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Publisher: Search Engine Optimization Journal


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SEO Videos: The SEO Rapper
Tuesday, April 1, 2008, 17:58:08 GMT by Nick Stamoulis
This is no joke! Here is the "Poetic Prophet" aka the "SEO Rapper" rhyming about the way you should code and design your website. Best thing? He knows exactly what he's talking about for Search Engine Optimization!
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

How Much Anchor Text Is Enough?
Tuesday, April 1, 2008, 17:41:17 GMT by Nick Stamoulis
A reader asks Kalena Jordan this question : Quick question for ya if you got a minute. If I'm targeting a keyword or phrase, lets say dogs. I write a 500 word article about dogs. I post it on my site. I want to target my main url i.e. www.dogs.com. How many times can I create anchor text in that one article that links to the main page? Her answer was good, but it was incomplete. In terms of anchor text,
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Search Engine Optimization And The Ponce
Tuesday, April 1, 2008, 07:06:38 GMT by Nick Stamoulis
Definition: [ source - Wikipedia ] A British slang term for a dandy, fop or pimp or weirdo )A strange or unusual person(. A British slang term for someone who does not pay their own way. A British )verb( slang term for someone getting others to pay their own way, to ponce. After looking at that definition, I think it is safe to assume that we have all come across individuals from all three when it comes to search engine optimization experts.
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Affiliate Links Can Improve Your Popularity
Monday, March 31, 2008, 16:41:14 GMT by Nick Stamoulis
Affiliate programs are some of the best sources of inbound links online. By providing your affiliates with a link back to your website, you increase your link popularity, which in turn leads to higher search engine rankings. It can also increase your sales. Since many of your affiliates will be people in your niche the inbound links from your affiliate program will pass search engine relevancy tests. Also,
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Is Organic SEO Worth The Effort?
Monday, March 31, 2008, 06:51:36 GMT by Nick Stamoulis
Organic search engine optimization is the process of optimizing your site using content that is effective, smart linking strategies, and by adding value through interaction thus providing your user with a great experience. The end result is being well placed in unpaid search engine result listings. The question is, is it worth the effort? An article by Jason Lee Miller on WebProNews takes an interesting look at Universal Search and the drop in paid clicks.
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Rrreoww! There's A Cat Fight Over SEO Standards
Sunday, March 30, 2008, 23:02:58 GMT by Nick Stamoulis
Over at Sphinn you can witness a real live cat fight - yep, the old-fashioned kind. Jill Whalen and Lisa Barone, two of the hottest SEO chicks in cyberland are brawling over whether or not there should be SEO standards. Personally, I dig fighting chicks. It all started when the infamous Jill Whalen came out slugging with her "We Don't Need No SEO Standards" cat chant. Then, Bruce Clay's own decided to pop a jaw with a solid left hook and an awesome yell: Muahaha !
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

The Hidden Search Engine Optimization Effect Of Fast Indexing
Sunday, March 30, 2008, 07:41:44 GMT by Nick Stamoulis
We all know that new web sites take time to get indexed and appear in search results. However, once established, getting your newly created content indexed quickly can have hidden long term benefits when it comes search engine optimization and rankings . If you create content and can get that content indexed quickly, then, provided you have followed basic search engine optimization techniques, your content will appear towards the top of any search results for those keywords.
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

SearchMe Leave Much To Be Desired
Saturday, March 29, 2008, 17:46:26 GMT by Nick Stamoulis
It seems there's a new search engine in town . Quite frankly, they've got some work to do. SearchMe is a visual search engine that let's you scroll through screen shots of web pages based on your search query. Right now it's in beta, which means it is totally incomplete. In fact, they've only got about a billion pages indexed right now. Google has that many pages indexed for some search queries. So you can see, they've got a long way to go.
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Is There A Future In PPC Or Search Engine Advertising?
Saturday, March 29, 2008, 11:41:44 GMT by Nick Stamoulis
The most popular form of advertising over the last decade has been Pay-Per-Click or PPC and has generally been dominated by Google through its Adsense program. Yahoo is a more recent player in the search engine advertising market place and while there are many other players trying to attract advertisers, Google still dominates.
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Bear Stearns Earns An F In Reputation Management
Friday, March 28, 2008, 07:37:06 GMT by Nick Stamoulis
There has never been a better lesson in reputation management than that highlighted by the recent demise of Bear Stearns. Could they have been saved? We will never know. The one thing that is becoming clear is the lack of effective reputation management strategies to overcome any negative publicity. Many business houses seem to feel that they are immune to any negative publicity or, at worst, they will only suffer minor bruises when a situation arises.
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

The Newbie Search Ranking Dilemma
Thursday, March 27, 2008, 17:37:04 GMT by Nick Stamoulis
If you're a new webmaster or you have a new website that you are trying to get ranked for some important keywords, don't get discouraged if you don't see your website in the rankings right away. Search Engine Optimization takes time. New websites typically don't rank well for any pages for quite a while. Some people call it the Google Sandbox. It doesn't really matter what it's called. Google does have a supplemental index where pages are indexed,
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Things to Watch During Your Website Copywriting Tasks
Thursday, March 27, 2008, 15:05:19 GMT by Nick Stamoulis
Website copywriting and Search Engine Optimization is not easy to do. But if you decide that you are up to the task be careful of the following things they are a dead turn off for prospects. Missing these things will make your visitor a prospect for your competition versus a covert for your site! 1. Double-check for errors-nothing is more embarrassing than finding a typo in your copy after its been published and viewed by the public. Worse still is the transposing of numbers.
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Internal Linking To Satisfy SEO And Your Visitors
Thursday, March 27, 2008, 07:34:40 GMT by Nick Stamoulis
There are often conflicting opinions when it comes to internal linking and site layout. Back in February we wrote a post on internal links using a tiered structure . I have also read articles that state, amongst other things, that 'sidebar links are actually harmful to your site when it comes to search engine spidering'. I am not going to argue with the last statement, rather,
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

SEO Videos: Yahoo Local and Local SEO Tip
Wednesday, March 26, 2008, 22:41:26 GMT by Nick Stamoulis
Welcome our newest video to the bunch - Yahoo Local and Local SEO Tip. Here is a simple run down presented by Nick Stamoulis of Brick Marketing and SEOJ which enables viewers to submit their business to Yahoo Local and a tip on Local Search Engine Optimization. Be sure to subscribe to the Brick Marketing SEO YouTube Channel to see our weekly video tips and information!
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Links Vs. Content: Which Is More Important
Wednesday, March 26, 2008, 18:06:53 GMT by Nick Stamoulis
An article SiteProNews got my attention when I read a headline about the best 3 - count 'em, three! - SEO tips for this year . Here's what the author suggested: Subscribe to Google Alerts Search Engine Optimize your 404 page Build links - seriously Notice he didn't say "optimize your content." I wonder why. Seriously, everyone serious about search engine optimization knows that optimizing your content is important, but can you over-optimize?
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

No SEO April Fool's Day Joke Here!
Wednesday, March 26, 2008, 14:09:54 GMT by Maciej
Hello, I am the sales manager here at Brick Marketing and to all the sales managers out there that deal with the public directly in the world of Search Engine Optimization and sales you can all understand where I am coming from when you read this. Non-April Fool's SEO Joke#1: The last time I checked my name was Maciej Fita not Encyclopedia Britannica so I apologize if I cannot write your business model for you.
author: Maciej
publisher: Search Engine Optimization Journal

SEO And The Long Tail
Wednesday, March 26, 2008, 06:56:51 GMT by Nick Stamoulis
Perhaps that title should read Search Engine Optimization and the Long Tale. Long tail keywords seem to be the fashion these days and not without good cause. It is often easier to get well ranked using a long tail keyword than it is using a short keyword and it all comes down to competition. When you start your Search Engine Optimization efforts keyword research can be quite daunting and fairly disheartening.
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

How Free Nationwide Wi-Fi Will Revolutionize Communications
Tuesday, March 25, 2008, 17:54:09 GMT by Nick Stamoulis
This morning I blogged about Google lobbying the FCC for nationwide free wi-fi . The implications of this, if it ever happens, are astounding. Here are some things that it could mean for Search Engine Optimization experts and for the general population: A person could use an internal GPS navigation system within their automobile to map coordinates to a destination mid-travel.
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

Can The World Handle Free Wi-Fi?
Tuesday, March 25, 2008, 13:10:59 GMT by Nick Stamoulis
Google has proposed to the FCC to use undedicated white space to nationwide free wi-fi . What would the world look like if that happened? First, it won't go unnoticed that Google would, of course, be the sole provider of Internet service for that wi-fi if they managed to finagle a deal with the FCC. Even if the FCC allowed other search engines access to wi-fi traffic,
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

SEO Techniques For Product Research
Monday, March 24, 2008, 17:19:26 GMT by Nick Stamoulis
Krillion performed a survey on consumer behavior and found once again that most consumers will research a product online and purchase it off line or purchase online and pick it up off line at a local store. Nothing surprising there. But how do you SEO your website to make product research easier for your customers? The answer may be in an article that appeared on SiteProNews today. According to Angela Charles,
author: Nick Stamoulis
publisher: Search Engine Optimization Journal

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