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Publisher: Search Engine Watch Blog


Result 101 - 120 of about 2144

Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits
Wednesday, September 24, 2014, 14:09:27 GMT by Glenn Gabe
After recovering from Panda, it's easy to quickly celebrate and move on. But instead of dancing in the streets, you should perform a post-recovery analysis to keep Panda at bay. This post provides five tips for performing a post-recovery analysis.
author: Glenn Gabe
publisher: Search Engine Watch Blog

Maximize Your Holiday Prep for Google Shopping
Wednesday, September 24, 2014, 12:03:45 GMT by Dave Schwartz
By understanding and internalizing the new features in Google Shopping, leading retailers can leapfrog their competition in PLA this holiday season.
author: Dave Schwartz
publisher: Search Engine Watch Blog

Bing Unveils Responsive Design for Image Search
Tuesday, September 23, 2014, 20:28:36 GMT by Ashley Zeckman
Bing has revealed new additions to improve its image search, including tablet optimization, responsive design, and "mini-headers.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Bing Announces Responsive Design for Image Search
Tuesday, September 23, 2014, 16:57:30 GMT by Ashley Zeckman
Bing has announced a new additions to improve its image search, including tablet optimization, responsive design, and "mini-headers.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Responding to Device Changes in Google and Bing
Tuesday, September 23, 2014, 14:06:34 GMT by Melissa Mackey
Recently, both Bing and Google announced some changes to mobile advertising that you need to be aware of and react to within your PPC campaigns.
author: Melissa Mackey
publisher: Search Engine Watch Blog

Links, FUD, and Webmaster Guidelines
Tuesday, September 23, 2014, 12:00:52 GMT by Chuck Price
There's a lot of bad information floating around the Web pertaining to link-building. Even on the official Google webmaster forums. You owe it to yourself to read and understand the link scheme section of the webmaster guidelines.
author: Chuck Price
publisher: Search Engine Watch Blog

Bing Ads Reveals Dynamic Sitelinks
Monday, September 22, 2014, 21:11:01 GMT by Jessica Lee
Bing Ads has revealed a new feature dubbed "dynamic sitelinks" which creates annotations for ads that haven't specifically set up sitelink extensions.
author: Jessica Lee
publisher: Search Engine Watch Blog

How to use Keyword Research to Find New Landing Page Testing Ideas
Monday, September 22, 2014, 14:08:45 GMT by Jamie Smith
Marketers can use competitive keyword research in part to find more profitable keywords, improve their ad copy and come up with A/B testing ideas.
author: Jamie Smith
publisher: Search Engine Watch Blog

Centralizing Location Data: 3 Steps to Local SEO Success
Monday, September 22, 2014, 12:03:03 GMT by Adam Dorfman
National-local businesses with locations opening, closing or moving should take inventory of local business data and put processes in place to ensure it is constantly updated.
author: Adam Dorfman
publisher: Search Engine Watch Blog

Bing Ads Launches Campaign Planner Feature to Boost Ease of Use
Friday, September 19, 2014, 18:16:58 GMT by Ashley Zeckman
Similar to Google AdWords, Campaign Planner provides insights from data collected from Yahoo and Bing to help advertisers make decisions based on data.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Getting Inspired: 5 Ideas to Help Refresh Your Ad Copy
Friday, September 19, 2014, 14:05:38 GMT by Diane Pease
Writing great PPC copy means keeping your ad copy fresh even if your ads have a good CTR. Here are 5 ways to get some creative and different ideas.
author: Diane Pease
publisher: Search Engine Watch Blog

Don't Forget to Invest in Content )Not Just "Content Marketing"(
Friday, September 19, 2014, 11:59:57 GMT by Lisa Barone
Don't let excitement for content marketing blind you to other uses for content, like brand building, increasing conversions and setting up a proper framework.
author: Lisa Barone
publisher: Search Engine Watch Blog

Search Agency Covario Acquired, but its Saas Tools Remain Independent
Thursday, September 18, 2014, 19:54:45 GMT by Jessica Lee
Covario will be acquired by Dentsu Aegis Network and will transition toward operating as iProspect. Meanwhile, Covario's SaaS platform, Rio SEO, will remain independent.
author: Jessica Lee
publisher: Search Engine Watch Blog

Google's My Maps Upgrade Presents Opportunities for Local Search
Thursday, September 18, 2014, 18:04:10 GMT by Ashley Zeckman
Google's My Maps feature could help businesses drive in-person traffic by giving them a new tool to better market themselves to consumers searching for what's nearby.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Amazon and Google: Friends, Enemies or Frenemies?
Thursday, September 18, 2014, 17:03:50 GMT by Yuyu Chen
Reports show Amazon is Google's biggest search advertiser, but the online retailer is reportedly developing its own ad program to rival Google AdWords.
author: Yuyu Chen
publisher: Search Engine Watch Blog

Why Nofollow Links Could Become the Redheaded Stepchildren of SEO
Thursday, September 18, 2014, 14:12:55 GMT by Julie Joyce
Nofollow links can be great for traffic, but are they leading us down a dangerous path where we can't trust anything we read online?
author: Julie Joyce
publisher: Search Engine Watch Blog

6 Crucial Link Building Strategies to Drive Quality Traffic
Thursday, September 18, 2014, 12:07:14 GMT by Pratik Dholakiya
Here are the six most important factors that will guide your link-building strategy and help you choose the perfect immediate tactics to implement on your website.
author: Pratik Dholakiya
publisher: Search Engine Watch Blog

Google Patent Aims to Use TV as a Signal in its Search Algorithm
Wednesday, September 17, 2014, 20:01:54 GMT by Jessica Lee
A new patent granted to Google will use signals related to TV shows that are "currently being displayed in proximity to an electronic device" being used to perform a search.
author: Jessica Lee
publisher: Search Engine Watch Blog

Bing Predicts Weighs in on Scottish Independence Vote
Wednesday, September 17, 2014, 18:56:33 GMT by Lisa Lacy
As voters in Scotland prepare to head to the polls, Bing has analyzed search and social data to predict the outcome of the independence referendum.
author: Lisa Lacy
publisher: Search Engine Watch Blog

Bing Rolls Out Tablet-Related Device Targeting Updates
Wednesday, September 17, 2014, 17:56:12 GMT by Ashley Zeckman
After announcing it would make changes to targeting functionality, Bing has begun migrating to unified device targeting based on simplicity, efficiency and control.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

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