a more detailed story of their life through a newly designed profile page. Earlier this week, Facebook launched Facebook Actions, an enhancement adding additional call-to-action tabs beyond the standard "like". As this may at first .

If you were sick last week or on vacation or in a coma you missed A LOT of Google news. Here is a must read recap of articles on Google, Google changes and Google news. Industry Related - Google PR Nightmare: Search Giant Apologizes for Evildoing - SEJ Google+ - "Ask On Google+" Links Appearing In .

When Google's new search feature "Search Plus" started favoring Google+ results several weeks ago, the change was immediately resisted by competing social networks like Twitter and Facebook. In addition to receiving negative publicity regarding the new Search Plus feature, an ongoing FTC investigation was expanded to further research the potential antitrust and privacy concerns of the .

For all of Digg's efforts, it has really had no luck in trying to get back to its glory days, when it dominated the social aggregation space completely. Starting years ago with changes to limit the power their top users had, it has been one failed release after another, with version 4's release really marking .

Did you see Google's "disappointing" #37.9 Billion 2011 earnings announcement for their 2011 ad revenues? Ever wonder which industries contribute the most to Google's ad revenues? The findings are summarized in this cool new Infographic by Wordstream. What can your clients learn from these numbers? "This is all original research - Google doesn't provide a .

Linkbait Generating links of any significant value has become increasingly difficult over the last few years, with so much focus on backlinks remaining a solid ranking factor in search engine algorithms still, it results in billions of mass produced spam links every day and more and more online communities, blogs and forums are tightening up .