Publisher: Search Engine Watch Blog

Result 261 - 280 of about 1417

Settling the Great Steak Debate This Summer Grilling Season
Thursday, July 16, 2015, 13:11:45 GMT by Guest
This guest columnist looked at Google Trends around summer barbecues to determine once and for all, how people like their cook: ribeye, medium, with Chimichurri sauce, and at 7 p.m.
author: Guest
publisher: Search Engine Watch Blog

AdWords Scripts Discovery - Pause and Enable Ads Based on Dates
Thursday, July 16, 2015, 12:26:29 GMT by Jennifer Johnstone
The simple AdWords Script that has allowed ads to be paused or enabled on certain dates through the engine, without having to create a separate campaign.
author: Jennifer Johnstone
publisher: Search Engine Watch Blog

Google Measures Conversions Across Browsers, Apps
Wednesday, July 15, 2015, 19:50:38 GMT by Mike O'Brien
The latest addition to AdWords allows marketers to track conversions that start in browsers and end in-app, and vice versa.
author: Mike O'Brien
publisher: Search Engine Watch Blog

Purchases on Google One of Many Upcoming Mobile Shopping Enhancements
Wednesday, July 15, 2015, 17:44:53 GMT by Mike O'Brien
A Google buy button has been the subject of speculation for months. The search giant announced its upcoming release, along with other mobile shopping-friendly features.
author: Mike O'Brien
publisher: Search Engine Watch Blog

Bing Data Reveals Purchase-Powerful Audience
Wednesday, July 15, 2015, 12:38:05 GMT by Lisa Raehsler
New audience stats for Bing advertisers reveals a wealthy audience - one-third has a household income of six figures - that spends 22 percent more time online than the average Internet user.
author: Lisa Raehsler
publisher: Search Engine Watch Blog

Panda and Penguin Are Not Penalties
Wednesday, July 15, 2015, 11:22:38 GMT by Marie Haynes
While some think of Penguin and Panda as Google penalties, they are but algorithmic changes that can become immensely complex. Find out what separates the two.
author: Marie Haynes
publisher: Search Engine Watch Blog

Mobile Search Spend Increases 71 Percent From Last Year [Study]
Tuesday, July 14, 2015, 19:42:12 GMT by Mike O'Brien
According to recent research from IgnitionOne, paid search is up year-over-year, particularly in mobile. Meanwhile, Facebook's display growth continues to threaten Google.
author: Mike O'Brien
publisher: Search Engine Watch Blog

How to Identify Click Fraud and Minimize Wasting Your Ad Budget
Tuesday, July 14, 2015, 12:34:41 GMT by Tim Nichols
While a targeted PPC campaign can certainly help boost your traffic, it's not immune to click fraud, which can waste up to one-fifth of your budget.
author: Tim Nichols
publisher: Search Engine Watch Blog

The Psychology of Search - 5 Ways To Optimize For User Demand
Tuesday, July 14, 2015, 11:04:08 GMT by Jim Yu
As search engines are better able to separate high quality content from low, marketers must stop chasing the algorithm and optimize content for the user.
author: Jim Yu
publisher: Search Engine Watch Blog

Google Maps Now Shareable Across Devices
Monday, July 13, 2015, 16:07:33 GMT by Emily Alford
Google Maps users can now share maps from desktop to mobile, according to a recent Google+ post.
author: Emily Alford
publisher: Search Engine Watch Blog

3 Tips for Understanding Your "Courtship" with Search Engines
Monday, July 13, 2015, 13:31:40 GMT by Josh McCoy
SEO is all about conveying your entire makeup - why you're a reputable, authoritative entity - which makes for a pretty strong parallel to dating.
author: Josh McCoy
publisher: Search Engine Watch Blog

Which Placements Should I Exclude on the Google Display Network?
Monday, July 13, 2015, 12:16:13 GMT by Michelle Morgan
The display network can be inconsistent - so when deciding which sites you shouldn't serve, it's important to focus on performance, brand match, and the placement's content and audience.
author: Michelle Morgan
publisher: Search Engine Watch Blog

Why Do Organic and Paid Search Traffic Have So Much Crossover?
Monday, July 13, 2015, 11:46:02 GMT by Jason Tabeling
Increased awareness of both types of traffic and various algorithm updates have factored into the increased convergence of organic and paid search traffic.
author: Jason Tabeling
publisher: Search Engine Watch Blog

Four Link Lessons from #SESAtlanta
Friday, July 10, 2015, 20:39:12 GMT by Emily Alford
SEOs and marketers from Cheapflights,, CNN and the Atlanta Hawks discussed their top strategies for keeping sites relevant at SES Atlanta.
author: Emily Alford
publisher: Search Engine Watch Blog

Understanding the Customer Makes Mobile Search Meaningful #SESAtlanta
Friday, July 10, 2015, 18:53:34 GMT by Emily Alford
Understanding the growing mobile PPC market is about understanding the ways in which consumers use mobile, and targeting users with the right message at the right time.
author: Emily Alford
publisher: Search Engine Watch Blog

Is Your Site Configured For the International Googlebot?
Friday, July 10, 2015, 13:16:36 GMT by Ben Goodsell
Google has improved the way it crawls, indexes and ranks sites with international content. Understanding these changes is crucial for those creating content for a global audience.
author: Ben Goodsell
publisher: Search Engine Watch Blog

3 SEO Automation Solutions You Should Consider
Friday, July 10, 2015, 13:01:31 GMT by Mark Jackson
If you can afford their prices, RIO SEO, SLI Systems and YourAmigo are just three companies with products that could be good supplements to your SEO efforts.
author: Mark Jackson
publisher: Search Engine Watch Blog

Search Marketing Lessons From Nature: Part 1
Friday, July 10, 2015, 11:10:54 GMT by Howard Jacobson
There are parallels between the resource flow in biology and that in marketing. Here are three tips you can take from Mother Nature to apply to your search campaigns.
author: Howard Jacobson
publisher: Search Engine Watch Blog

Bill Hunt's 5 Epiphanies for SEO #SESAtlanta
Thursday, July 9, 2015, 16:49:28 GMT by Emily Alford
At the opening keynote for SES Atlanta, bestselling author Bill Hunt shared the five greatest SEO epiphanies from his 20-year career.
author: Emily Alford
publisher: Search Engine Watch Blog

The Internet of Things: Enlightening Objects and "Dumb" Machines
Thursday, July 9, 2015, 13:13:11 GMT by Marcela De Vivo
I have no idea how to cook a turkey, but when my Wifi-enabled thermometer reaches the right temperature, it sends instructions to my Internet-connected oven to lower the heat.
author: Marcela De Vivo
publisher: Search Engine Watch Blog

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