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Search SEO Posts Last 14 Days




Publisher: Search Engine Watch Blog


Result 201 - 220 of about 2160

Greggs Falls Victim to Google Search Image Gaffe
Friday, August 22, 2014, 09:25:06 GMT by Carly Page
The bakery brand offered the search engine donuts to fix the problem and created a Twitter hashtag to go along with its request.
author: Carly Page
publisher: Search Engine Watch Blog

Google, YouTube See Uptick in 2014 Back-to-School Search Traffic
Thursday, August 21, 2014, 20:10:13 GMT by Lisa Lacy
Back-to-school searches on Google grew 45 percent year-over-year while searches for "back to school haul" and "dorm hauls" on YouTube are also up.
author: Lisa Lacy
publisher: Search Engine Watch Blog

Google AdWords Incorporates Focused Bid Automation and Bulk Editing
Thursday, August 21, 2014, 18:04:25 GMT by Ashley Zeckman
Google has added an update to streamline the management of multiple campaigns and a tool that enables advertisers to better target their customers.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Lost and Found: How Top E-Commerce Brands Stack Up With Site Search
Thursday, August 21, 2014, 17:04:01 GMT by Jessica Lee
Recent analysis by the Baymard Institute shows top e-commerce brands fall short with site search results and highlights the need for brands to better assist shoppers in their path to purchase.
author: Jessica Lee
publisher: Search Engine Watch Blog

Product Listing Ads - An Evaluation
Thursday, August 21, 2014, 13:52:51 GMT by Richard Stokes
The end of product listing ads as we know them makes this a perfect time to evaluate their effectiveness and impact on the industry.
author: Richard Stokes
publisher: Search Engine Watch Blog

What to Include )& Leave Off( Your Homepage
Thursday, August 21, 2014, 12:07:09 GMT by Lisa Barone
Is your homepage doing what it's supposed to do? Is it answering the necessary questions and putting customers on the path to conversion? If you haven't taken a look at your homepage structure, now's the time.
author: Lisa Barone
publisher: Search Engine Watch Blog

Google Tests Search Results Format Minus Carousel
Wednesday, August 20, 2014, 20:11:09 GMT by Ashley Zeckman
Google is testing an updated format for search results that does away with the carousel and instead more closely mimics its mobile results.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Google's Singhal Reflects on the Top Search Milestones Since 2004
Wednesday, August 20, 2014, 17:04:58 GMT by Lisa Lacy
Google's senior vice president of search thinks the roll-outs of universal search, voice search, and the Knowledge Graph are among Google's proudest moments in search since its IPO.
author: Lisa Lacy
publisher: Search Engine Watch Blog

Online PR: Should You Pitch or Ignore These 6 HARO Personas?
Wednesday, August 20, 2014, 13:58:47 GMT by Ken McGaffin
HARO can be a great way to get coverage and links for your website - but it can also be a huge waste time with no results if you approach it in the wrong way.
author: Ken McGaffin
publisher: Search Engine Watch Blog

How to Properly Analyze Ad Text Performance
Wednesday, August 20, 2014, 11:52:59 GMT by Justin Freid
When setting up a paid search campaign, proper structure is essential for success. By not looking at the data from a holistic point of view, you may end up in a situation where you are making decisions off of non-statistically significant data.
author: Justin Freid
publisher: Search Engine Watch Blog

Google Wages War on European Link Scheme Networks
Tuesday, August 19, 2014, 20:01:59 GMT by Jessica Lee
Google has taken action against two fraudulent link networks as reports surface of manual penalty notifications hitting inboxes in Europe.
author: Jessica Lee
publisher: Search Engine Watch Blog

Seth Godin's Squidoo Acquired by HubPages
Tuesday, August 19, 2014, 17:56:12 GMT by Ashley Zeckman
Some, but not all, Squidoo content will be rolled into content-sharing site HubPages by around October 1. What does this transition mean for users?
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Google AdWords Launches Website Call Conversions
Tuesday, August 19, 2014, 16:05:30 GMT by Lisa Lacy
AdWords will generate a forwarding number for each ad click that will measure calls made by consumers, enabling advertisers to attribute the call conversion and conversion value to each keyword.
author: Lisa Lacy
publisher: Search Engine Watch Blog

The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy
Tuesday, August 19, 2014, 13:59:42 GMT by Simon Penson
Taking a look at the cover designs of print magazines can help you improve your digital content marketing strategy by helping you to focus on personas and "editorial pillars.
author: Simon Penson
publisher: Search Engine Watch Blog

Sneak Peek at Google Stars: If Pinterest Met Google Drive
Tuesday, August 19, 2014, 12:59:19 GMT by Dan Cristo
One of Google's undercover projects, Google Stars, works like Pinterest, looks like Google Drive, and feels like it could replace the +1 button.
author: Dan Cristo
publisher: Search Engine Watch Blog

What Marketing Executives Say About Content Targeting
Tuesday, August 19, 2014, 11:53:55 GMT by Nathan Safran
A new study shows that most marketers believe they should be producing smaller amounts of more researched content - but are they following through with this strategy?
author: Nathan Safran
publisher: Search Engine Watch Blog

The Telegraph Mysteriously Removes "Right to Be Forgotten" Stories
Monday, August 18, 2014, 19:52:58 GMT by Ashley Zeckman
As part of its effort to combat the so-called "Right to Be Forgotten" rulings, reports say the Telegraph has written stories about the stories it removed.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Yahoo Recovers From Search Share Low in June
Monday, August 18, 2014, 17:01:54 GMT by Jessica Lee
Yahoo saw an incremental increase in its search share in July, according to comScore data, which brings it back from its lowest score ever. But it's still down more than a percentage point year-over-year,
author: Jessica Lee
publisher: Search Engine Watch Blog

Goodbye, Exact and Phrase Match Keywords. Now What?
Monday, August 18, 2014, 14:56:08 GMT by Larry Kim
While this change takes some control away from advertisers, there are other places to concentrate that can lead to bigger changes and have more impact on campaigns.
author: Larry Kim
publisher: Search Engine Watch Blog

Survey Says: Stop Making Assumptions About Your Content
Monday, August 18, 2014, 13:55:45 GMT by Kelly Wrather
Don't just assume why your content is or isn't working - to really understand what's working and what's not, marketers need to dig in, get their hands dirty, and ask the right questions.
author: Kelly Wrather
publisher: Search Engine Watch Blog

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