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Publisher: Search Engine Watch Blog


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SEOs Strike Out as Google Encrypts Signed-in Search Data
Wednesday, October 19, 2011, 19:56:14 GMT by Search Engine Watch Blog
Google has made a major change to the way secure search works for signed in users of its services. If a user is signed into a Google account, any search performed will now be done on a secure socket layer )SSL( and will no longer pass the search t.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Motorola Stockholders to Vote on Google Merger
Wednesday, October 19, 2011, 19:04:49 GMT by Search Engine Watch Blog
November 17, 2011 is the date Motorola Mobility stockholders will vote on the company's acquisition by Google for $12.5 billion, or $40 a share, TechCrunch reported. Shareholders who held stock on October 11 will get to vote. Since the offer was.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

As Twitter Hits New Milestone, CEO Talks Google, Search, Apple, IPO, Privacy
Wednesday, October 19, 2011, 17:47:29 GMT by Search Engine Watch Blog
Speaking with John Battelle at the Web 2.0 Summit in San Francisco, Twitter CEO Dick Costolo touched on a number of recent developments for the social media giant, dispelling a few rumors as he went. Twitter is now hosting 250 million tweets per d.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Is Google Still Interested In Buying Hulu
Wednesday, October 19, 2011, 16:40:42 GMT by Search Engine Watch Blog
For months we've heard rumors that Hulu has been up for grabs, with potential buyers including Google, Yahoo, Amazon, Dish Network and DirecTV. But now Hulu has called that the sale off after months of complex negotiations. But might Google .
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

How Google's Human Search Quality Raters Assign a URL Rating
Wednesday, October 19, 2011, 14:37:04 GMT by Search Engine Watch Blog
Google ran over 20,000 experiments in 2010 to come up with the 500 modifications they felt best improved search results for users. While there are over 200 factors, or signals, these constant updates affect their relevance and how they impact sear.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Getting Social Traffic on the SERPs Without SEO
Wednesday, October 19, 2011, 13:14:46 GMT by Search Engine Watch Blog
It's coming up on a year since Matt Cutts announced that social signals are absolutely used as ranking factors for your content, but that's not what I'm going to talk about here. I'm going to talk about other ways th.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Frequency Capping in AdWords Retargeting Campaigns
Wednesday, October 19, 2011, 12:13:05 GMT by Search Engine Watch Blog
Fall is officially here and seasonal advertising is kicking in. As usual, when we start the march toward the holidays, the advertisers dust off their PPC jackets and see what tricks they can pull out of the sleeves to improve upon their performanc.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Search Personalization & the User Experience
Wednesday, October 19, 2011, 11:21:46 GMT by Search Engine Watch Blog
Hi there. My name is Dave and over the next few months I shall be bringing my own geeky style of SEO to you, the fine readership of Search Engine Watch. For those of you not familiar with this wandering web Gypsy, my thing is looking at SEO from a.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

GoAnimate Unveils New Political Characters and Backgrounds
Tuesday, October 18, 2011, 19:16:05 GMT by Search Engine Watch Blog
GoAnimate, which offers free web applications that enable marketers to create their own animated videos, has released of a new collection of political characters and backgrounds focused on the United States Presidential election. The new collect.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

YouTube Adds Merch Store, Google+ Integration, Tests Related Videos Layout
Tuesday, October 18, 2011, 18:11:39 GMT by Search Engine Watch Blog
YouTube is getting a batch of hot new features, including a "merch store" for music partners; a new sign-up process for indie labels; the option for users to integrate their YouTube and Google+ accounts; and a new "related videos" format. The Me.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Google Shutting Down Buzz and 4 Other Services
Tuesday, October 18, 2011, 16:03:12 GMT by Search Engine Watch Blog
Google announced that several products will be shut down by January 15, 2012. This includes Google Buzz, Code Search, the University Research Program for Google Search, iGoogle social features, Jaiku, and several APIs associated with these service.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

25 Tips For Giving Your PPC Campaigns a Boost
Tuesday, October 18, 2011, 13:23:43 GMT by Search Engine Watch Blog
Paid search or pay-per-click )PPC( advertising can yield substantial returns on investment, but also needs careful control to keep budgets in check. To make sure you maximize your ROI but minimize your risk, consider the following. The Basics .
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

4 Pillars of Consumer and Advertiser Behavior in Retail Mobile Advertising
Tuesday, October 18, 2011, 12:17:02 GMT by Search Engine Watch Blog
Approximately 100 million tablets and smartphones are in the marketplace. As more and more of these devices get into the hands of consumers the way in which search market evolves for both consumers and brands is critical. For consumers, this spa.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Optimizing 3 Types of Content on YouTube, Flickr, SlideShare
Tuesday, October 18, 2011, 11:15:23 GMT by Search Engine Watch Blog
Everyone's primary goal in search optimization is to get their own site's content to rank first )or as close as possible to first( for specific keywords. If, however, you are having a bit of trouble doing that, it doesn't hurt to help content.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Google Promotes Online Safety With 'Good to Know' Campaign
Tuesday, October 18, 2011, 05:31:03 GMT by Search Engine Watch Blog
Google is about to launch its first online safety campaign. Teaming with the Citizens Advice Bureau )CAB(, Google will promote "safe computer usage" for users: by logging out of computers when they're finished using them, specialized c.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Google Places Now Get Automatic Updates from Users, Crawls
Monday, October 17, 2011, 21:39:25 GMT by Search Engine Watch Blog
Google is giving more trust to user reports on the address, hours, and operating name of businesses. Submitted updates will show up regardless of business verification, though business owners will receive a notice and have the option to halt the c.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

BrightEdge Launches S3 Platform with Social Site Audit
Monday, October 17, 2011, 18:24:09 GMT by Search Engine Watch Blog
25 percent of the top 1000 websites have adopted Facebook plugins, with over 65 million Likes and home page Shares generated since the last major Facebook update a year ago. As Facebook evolves from social graph to Open Graph, marketers continue t.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Google Launching an MP3 Store, Say Label Execs
Monday, October 17, 2011, 16:20:48 GMT by Search Engine Watch Blog
Google's Cloud-based music service may soon give users both the option to buy music and have the highest quality version of their song played back. However, Google is still struggling to win over the labels. What Google Music Is Looking For Ac.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

Integrating SEO & PPC: 3 Areas to Explore
Monday, October 17, 2011, 13:41:10 GMT by Search Engine Watch Blog
A plethora of articles have been written about the convergence of SEO and PPC, most of them fairly elementary. I think everyone understands that, at least from a keyword level, each channel can )and should( inform and reinforce the other. That ide.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

The NFL & Fantasy Football: A Match Made in Search Heaven
Monday, October 17, 2011, 11:32:05 GMT by Search Engine Watch Blog
It's October, which means that football season is in full effect! Suffice to say I was eagerly anticipating a resolution to the NFL lockout to ensure there would actually be a season. I can't even begin to wonder what I would do on F.
author: Search Engine Watch Blog
publisher: Search Engine Watch Blog

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