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Search SEO Posts Last 14 Days




Publisher: Search Engine Watch Blog


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Delving Into the Auction Insights Report
Tuesday, November 4, 2014, 13:09:23 GMT by Helena Clark
How can you get the most out of the Auction Insights report in AdWords? Read on to discover.
author: Helena Clark
publisher: Search Engine Watch Blog

Mobile Ad Spend Skyrockets as Mobile Search Volume Grows
Monday, November 3, 2014, 21:54:03 GMT by Mike O'Brien
Smartphone media spend has, for the first time, surpassed that of tablet spend. The two combined accounted for one-third of the money spent on search in the third quarter of 2014.
author: Mike O'Brien
publisher: Search Engine Watch Blog

Matt Cutts Extends Leave From Google Into 2015
Monday, November 3, 2014, 16:32:06 GMT by Ashley Zeckman
Following the news that Bing's Duane Forrester had been let go, Matt Cutts is extending his leave from Google into the new year.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Should Hotels.com Get a Google Slap for Soliciting Paid Links From Bloggers?
Monday, November 3, 2014, 14:56:34 GMT by Larry Kim
By now, every SEO worth his or her salt knows that exchanging money for links is an absolute no-no in Google's eyes. Apparently, Hotels.com didn't get the memo.
author: Larry Kim
publisher: Search Engine Watch Blog

4 Pitfalls to Avoid Heading Into the Holidays
Monday, November 3, 2014, 14:11:17 GMT by Jason Tabeling
Here are four pitfalls that seem to occur every year, along with some thoughts on how to best avoid them or deal with them as they occur.
author: Jason Tabeling
publisher: Search Engine Watch Blog

Using Analytical Analysis to Help Improve Conversions
Monday, November 3, 2014, 13:05:55 GMT by Josh McCoy
The secret to getting the most success out of your initiatives typically lies in accessing the biggest hammer in your marketing tool bag, analytics!
author: Josh McCoy
publisher: Search Engine Watch Blog

Spooky Google Doodles for Halloween 2014
Friday, October 31, 2014, 18:32:39 GMT by Ashley Zeckman
Just as Halloween has seen some evolution over the years, so have the holiday-themed Google Doodles presented each year on the Web.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Fast SEO Competitive Analysis Part 2: Competing Content Comparison
Friday, October 31, 2014, 14:06:06 GMT by Ben Goodsell
In part two of this series on fast SEO competitive analysis, we will look at understanding search behavior and choosing target keyword categories as well as competing content comparison.
author: Ben Goodsell
publisher: Search Engine Watch Blog

A Step-by-Step Guide to Creating Robust Content for the Holiday Season
Friday, October 31, 2014, 13:05:44 GMT by Pratik Dholakiya
While search marketers make it a point to continuously monitor the performance of their keywords and modify their PPC marketing bids, the process of modifying content marketing to suit seasonal changes is only just catching on.
author: Pratik Dholakiya
publisher: Search Engine Watch Blog

Writing Your Way to the Top of Search and Social Results
Friday, October 31, 2014, 12:05:23 GMT by Lisa Buyer
We've entered the era of intelligent content that is laced with smart optimization and is penned by qualified writers who have a name, rank, and serial number of credentials and influence.
author: Lisa Buyer
publisher: Search Engine Watch Blog

Can Groupon Break Into the Search Market?
Thursday, October 30, 2014, 21:35:21 GMT by Mike O'Brien
Groupon's new search feature is a Yelp-like directory of business pages with contact info, user reviews, deals, and a goal of engaging you to spend more time on Groupon's website.
author: Mike O'Brien
publisher: Search Engine Watch Blog

"Which Update?" Is the Wrong Question
Thursday, October 30, 2014, 14:02:42 GMT by Dave Davies
What's the right question to ask? That will depend on your skill level and experience in the SEO industry.
author: Dave Davies
publisher: Search Engine Watch Blog

Secret Sauce LoMo Tips for More PPC Sales
Thursday, October 30, 2014, 12:12:04 GMT by Mary Weinstein
Paid search marketers have understood that mobile is important for some time, but few are leveraging the power of mobile advertising tailored for local traffic.
author: Mary Weinstein
publisher: Search Engine Watch Blog

Google Mobile Usability Report IDs Website Issues That Drive Away Business
Wednesday, October 29, 2014, 17:35:33 GMT by Ashley Zeckman
Google has added Mobile Usability reports to its Webmaster Tools, which will provide a detailed report for each error found on a company's website.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

How to Get Tons of Great Data From Google AdWords Instantly
Wednesday, October 29, 2014, 12:08:38 GMT by Joseph Kerschbaum
The Home screen is an under-utilized element of your AdWords account. Here's how to reorganize in order to get to your data efficiently.
author: Joseph Kerschbaum
publisher: Search Engine Watch Blog

seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks
Tuesday, October 28, 2014, 18:02:18 GMT by Ashley Zeckman
Search engine optimization - and where a website appears in search results - can have a significant impact on click-through rate )CTR(, especially for mobile search.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

Bing Allows Consumers to Use Emojis as Search Term
Tuesday, October 28, 2014, 16:01:40 GMT by Mike O'Brien
To allow users to search the same way they communicate, Bing upgraded its search engine to recognize emojis.
author: Mike O'Brien
publisher: Search Engine Watch Blog

Scaling SEO Across Your Enterprise Business - The Human Element
Tuesday, October 28, 2014, 13:55:55 GMT by Jim Yu
Scaling SEO at your company is not just about SEO - success is also dependent on leadership, project management, and efficient process.
author: Jim Yu
publisher: Search Engine Watch Blog

Yahoo Bing Network Audience Stats That Might Surprise You
Tuesday, October 28, 2014, 12:10:17 GMT by John Gagnon
The latest numbers from comScore on the Bing audience are available - and the stats just might surprise you.
author: John Gagnon
publisher: Search Engine Watch Blog

Google Webmaster Update: Blocking JavaScript & CSS Can Affect Indexing
Monday, October 27, 2014, 16:08:19 GMT by Ashley Zeckman
Google has updated its Webmaster Guidelines, which will likely affect sites that are blocking JavaScript or CSS files.
author: Ashley Zeckman
publisher: Search Engine Watch Blog

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