Search SEO Blogs Archive:

Search SEO Posts Last 14 Days

Publisher: Search Engine Watch Blog

Result 201 - 220 of about 2294

Community Management Basics: 7 Tips for Marketers
Tuesday, June 3, 2014, 11:58:14 GMT by Ashley Zeckman
An effective community manager will engage your followers/customers, amplify the visibility of your content, drive more traffic to that content, and send the right social signals to search engines. Here are the key elements of community management.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Major Exploits Found in All in One SEO Pack WordPress Plugin
Monday, June 2, 2014, 20:17:38 GMT by Jennifer Slegg
If you use the popular "All in One SEO Pack" WordPress plugin, you should update immediately. Vulnerabilities have been discovered that could get you kicked out of Google's search results, or leave you open to JavaScript injection attacks.
author: Jennifer Slegg
publisher: Search Engine Watch Blog

China Blocks Google Ahead of Tiananmen Square 25th Anniversary
Monday, June 2, 2014, 19:32:21 GMT by Ashley Zeckman
As early as last Friday, Google reported slower levels of activity from China. It is speculated that the disruption is due to the 25th anniversary of the crackdown on pro-democracy demonstrations around Tiananmen Square in Beijing.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Google Launches Search Removal Request Form
Monday, June 2, 2014, 16:56:25 GMT by Jennifer Slegg
The form launched Friday and reportedly spurred 12,000 search removal requests. It allows users in all 28 European Union countries, as well as four additional non-EU countries, to request removals, following the "right to be forgotten" ruling.
author: Jennifer Slegg
publisher: Search Engine Watch Blog

Backlinks = Rankings, Rankings = Traffic - Deal With It
Monday, June 2, 2014, 13:55:18 GMT by Chuck Price
Cheap, easy, automated link spamming is no longer an option for those in it for the long haul. Editorial link building is alive and well and more powerful than ever before. Links still matter a lot and they will continue to matter for many years.
author: Chuck Price
publisher: Search Engine Watch Blog

5 Ways Social Data Can Enhance Marketing Data
Monday, June 2, 2014, 11:49:33 GMT by Uri Bar-Joseph
The integration of social data with traditional marketing data can enhance your understanding of trends and user behavior, and also can be used as an added value for publishers and advertisers for testing creative, researching keywords, and more.
author: Uri Bar-Joseph
publisher: Search Engine Watch Blog

Link Building for Real Estate Websites
Sunday, June 1, 2014, 16:22:29 GMT by Julie Joyce
Professional home stagers transform homes into showrooms. To get more links to your real estate website and attract more traffic, you also need to stage it. Here are tips on how to optimize your site so it's more appealing to prospective linkers.
author: Julie Joyce
publisher: Search Engine Watch Blog

4 Mistakes Agencies Make to Lose Clients
Friday, May 30, 2014, 13:53:56 GMT by Jamie Smith
Not understanding the client's business or economics, not doing enough keyword and competitive analysis, using a generic proposal template, and lack of communication and reporting the wrong metrics will cost you future business and current clients.
author: Jamie Smith
publisher: Search Engine Watch Blog

Working With a New PPC Client: 7 Ways to Drive AdWords Strategies & Objectives
Friday, May 30, 2014, 12:53:34 GMT by Diane Pease
It's all about the client. Whether you've just landed a new client or you've recently started working for a new company or agency, here are seven ways to ensure your client's accounts are optimized and performing at their highest level.
author: Diane Pease
publisher: Search Engine Watch Blog

Is comScore's Google Search Share Data False? Not Exactly
Friday, May 30, 2014, 11:53:11 GMT by Jennifer Slegg
Search market share data from comScore's isn't invalid or incorrect. But new research from Conductor is also pretty consistent with what many webmasters find when it comes to actual click-throughs to a site from Google search results.
author: Jennifer Slegg
publisher: Search Engine Watch Blog

Fetch as Google Adds Page Rendering
Friday, May 30, 2014, 05:25:51 GMT by Jennifer Slegg
Google has added to the Fetch as Google tool in Webmaster Tools, allowing webmasters to render their webpage as Googlebot sees it and address any issues. You can Fetch and Render for Desktop, Mobile: Smartphone, Mobile: XHTML/WML or Mobile: cHTML.
author: Jennifer Slegg
publisher: Search Engine Watch Blog

Two Links, Different Anchor Text, Same URL: Does it Matter to Google?
Thursday, May 29, 2014, 21:43:03 GMT by Jennifer Slegg
In his latest Webmaster Help video, Google's Distinguished Engineer Matt Cutts discusses what happens to the flow of PageRank when Google crawls a page and finds two links on a page pointing to the same target, but each uses unique anchor text.
author: Jennifer Slegg
publisher: Search Engine Watch Blog

Want to Increase Your CTR by Nearly 50%? Consider Search Refinements
Thursday, May 29, 2014, 13:50:08 GMT by Richard Stokes
It's far more common for searchers to enter multiple phrases in rapid succession, building on each preceding one, until they find what they seek. Users are indeed more likely to click on advertisers who appear more often in the same session.
author: Richard Stokes
publisher: Search Engine Watch Blog

Here's Why Your Editorial Calendar Isn't Working...
Thursday, May 29, 2014, 12:44:44 GMT by Lisa Barone
They said that content was king and that editorial calendars would be our pathway to the kingdom. Maybe all of that is true. But if your editorial calendar isn't producing the results you had hoped for, here's why and what you can do about it.
author: Lisa Barone
publisher: Search Engine Watch Blog

What Search Strategists Overlooked in the New York Times Leaked Innovation Report
Thursday, May 29, 2014, 11:44:21 GMT by Jack Allen
The authors of the Innovation Report were ruthlessly introspective about their search visibility, ranking, and optimization. Here are some highlights, including a number of obstacles the team has faced in terms of search marketing over the years.
author: Jack Allen
publisher: Search Engine Watch Blog

Travel PPC: Top Advertisers, Keywords & Destinations [Report]
Wednesday, May 28, 2014, 17:17:35 GMT by Ashley Zeckman
About 12,700 advertisers spent more than $750 million on more than 50,000 travel-related keywords in Google AdWords. Those keywords averaged a 4.18 percent click-through rate at an average cost per click of $0.86, according to AdGooroo's report.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

4 Steps to Maximize Local Search Success
Wednesday, May 28, 2014, 13:56:20 GMT by Jon Schepke
Extending a local experience throughout the entire process should be the goal of all local marketing campaigns. Relevant search ads, localized landing pages, owned and earned media, and a blended cost analysis all provide a recipe for success.
author: Jon Schepke
publisher: Search Engine Watch Blog

5 Reasons to Include Polling in Your Social Media Strategy
Wednesday, May 28, 2014, 11:55:35 GMT by Travis Bernard
Polling is one of the most powerful tools brands can incorporate into a social strategy. Here are five reasons why you should consider adding polling into your next marketing campaign, plus a few recommendations for tools to use for polling.
author: Travis Bernard
publisher: Search Engine Watch Blog

Model Battles Google, Yahoo in Court Over Images Linking Her to Porn Sites
Tuesday, May 27, 2014, 20:45:02 GMT by Ashley Zeckman
A lawsuit by Argentinian model Maria Belen Rodriguez alleges that the search results have ruined her life and damaged her reputation. Google counters that "search engines are neutral platforms that do not create nor control content on the web.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Rachel Louise Carson Google Doodle Honors Marine Biologist, 'Silent Spring' Author
Tuesday, May 27, 2014, 15:53:08 GMT by Jennifer Slegg
Today's Google Doodle honors marine biologist Rachel Carson, who was born on this date 107 years ago. Google's special logo depicts Carson in a field with binoculars and a notebook, surrounded by several types of birds and wildlife.
author: Jennifer Slegg
publisher: Search Engine Watch Blog

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