Publisher related news bits With the Holiday season approaching, you'll soon be swamped with a massive to-do list. We thought we'd give you a selection of publisher-related news and bits for you, so you can have more time for those seemingly never ending holiday tasks. Does the Internet care about you making money? Publishing 2.0 has an interesting analysis of how the market and your business model may not actually be actually seeing eye-to-eye.

News from the blogosphere for publishers The election's over, so it's time to refocus on some winning tools and services that can help you "change" your site. We also found a tomato that's far from rotten. Read on' Building a better blog Calling all bloggers"the folks at the MyBlogLog Blog recently announced that they are teaming up with Zemanta to make your blogging toolbox more powerful. Zemanta helps you find photos,

Publisher-related news and bits from around the blogosphere As Halloween approaches, we thought we'd compile some news for our publishers, so you can spend more time working on your Halloween costume. What Do You Want from Me? A while ago, Yahoo! bought a company called Inquisitor, which makes a cool Safari browser plug-in of the same name. The Inquisitor application, which helps generate auto-completes on search queries and previews results,

Recent enhancements to our Content Match product may help publishers increase revenue Game show host: "Peter Publisher is so rich!" Audience: "How rich is he?" Host: "He's so rich, he lines his bird cage with [blanks]!" You know that Richard Dawson would have nailed this one, with the answer "hundred-dollar bills." We like to make matches that involve money, too. While they may not enable you to become as audacious as Peter Publisher,

New ads reminds users to give Yahoo! Search a try   We've worked really hard to make Yahoo! Search a better experience, with interesting new features )and interesting names, to boot( in the past year like  SearchMonkey  and Search BOSS . So, naturally, we want people to know about it. Tens of millions of users choose Yahoo! Search every day. But, says Raj Gossain, VP of Marketing for Yahoo! Search in a blog post today, "We don't think that's enough.

Selected blogosphere tidbits Time of the Season As we shift into cooler weather and shorter days, Yodel Anecdotal recently announced that Yahoo! is launching a new calendar. The new web-based application features open standards so you can share your schedule with others, and it's also built for the mobile platform. News Bits In the online media landscape, the Associated Press plays an important role in the publishing and news coverage.

New site gives you information on the Yahoo!-Google deal It's a pretty good guess you've heard opinions on the Yahoo!-Google marketing agreement from just about everybody: your coworkers, your competitors, your daily blog, and â€" who knows? â€" maybe even your taxi driver. Which is why we thought we could help you sift through the clutter to the facts. This week we launched the Yahoo! Search Agreement site ,

Calling all publishers! Today we're excited to announce the launch of APT from Yahoo! , our new advertising platform. What's in it for you?  APT from Yahoo! is designed to help publishers access more demand and improve yield from their inventory, while simplifying ad management. We'll keep you posted on the opportunities for Yahoo! Publisher Network publishers to participate in the platform. In the meantime,

An end of the summer roundup Ah, the end of the summer' though it's 90 degrees in Los Angeles and 80 degrees in New York today. But soon the kids will be back to school, the leaves will change colour and folks will break out these strange garments called ' sweaters. So, as summer dies down, we thought we'd share this roundup of what's still hot in the publisher world. Who's the boss? You are. It's been two months since Yahoo! Launched Yahoo!

How treating a web page like a research paper can help you in search listings You should always keep your audience in mind when you're writing landing page text. But what do you when you're optimizing pages for search engines and your audience isn't even human? According to search engine optimization expert Jessica Bowman of SEM Inhouse , it may help to think of search engines as your college professor . Jessica recently gave a workshop at Yahoo!

Five reasons your revenue could be fluctuating The famous Roman philosopher Seneca once said, "It is a rough road that leads to the heights of greatness." While he couldn't fathom the realities of today's Internet society, he still had the right idea â€" "hard work will pay off" â€" and with Yahoo! Publisher Network, the same holds true. Our publishers often ask why their revenue is fluctuating. Many times, upon investigating,

Publisher news bits from the blogosphere Earlier this week, Yahoo! announced a partnership with HP and Intel to create a "global, multi-datacenter research testbed for the advancement of cloud computing research and education." What's cloud computing ? Well, we had to look it up, too, but the simple way to describe it is as a way for customers to tap into computing resources that can be anywhere, and only pay for what they use. "Here at Yahoo!,

Selected publisher-related tidbits from the blogosphere Are you a publisher who is constantly looking for the right image to post on your site? Well, we may not know what the best image is, but we can steer you to some free ones. The folks on the Flickr blog recently announced that Flickr is teaming up with Getty Images to create a collection of royalty-free, rights-ready and rights-managed photographs.

Create your own version of Yahoo! Search Yahoo! has been saying for a while that search should be open , and it's tough to imagine it getting much more open than our new Web services platform â€" Yahoo! Search BOSS . BOSS, or Build your Own Search Service, is just that â€" a programming interface that lets you create your own version of the Yahoo! algorithmic search experience. This is something that might could help you strengthen your content as a publisher.

A Mid-Summer's News Catch-Up Our colleagues at the Right Media Blog recently posted an article about the Interactive Advertising Bureau )IAB( and their efforts to broaden the coalition of publishers on the web. According to the IAB's post " Small Publishers Unite! You Have Nothing To Save But Your Business ," the IAB is trying to "mobilize to stop politicians from unfairly and inappropriately regulating digital advertising." Check it out for yourself.

The latest round-up of articles from the blogosphere Are you the sharing type? Well, one of the best ways to share your ideas and content is with widgets. And you wouldn't be alone â€" marketers and publishers are expected to spend about $40 million on web widgets this year, according to the Marketing Vox news site. Marketing Vox recently published a beginner's guide to widgets , which are anything that can be embedded in an HTML web page.

Five guidelines to help keep you in YPN compliance When reviewing YPN publisher sites for guideline compliance, I see the same "problem areas" over and over that prevent sites from passing the guidelines. Here are a few things to avoid in order to keep your site in compliance with YPN. 1. Competing Ads Be sure that Yahoo! ads do not appear on the same page as contextual ads from other companies. It's okay to rotate these ads along with Yahoo!

Publisher-related news items from the blogosphere The next time you're stuck for an idea to run an image on your site, you may want to check out new Flickr groups feature for some creative inspiration. Recently, the Flickr blog announced a new groups tool that lets you add up to six photos or videos at a time from your Flickr account to share with friends. Speaking of Flickr, the next* blog posted a story about a new technology by Yahoo! called BrowserPlus,

Open Search's Graham Mudd discusses the benefits of Yahoo!'s new open search platform   Earlier in the year, we ran an article about Open Search, a.k.a "SearchMonkey," on our Search Marketing Blog . As a follow-up, we recently chatted with Product Marketing Manager Graham Mudd on how Open Search can impact publishers. YPN Blog: What exactly is SearchMonkey, and what's the goal of it? Mudd: SearchMonkey is Yahoo! Search's open platform.

A trio of publisher-related news items from the blogosphere Earlier this week, the Yahoo! Search Team announced changes to our crawling, indexing and ranking algorithms. According to the Yahoo! Search blog, you may see some ranking changes and page shuffling in the index throughout the transition process, which should be completed soon. Worried about robots taking over the world? Don't be. They are our friends"especially the mini-robots mentioned in the MyBlogLog Blog .