SearchEngineRoundtable posted an article related to Tag Cloud pages and the way Google treats them. This follows a Google Groups thread on the subject. The issues raises certain questions including that related to Googles dislike of indexing 'search result' pages. Is a tag cloud a 'search result' page is one of the first questions to be asked. It is probably a line ball call, however,

First we had MicroHoo, are we now going to go through a round of YahAol negotiations that have everyone talking until it all fizzles out - yet again. You would have to wonder if an acquisition of AOL would really help Yahoo! at this stage of their business cycle. They are on the back foot when it comes to acquiring search market share and one would have thought that concentration in that area would be more appropriate. Yahoo!

As the web grows and develops, so to does the complexity of search, particularly Google. One aspect of search rankings that may take effect in the future is the social aspect of websites. User generated content has been term used in the past, its SEO value into the future may be important. If you have an ecommerce site then you should be encouraging your customers to write mini product or service reviews, or at the very least, leave comments.

Many bricks and mortar businesses that develop an online presence find it more economical to outsource their SEO and website maintenance to professionals in the relevant industries. If you wish to prosper online and you have little knowledge then this makes sense. These same owners however, have never really stopped to learn about running that online presence. It is a rather strange approach. If they were to open another bricks and mortar branch,

For many businesses, the question is often raised about whether their SEO should be done 'inhouse' or 'outsourced'. There is no definitive answer to question such as this as there are good point to each. The bottom line is often $$$. How much can we afford. There are a few pointers that may help to make a decision, but ultimately,

The search giant known to us all as Google has once again confounded all SEO experts by changing their views on a particular subject. In the past, the recommendation from all SEO consultants was to ensure that URL's looked more like a static URL than a dynamic one. Now Google says they prefer the dynamic! So, after webmasters the world wide have spent hours carefully crafting titles and URL's for the benefit of the SEO, Google says it would prefer a yoursite.com/?

There are so many tools around these days there is no excuse for not knowing what your competitors are up to. More importantly, it is not difficult to see where they rank for particular keywords. Rather than developing a set of keywords that you feel are perfect for your website, find your competitors weaknesses and focus your SEO efforts on those keywords. You may be fighting a losing race trying to target the same keywords as your competitors,

There are many website owners that simply don't have the time, resources or finances to include a blog. It could be argued that from an SEO and social perspective they cannot afford not to have a blog - but that is a different argument. Let's assume they cannot have a blog yet some of the benefits of a blog are appealing. I there a solution? For every problem there is a solution if you look hard enough. In this situation, there are numerous solutions.

A little while ago we wrote about video transcripts and submitting them to Google . It seem that Google have gone one step further and started doing the job themselves. Google Labs are testing Google Audio Indexing. At present it is only political videos stored on YouTube that are being indexed, however the results are impressive. Google labs are indexing the content and providing a search function based on keywords. Rather than listen to the whole political statement,

There seems to be a trend developing that is making organic link building almost impossible and is starting to drive SEO consultants a little nuts. What is ironic is that this situation has been caused because search engines such as Google place such a high value on organic links. Why is becoming impossible. Links are now seen as valuable commodities. Why should anyone provide a free link to another site? If I ask for a link in return, it becomes a devalued link exchange.

Many website owners scour the web looking for decent sites that can link back to them. Sometimes, the best links are those right under your nose, or at least, next door. SEO relies on backlinks as a corner stone of search rankings. Backlinks in theory should be relevant - but relevant to what? Keywords? Content? What about location? If you have a bricks and mortar business then you should be listing in the various local directories.

The online world is becoming dominated by blogs; at least it seems like it. For a website owner, you may wonder if backlinks from blogs actually help in your overall search engine optimization strategies. There are two ways to look at this question. Are blogs simply valueless sites that contain little in the way of value, or are blogs just an extension of a website and contain valuable content. The reality is somewhere in between I am sure. However,

The online world is becoming dominated by blogs, at least it seems like it. For a website owner, you may wonder if backlinks from blogs actually help in your overall SEO strategies. There are two ways to look at this question. Are blogs simply valueless sites that contain little in the way of value, or are blogs just an extension of a website and contain valuable content. The reality is somewhere in between I am sure. However, when it comes to SEO considerations,

The rumors are rife that Best Of The Web )BPTW( is considering purchasing DMOZ from AOL. If you can manage to get your site listed on DMAZ then you will have very important link pointed to your site. Since DMOZ is a free directory, all the link juice on offer is sent your pages/site. BOTW also have a directory, one that costs around $250. The $250 is the fee for reviewing the site prior to lsiting. If the listing is denied you will still losw your $250.

One of the mantra's of SEO is link building. The real key is to it as quickly as possible, but not too quickly. If you acquire a rush of links, search engines, particularly Google, will quickly smell a rat and brand your site spammy, result, no indexing. News around the grapevine the last few days has confirmation of Google's approach to spamming for links and a little bit about to detect them. SERoundTable has a good rundown on what Google has to say on the matter.

One of the mantra's of SEO is link building. The real key is to it as quickly as possible, but not too quickly. If you acquire a rush of links, search engines, particularly Google, will quickly smell a rat and brand your site spammy, result, no indexing. News around the grapevine the last few days has confirmation of Google's approach to spamming for links and a little bit about to detect them. SERoundTable has a good rundown on what Google has to say on the matter.

Search rankings are nothing more than a popularity contest based on chosen keywords and the number of pages linking into yours. The role of an SEO consultant is to dress up the model to try and win that contest. Link popularity, generally measured using PageRank as a base, is one of the most talked about aspectgs of SEO. Link popularity is a measure of quality of peer recognition of a page. It is not the only form of popularity.

No matter where you go in the world, age does matter. In the search engine optimization world, age also matters, however, it's not the age of the SEO consultant, it is the age of the various components that go into ranking a page. There five areas where age may have a bearing on your overall search rankings. No one can say for sure what effect they have, however general consensus is that age can be important.

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