As the nation awaits Super Bowl 46, people are heading to Yahoo! to get the inside scoop on one of the most popular sporting events of the year! Yahoo! searches this week for " Indianapolis Super Bowl 2012 " are up 1,743%. Who Will Win? If online searches were an indicator of who might win this year's Super Bowl, the Patriots would come out on top - the New England Patriots had 50% more searches this year on Yahoo! compared to the New York Giants. Brady vs.

As all of you know, the mobile space moves incredibly fast. Our users are changing, and their needs are changing. New devices and new technologies are coming to market seemingly every day, not to mention the rate at which app stores are growing. All of us are looking for the freshest, most interesting apps and content all day, every day. At Yahoo!, we're focused on creating deeply personal digital experiences and there's no doubt that one of the biggest,

The "iPhone" was the top searched term in 2011 " will this year's Macworld reveal yet another spell-binding tech game changer that propels Apple to the top of searches in 2012? As you consider stories focused on the news that comes out of this year's Macworld, we wanted to share a few tidbits about what people are searching for online related to this year's show. So, what is captivating the attention of Apple addicts and pushing them toward Yahoo!

Since the start of the Internet, Yahoo! has been dedicated to transforming online search, and continues to focus on what's next. We believe the next three to five years in search are going to inspire a dramatically different experience designed for an even more inquisitive and information-thirsty users. [Photo: Yahoo! Homepage circa 1995] With more interactive ways to consume content in the form of images, videos, apps, music, social media feeds, maps and shopping,

Top searched diets on Yahoo! in the past 7 days: 1. Atkins diet 2. HCG diet 3. Paleo diet 4. Low Carb diet 5. Pink Method diet 6. 17 day diet 7. Dukan diet 8. Cabbage Soup diet 9. Vegan diet 10. Dr. Oz diet Interesting diet trends on Yahoo!: · Searches on Yahoo! for "weight loss plans" are up 12749% this week o 73% of searches come from females this week · 17 day diet plan searches are up 915% on Yahoo! this week · Lemonade diet searches are up 856% on Yahoo!

As the premier digital media company, Yahoo! publishes tons of content every day. In addition to publishing it, we do a lot of work behind the scenes to analyze and understand that content in a scalable and algorithmic way. Today we're pleased to open up our content analysis technology to the world to help developers build their own fantastic experiences for their sites and users. The newly launched Yahoo! Content Analysis service replaces Yahoo!

From gift ideas and holidays songs to Christmas trees and Menorah's, the holiday season is in full swing and people across the country are turning to Yahoo! to make their winter wonderland even more spectacular. Hot Holiday Searches on Yahoo!: Big Screen vs. Small Screen: Whether it's the hottest new Christmas movie or catching the stop motion animation of Rudolph on television,

Boss.yahoo.com launches with new offerings for site owners, developers and publishers; Yahoo! unveils new updates for the BOSS API When launched, Yahoo! Search BOSS, offered developers a search API with the power, simplicity, and flexibility demanded by the marketplace. Yahoo!'s BOSS API currently enables thousands of customers with "Search as a Service," used in a wide variety of online applications. The BOSS API was just the beginning. Today,

We are introducing two new, important features today on Yahoo! Image search to help users get the best out of searching for photos online. Yahoo! Image Search now provides the ability to share any image through Facebook and Twitter. By clicking on the image from the search results page, users can browse effortlessly through full-size images via the desktop browser and share with their preferred network of family and friends. In addition to social sharing,

iPhone takes the top spot in 2011; Casey Anthony pled her way onto the list; Kim Kardashian joins the list again; and Osama bin Laden's death captivated the world Today Yahoo! Inc. announced the 10 th anniversary edition of its Year in Review ) yearinreview.yahoo.com (, the highly-anticipated annual look-back that identifies the top stories and trends of the year based on nearly 700 million monthly unique visitors* activity on the network and billions of consumer searches.

We have released an update to the Yahoo! Search App for iPhone and iPod touch, available now for download on the App Store. We've done a major overhaul to bring the familiar browser experience we all know and love on the iPhone and iPod touch, along with many new features that will enhance searching on the go! Let's take a stroll through what's new within the app: Local Tabs: Use the top navigation box to quickly find nearby bars, restaurants,

With the completion of algorithmic transition to Bing, Yahoo! Search has merged Site Explorer into Bing Webmaster Tools . Webmasters should now be using the Bing Webmaster Tools to ensure that their websites continue to get high quality organic search traffic from Bing and Yahoo!. Site Explorer services will not be available from November 21, 2011.

From "Butterball turkey coupons" to "craft ideas for kids," people are heading to Yahoo! for all things Thanksgiving related. For great Thanksgiving recipes ideas, be sure to check out Yahoo! Recipe Search at recipes.search.yahoo.com. Thanksgiving Feast To get Thanksgiving started off right, people are taking the time to assure the feast they prepare for friends and family is top notch.

We're pleased to announce that our new E-Commerce Site Search went live on Yahoo! Small Business recently. E-Commerce, in general, represents a growth area with online retail sales growing at over 17% )1( while still accounting for less than 5% of the overall retail sales in the US. And Yahoo! Small Business represents a significant chunk of this E-Commerce industry with billions of dollars in sales through its merchant network of tens of thousands of online stores. Yahoo!

Today, we are excited to present new Yahoo! Search experiences - just in time for the holidays! We are introducing rich, interactive results right on top of the search results page for recipes, shopping and entertainment searches. And as you plan your Thanksgiving and holiday meals, we are providing you with a new Recipe Search, a tab on the search results page or available at recipes.search.yahoo.com.

November 13 marks the beginning of Hunger and Homelessness Awareness Week across the country, and not only are people going online to learn about the challenges Americans are facing in a post-recession economy, but as food prices skyrocket and employment opportunities remain minimal, many Americans are turning to the Internet to get more information on assistance programs. Hunger at Home: For some Americans,

It is with great pleasure I'd like to share that Yahoo! has completed the algorithmic transition to Bing in all global markets )except Korea(, across desktop and mobile, for all Yahoo! and syndication traffic. This has been a huge effort spanning 20-plus months involving many people across Yahoo! and Microsoft. Only Korea, which involves a three-way integration between Yahoo, Microsoft and Daum, remains, and is expected to complete by the end of the year.

With "Halloween costume idea" searches up 351% this monthon Yahoo!, everyone from grandma to the family dog are getting prepared to trick-or-treat this Halloween. From Pam Am Stewardesses to Charlie Sheen , Halloween searches range from traditional to pop culture driven, and one thing that is certain is #winning the Halloween race means finding a costume that hits home with you. Yahoo! searches reveal what's piquing the interest of Americans this Halloween season.

What does "Think Pink " mean to you? For many Americans, it means a chance to understand, advocate and educate about breast cancer. National Breast Cancer Awareness Month )October( has increased recognition for breast cancer, and although breast cancer diagnosis rates have jumped 30% since 1990, thanks to improved treatment and early detection, fatalities have declined. "How much has National Breast Cancer Awareness Month increased awareness?" On Yahoo!,

Yahoo! Search's Ethan Batraski just posted his opinion piece on Yodel )Yahoo!'s corporate blog( on "Yahoo! Search is ready to fight." His post is the second in a Yodel blog series called "In My Own Words." )Paul Cushman penned the first article in the series, which posted last week, Why Yahoo! is a player in Mobile .( Here is how it starts: Amidst never-ending stories about "Yahoo! exiting the Search game," or "'stopping innovation in Search,