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Publisher: Search Engine Journal


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Building Your SEO Dream Team
Thursday, August 16, 2012, 16:30:12 GMT by Sujan Patel
While I know that the realities of budget shortfalls and departmental cut-backs make the thought of hiring an SEO dream team seem unrealistic for most people, it's still a good idea to keep this future vision in the back of your mind. That way, even if you aren't able to hire as many staff members .
author: Sujan Patel
publisher: Search Engine Journal

Operation FrogLogic: How a Navy SEAL Would Tackle SEO [Insights from Navy SEAL Dave Rutherford]
Thursday, August 16, 2012, 13:18:53 GMT by Glenn Gabe
In May of 2011, a team of 20-25 highly trained Special Forces troops landed in the middle of the night in a town outside Islamabad. They flew in undetected, and used their countless hours of training to take down the world's most ruthless terrorist, Osama Bin Laden. They were SEALs, and the world finally got .
author: Glenn Gabe
publisher: Search Engine Journal

Twitter Co-Founders Launch New Content & Blog Platform
Thursday, August 16, 2012, 12:18:27 GMT by David Angotti
Earlier this week Twitter co-founders Biz Stone and Evan Williams unveiled Medium, a platform that takes photos and text submitted by users and turns that information into collections that will be available for public viewing and editing. This service, which will combine aspects of photo-sharing, blogging, social networking, and tweeting, is designed to organize and .
author: David Angotti
publisher: Search Engine Journal

The Definitive Guide to Local SEO
Wednesday, August 15, 2012, 18:31:25 GMT by Jayson DeMers
If your business has a physical location, you've undoubtedly been told that you need local SEO. But for many business owners, local SEO remains shrouded in mystery; what does "Local SEO" even mean? What do you need to do? Why do you need it? I caught up with Sam McRoberts, CEO of Vudu Marketing, for .
author: Jayson DeMers
publisher: Search Engine Journal

Google AdWords Display Network - Do it The Right Way
Wednesday, August 15, 2012, 16:25:32 GMT by Jeremy Decker
The amount of traffic volume delivered via Google's 'Display Network' is massive compared to that of its search network, which makes it a huge area of potential for advertisers. A point worth highlighting is that conversion rates are generally nowhere near as high as those that can be seen on Google's search network, but does .
author: Jeremy Decker
publisher: Search Engine Journal

Weekly Webinars and Upcoming Events 8/15/12
Wednesday, August 15, 2012, 13:29:20 GMT by Laura Cruz
This is the week of conferences. You may be at Affiliate Summit East or heading over to SES. Whichever one - take notes and business cards and remember to follow up! If you're at home, take in a webinar and stay sharp. Have a good one! Is it Time to Say No to SEO? August .
author: Laura Cruz
publisher: Search Engine Journal

Facebook Problems Continue: Lock-Up Period Set to Expire
Wednesday, August 15, 2012, 12:28:54 GMT by David Angotti
On May 18th, Facebook held the biggest initial public offering )IPO( in history. The stock, which had a peak market capitalization in excess of $104 billion, debuted at $38 per share. However, shortly after the stock went public, concerns over mobile monetization and a multitude of other problems have nearly cut the new stock's value .
author: David Angotti
publisher: Search Engine Journal

Online Reputation Management Infographic
Tuesday, August 14, 2012, 18:26:42 GMT by David Wallace
With the advent of social media and online review sites, it is easier than ever for consumers to give praise for their favorite products and/or services. And this is good... at least when consumers are giving out praises. But what about when they are not happy? Often, all it takes is one unhappy client to write a negative review and they end up trashing the reputation of an otherwise legitimate company's product or service.
author: David Wallace
publisher: Search Engine Journal

Google Incorporating Gmail into Search Results: Your Email Marketing Just Became Top Priority
Tuesday, August 14, 2012, 16:20:50 GMT by Marcela De Vivo
Google recently announced that they will be testing incorporating Gmail into their search results. "Sometimes the best answer to your question isn't available on the public web"it may be contained somewhere else, such as in your email. We think you shouldn't have to be your own mini-search engine to find the most useful information"it should just .
author: Marcela De Vivo
publisher: Search Engine Journal

Why Is Pinterest Successful?
Tuesday, August 14, 2012, 13:29:40 GMT by Ann Smarty
When Pinterest was first launched in 2010, it was an unknown little cranny of the internet. Amassing a small following, mainly of micro-bloggers who wanted a more visual experience, it remained in relative obscurity. That is, until 2011 when a surge in popularity put it in the top ten list of social networks. Then, between .
author: Ann Smarty
publisher: Search Engine Journal

Google+ Launches Vanity URL Feature for Select Users
Tuesday, August 14, 2012, 12:24:14 GMT by David Angotti
On Monday afternoon, Google announced that it had launched a custom URL feature for a select few Google+ profiles and pages. The change, which was desperately needed and over three years after Facebook offered its users this same functionality, will allow big brands and personalities to replace strings of more than 20 random numerical digits .
author: David Angotti
publisher: Search Engine Journal

Seach Meme Monday
Monday, August 13, 2012, 18:27:06 GMT by Andrew Agnello
Today we have a guest post for Search Meme Monday. Andrew Agnello sent us five memes he liked and we want to share them with you. Check out SEJ's past search and social memes. Thanks Andrew!
author: Andrew Agnello
publisher: Search Engine Journal

Mobile Search, a Missed Opportunity for SMEs
Monday, August 13, 2012, 16:36:21 GMT by Daniel Bianchini
With Internet use on smartphones set to overtake desktop browsing by early 2013, it is surprising that businesses"big and small"are not taking full advantage of mobile search. A recent study by telecommunications giant T-Mobile indicates that 46 percent of local businesses are not visible when users search via smartphones. For those local businesses that took the .
author: Daniel Bianchini
publisher: Search Engine Journal

25 Ways to Get Penalized in 2012
Monday, August 13, 2012, 13:25:01 GMT by Sujan Patel
Have you seen a recent drop in your website's traffic levels? Perhaps you've received a notification of unnatural SEO practices in your Google Webmaster Tools account? Unfortunately, SEO penalties can happen to any website, at any time. While it is possible to repair the damage incurred by these negative effects, it's ultimately much more effective .
author: Sujan Patel
publisher: Search Engine Journal

Google Algorithm Update: Search Engine to Penalize Sites Accused of Copyright Infringement
Monday, August 13, 2012, 12:19:36 GMT by David Angotti
In a recent announcement, Google stated that they plan to begin penalizing websites that receive a high number of valid copyright removal notices. On Friday morning, Amit Singhal, who is a Google Fellow and the Senior VP of Engineering, posted the following regarding the algorithm update: "Starting next week, we will begin taking into account .
author: David Angotti
publisher: Search Engine Journal

Friday Humor: More On Google
Friday, August 10, 2012, 18:23:39 GMT by Melissa Fach
Google humor is something we all understand. I know we have posted on Google humor before, but Google humor will never end. I thought I might share some more funny items we have found recently on this little thing called "Google". This video is exactly one year old today, but pretty funny. Source: google.com via .
author: Melissa Fach
publisher: Search Engine Journal

The Content Omniverse [Infographic]
Friday, August 10, 2012, 16:32:54 GMT by Melissa Fach
We all know content marketing is extremely important for an infinite amount of reasons, but do you know how much various forms of content are shared? Copypress created The Content Omniverse which offers statistics on social sharing, video, images, and "copy content". You can use the data below to help you )or your boss( decide .
author: Melissa Fach
publisher: Search Engine Journal

10 Reasons to Subscribe to Eric Ward's "LinkMoses Private"
Friday, August 10, 2012, 13:36:44 GMT by Ann Smarty
There are not many link building resources and experts I really trust and can recommend. Eric Ward is one of those few people I have been following for as long as I am involved in SEO. I have been subscribed to Eric's "LinkMoses Private" and I can hardly recommend it highly enough. Note: I am .
author: Ann Smarty
publisher: Search Engine Journal

Facebook Testing New Postcard Sending Feature
Friday, August 10, 2012, 12:16:13 GMT by David Angotti
According to recent reports, Facebook is testing a new feature that will allow users to easily turn Facebook photos into printed postcards. The new feature, which is named "Mail a Postcard," was initially built during a Facebook Hackathon and is only available to a few test users at this time. If a Facebook user is .
author: David Angotti
publisher: Search Engine Journal

SES Talkback Preview
Thursday, August 9, 2012, 18:19:03 GMT by Justin Stein
10:30 - 11:30am: Understanding the Mobile Customer Journey Jason Wells, CEO ContactPoint, Twitter 1. Tell us about your first SES conference experience. When was it and what did you take away from it? My first time speaking at an SES conference was at SES New York earlier this year, just before we launched LogMyCalls. And .
author: Justin Stein
publisher: Search Engine Journal

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